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isPartOf:"Harvard-Business-Manager : das Wissen der Besten"
~isPartOf:"Journal of marketing"
~isPartOf:"Psychology & marketing"
~subject:"Customer service"
~subject:"Customer value"
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Search: subject_exact:"Beziehungsmanagement"
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Customer service
Customer value
Beziehungsmarketing
267
Relationship marketing
267
Consumer behaviour
126
Konsumentenverhalten
126
Customer satisfaction
57
Kundenzufriedenheit
57
Brand management
41
Markenführung
41
Dienstleistungsqualität
34
Service quality
34
Brand image
29
Markenimage
29
Social Web
27
Social web
27
Brand
24
Lieferantenmanagement
24
Markenartikel
24
Supplier relationship management
24
USA
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24
Kundenwert
20
Marketing management
20
Marketingmanagement
20
Kundenservice
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Beschwerdemanagement
15
Complaint management
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E-commerce
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Einzelhandel
15
Electronic Commerce
15
Internet marketing
15
Online-Marketing
15
Retail trade
15
Salespeople
14
Verkaufspersonal
14
Customer integration
13
Kundenintegration
13
Viral marketing
13
Virales Marketing
13
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English
28
German
10
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Kumar, V.
6
Leone, Robert P.
2
Neslin, Scott A.
2
Petersen, J. Andrew
2
Ruyter, Ko de
2
Walsh, Gianfranco
2
Andrews, Michelle
1
Ates, Zelal
1
Ballings, Michel
1
Belz, Christian
1
Bhalla, Gaurav
1
Bitner, Mary Jo
1
Blaurock, Marah
1
Bolander, Willy
1
Brown, Stephen Walter
1
Büttgen, Marion
1
Challagalla, Goutam
1
Chang, Chun-Wei
1
Cote, Joseph A.
1
Cusin, Julien
1
Dawar, Niraj
1
Dixon, Matthew
1
Duncan, Ewan
1
Eggert, Andreas
1
Evanschitzky, Heiner
1
Fader, Peter
1
Falk, Tomas
1
Flacandji, Michaël
1
Fornell, Claes
1
Freeman, Karen
1
Garbas, Janina
1
Garnefeld, Ina
1
Gelbrich, Katja
1
Gäthke, Jana
1
Hammerschmidt, Maik
1
Hardie, Bruce G. S.
1
Hassan, Louise
1
Heitmann, Mark
1
Helm, Sabrina V.
1
Hewett, Kelly
1
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Harvard-Business-Manager : das Wissen der Besten
Journal of marketing
Psychology & marketing
Journal of business research : JBR
83
Journal of retailing and consumer services
66
Industrial marketing management : the international journal for industrial and high-tech firms
54
The journal of services marketing
51
International journal of hospitality management
48
SpringerLink / Bücher
30
Journal of service research : JSR
28
The service industries journal
28
Journal of the Academy of Marketing Science
25
International journal of contemporary hospitality management
19
Gabler Edition Wissenschaft
17
Journal of service management
17
Journal of service research
17
Journal of strategic marketing
17
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
16
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
15
Service business
15
The journal of business & industrial marketing
15
Handbook of research on customer equity in marketing
14
Journal of service theory and practice : JSTP
13
Business horizons
12
Journal of marketing research : JMR
12
Managing service quality : MSQ ; an international journal
12
Technological forecasting & social change : an international journal
12
The TQM journal : the international review of organizational improvement
12
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
12
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
11
Services marketing quarterly
11
Tourism management : research, policies, practice
11
International journal of services and operations management
10
Journal of retailing
10
Journal of service theory and practice
10
Springer eBook Collection / Business and Economics
10
The journal of product & brand management
10
Cogent business & management
9
European journal of marketing : EJM
9
International journal of business and economics
9
International journal of electronic customer relationship management : IJECRM
9
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ECONIS (ZBW)
38
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1
When and why signaling frontline employee inexperience can prove to be an asset : effects on consumer forgiveness for service failure
Flacandji, Michaël
;
Cusin, Julien
;
Lunardo, Renaud
- In:
Psychology & marketing
40
(
2023
)
12
,
pp. 2728-2742
Persistent link: https://www.econbiz.de/10014432547
Saved in:
2
The customer is often wrong : investigating the influence of customer failures and apologies on frontline service employee well-being
Robertson, Nichola
;
Rotman, Jeffrey
;
MacQuilken, Lisa
; …
- In:
Psychology & marketing
40
(
2023
)
4
,
pp. 825-844
Persistent link: https://www.econbiz.de/10014290864
Saved in:
3
How can customers cope with cognitive demands of professional services? : the role of employee coping support
Garbas, Janina
;
Blaurock, Marah
;
Büttgen, Marion
; …
- In:
Psychology & marketing
40
(
2023
)
5
,
pp. 867-887
Persistent link: https://www.econbiz.de/10014290866
Saved in:
4
Digital presence in service recovery : the interactive effect of customer salutations and employee photographs in email signatures
Walsh, Gianfranco
;
Shiu, Edward
;
Schaarschmidt, Mario
; …
- In:
Psychology & marketing
39
(
2022
)
12
,
pp. 2361-2383
Persistent link: https://www.econbiz.de/10013465198
Saved in:
5
The influence of frontline employee self-disclosure about products in a retail store on customer trust in the retailer in the context of service encounters
Park, Jihye
;
Yi, Youjae
- In:
Psychology & marketing
40
(
2023
)
7
,
pp. 1417-1430
Persistent link: https://www.econbiz.de/10014291940
Saved in:
6
How physical stores enhance customer value : the importance of product inspection depth
Zhang, Jonathan Z.
;
Chang, Chun-Wei
;
Neslin, Scott A.
- In:
Journal of marketing
86
(
2022
)
2
,
pp. 166-185
Persistent link: https://www.econbiz.de/10013258823
Saved in:
7
Highlighting effort versus talent in service employee performance : customer attributions and responses
Leung, Fine F.
;
Kim, Sara
;
Tse, Caleb H.
- In:
Journal of marketing
84
(
2020
)
3
,
pp. 106-121
Persistent link: https://www.econbiz.de/10012214934
Saved in:
8
The unintended consequence of price-based service recovery incentives
Kanuri, Vamsi K.
;
Andrews, Michelle
- In:
Journal of marketing
83
(
2019
)
5
,
pp. 57-77
Persistent link: https://www.econbiz.de/10012176134
Saved in:
9
The role of marketer-generated content in customer engagement marketing
Meire, Matthijs
;
Hewett, Kelly
;
Ballings, Michel
;
Kumar, V.
- In:
Journal of marketing
83
(
2019
)
6
,
pp. 21-42
Persistent link: https://www.econbiz.de/10012176245
Saved in:
10
A theory of customer valuation : concepts, metrics, strategy, and implementation
Kumar, V.
- In:
Journal of marketing
82
(
2018
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10011804063
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