Why would a big retailer refuse to collaborate on manufacturer SPIFF programs?

Zheyin (Jane) Gu, Yunchuan Liu

Year of publication:	December 2018
Authors:	Gu, Zheyin ; Liu, Yunchuan
Published in:	Quantitative marketing and economics : QME. - Dordrecht [u.a.] : Springer Science + Business Media, ISSN 1570-7156, ZDB-ID 2114104-6. - Vol. 16.2018, 4, p. 441-472
Subject:	Retailing \| Sales advising \| Manufacturer SPIFF \| Vertical channel interactions \| Einzelhandel \| Retail trade \| Industrie \| Manufacturing industries \| Vertriebsweg \| Distribution channel \| Lieferantenmanagement \| Supplier relationship management \| Vertikale Integration \| Vertical integration

Online Resource

Check full text access |

More access options

Check Google Scholar

In libraries world-wide (WorldCat)

In German libraries (KVK)

Which error do you want to report?

Report: URL of this record is broken

Please note: Sometimes more than one URL is available for a resource. Please click on "More Options" to display these URLs

Report: Addition of an URL to that resource

Please note: Sometimes more than one URL is available for a resource. Please click on "More Options" to display these URLs

Report: The language(s) of that resource is/are…

Please note: Required language not in the list? Please use comment field

Report: Addition of an identifier to that resource

Report: report typo

Report: Add statement

Report: Add keywords

Please use the commentary box to describe other errors

Would you like to receive a feedback?

Commentary

Please type the code from the image

For general questions please use this address.

Persistent link: https://www.econbiz.de/10011963219

A service of the