Understanding the influence of wine labeling attributes on consumer's buying decision : a study in Turkey

Betül Öztürk and Selin İşevcan Ertamay

Year of publication:	2024
Authors:	Öztürk, Betül ; Ertamay, Selin İşevcan
Subject:	Back label of wine \| Consumer's wine preferences \| Extrinsic attributes \| Front label of wine \| Turkish wine consumers \| Wine labeling \| Wein \| Wine \| Türkei \| Turkey \| Konsumentenverhalten \| Consumer behaviour \| Weinbau \| Wine industry \| Warenkennzeichnung \| Product labelling \| Herkunftsbezeichnung \| Designation of origin \| Markenimage \| Brand image \| Weinhandel \| Wine trade \| Produktqualität \| Product quality

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