Unveiling customer choice with salience theory : the link between room price and breakfast demand

Oriol Anguera-Torrell, Juan Luis Nicolau

Year of publication:	2025
Authors:	Anguera-Torrell, Oriol ; Nicolau, Juan Luis
Subject:	Breakfast \| Consumer choice \| Hotel \| Price \| Salience \| Value \| Konsumentenverhalten \| Consumer behaviour \| Hotellerie \| Hotel industry \| Preismanagement \| Pricing strategy \| Produktqualität \| Product quality \| Nachfrage \| Demand \| Konsumtheorie \| Consumption theory

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