Using K-means method and spectral clustering technique in an outfitter’s value analysis
Year of publication: |
2010
|
---|---|
Authors: | Chang, En-Chi ; Huang, Shian-Chang ; Wu, Hsin-Hung |
Published in: |
Quality & Quantity: International Journal of Methodology. - Springer. - Vol. 44.2010, 4, p. 807-815
|
Publisher: |
Springer |
Subject: | K-means method | Spectral clustering technique | Cluster quality assessment | Marketing strategy | Customer value |
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