Who stole my customer?? : Winning strategies for creating and sustaining customer loyalty
Year of publication: |
2004 ; 1. print.
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Authors: | Thompson, Harvey |
Publisher: |
Upper Saddle River , NJ [u.a.] : Pearson Prentice Hall |
Subject: | Customer relations | Consumer satisfaction |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
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Ab. Wahab, Norailis, (2009)
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Simpson, Eric Phillip, (2006)
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Mohtar, Shahimi Bin.,
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Thompson, Harvey, (2000)
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Marketing Strategies : WHAT DO YOUR CUSTOMERS REALLY WANT?
Thompson, Harvey, (1998)
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Khatir, Zinedine, (2013)
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