Why is service-dominant logic based service system better?
Bo Edvardsson; Gloria Ng, Zhi Min Choo and Robert Firth
| Year of publication: |
2013
|
|---|---|
| Authors: | Edvardsson, Bo ; Ng, Gloria ; Min, Choo Zhi ; Firth, Robert |
| Published in: |
International journal of quality and service sciences. - Bingley [u.a.] : Emerald, ISSN 1756-669X, ZDB-ID 2473962-5. - Vol. 5.2013, 2, p. 171-190
|
| Subject: | Dienstleistungsmarketing | Services marketing | Service-Dominant Logic | Service-dominant logic | Kundenintegration | Customer integration |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009768459