What makes crisis response strategies work? : the impact of crisis involvement and message framing
Year of publication: |
2014
|
---|---|
Authors: | Claeys, An-Sofie ; Cauberghe, Verolien |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 67.2014, 2, p. 182-189
|
Subject: | Crisis response strategies | Crisis involvement | Emotional vs. rational framing | Post-crisis attitude toward the organization | Krisenmanagement | Crisis management | Finanzkrise | Financial crisis | Wirtschaftskrise | Economic crisis | Emotion | Werbewirkung | Advertising effects | Prospect Theory | Prospect theory | Strategisches Management | Strategic management |
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