What drives m-banking clients to continue using m-banking services?
Year of publication: |
2022
|
---|---|
Authors: | Ciunova-Shuleska, Anita ; Palamidovska-Sterjadovska, Nikolina ; Prodanova, Jana |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 139.2022, p. 731-739
|
Subject: | Central cues | Continuous usage intentions | Elaboration likelihood model | Mobile banking | Perceived value | Peripheral cues | Konsumentenverhalten | Consumer behaviour | Electronic Banking | Electronic banking | Innovationsakzeptanz | Innovation adoption | Kundenzufriedenheit | Customer satisfaction |
-
Why do customers value m-banking apps? : a stimulus-organism-response perspective
Palamidovska-Sterjadovska, Nikolina, (2024)
-
Wu, Meimei, (2014)
-
The implication of trust that influences customers' intention to use mobile banking
Ramli, Yanto, (2021)
- More ...
-
Enriching m-banking perceived value to achieve reuse intention
Prodanova, Jana, (2019)
-
Why do customers value m-banking apps? : a stimulus-organism-response perspective
Palamidovska-Sterjadovska, Nikolina, (2024)
-
Brand orientation, brand-building behavior and brand identity in SMEs : an empirical evaluation
Osakwe, Christian Nedu, (2020)
- More ...