Why do people intend to back crowdfunding projects? : a perspective on social cognitive theory
Year of publication: |
2020
|
---|---|
Authors: | Kuo, Ying-Feng ; Lin, Cathy S. ; Wu, Chung-Hsien |
Published in: |
Journal of electronic commerce research : JECR. - Long Beach, Calif. : Univ., ISSN 1938-9027, ZDB-ID 2136755-3. - Vol. 21.2020, 3, p. 180-196
|
Subject: | Crowdfunding | Social cognitive theory | Backing self-efficacy | Rewards | Empathy | Website service quality | Kognition | Cognition | Dienstleistungsqualität | Service quality | Emotion | Website | Soziales Verhalten | Social behaviour |
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