Using employee-generated content from digital platforms to understand the luxury culture
Year of publication: |
2022
|
---|---|
Authors: | Alvarez Castillo, Jhon ; Bryson, Douglas ; Divakaran, Pradeep Kumar Ponnamma ; Xiong, Jie |
Subject: | Digitale Plattform | Digital platform | Luxusgüter | Luxury goods | Konsumentenverhalten | Consumer behaviour | Digitalisierung | Digitization | Social Web | Social web |
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