Using consumer opinion to define New World fine wine : insights for hospitality
Marcell Kustos, Steve Goodman, David W. Jeffery, Susan E.P. Bastian
| Year of publication: |
2019
|
|---|---|
| Authors: | Kustos, Marcell ; Goodman, Steve ; Jeffery, David W. ; Bastian, Susan E. P. |
| Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 83.2019, p. 180-189
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| Subject: | Wine provenance | Food pairing | Wine quality | Wine marketing | Segmentation | Wein | Wine | Konsumentenverhalten | Consumer behaviour | Weinbau | Wine industry | Markt | Market | Marktsegmentierung | Market segmentation | Produktqualität | Product quality | Marketingmanagement | Marketing management | Weinhandel | Wine trade | Krankenhaus | Hospital | Australien | Australia | Weinmarkt | Wine market |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ijhm.2019.04.018 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012122070