Using gamification techniques to enable Generation Z's propensity to do good
Ronald P. Conlin and Samantha Santana
Year of publication: |
2022
|
---|---|
Authors: | Conlin, Ronald P. ; Santana, Samantha |
Subject: | gamification | Generation Z | Objective Self Awareness | philanthro-teen | Theory of Planned Behavior | Verbrauchereinstellung | Consumer attitudes | Gamification | Computerspiel | Video game | Persönlichkeitspsychologie | Personality psychology | Konsumentenverhalten | Consumer behaviour |
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