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isPartOf:"Journal of marketing management : MM"
~isPartOf:"Journal of business research : JBR"
~subject:"Complaint management"
~subject:"Kundenintegration"
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Search: subject_exact:"Beziehungsmanagement"
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Complaint management
Kundenintegration
Beziehungsmarketing
706
Relationship marketing
706
Consumer behaviour
369
Konsumentenverhalten
369
Customer satisfaction
147
Kundenzufriedenheit
147
Brand management
143
Markenführung
143
Brand image
114
Markenimage
114
Dienstleistungsqualität
111
Service quality
111
Social Web
100
Social web
100
Customer integration
98
Lieferantenmanagement
85
Supplier relationship management
85
Internet marketing
74
Online-Marketing
74
Brand
73
Markenartikel
69
Customer value
59
Kundenwert
59
Marketing management
55
Marketingmanagement
55
Emotion
47
Innovation
46
Einzelhandel
45
Retail trade
45
Beschwerdemanagement
43
Confidence
40
Vertrauen
40
Online retailing
39
Online-Handel
39
Social media
36
B-to-B-Marketing
35
Business-to-business marketing
35
Customer service
34
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135
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135
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English
136
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Balaji, M. S.
3
Harrigan, Paul
3
Roy, Sanjit
3
Black, Iain
2
Brodie, Roderick J.
2
Buttle, Francis A.
2
Cervera, Amparo
2
Chung, Henry F. L.
2
Cossío-Silva, Francisco-José
2
Felix, Reto
2
Filieri, Raffaele
2
Gaganpreet Singh
2
Hajli, Nick
2
Ho, Mia Hsiao-Wen
2
Hollebeek, Linda D.
2
Hutzinger, Clemens
2
Johnson, Lester W.
2
Kasnakoglu, Berna Tari
2
Krishnan, Balaji C.
2
Mahr, Dominik
2
Malthouse, Edward C.
2
Morgan, Todd
2
Naudé, Peter
2
Navarro, Susana
2
Papagiannidis, Savvas
2
Plangger, Kirk
2
Revilla Camacho, Maria Angeles
2
Richard, Marie-Odile
2
Sengupta, Aditi Sarkar
2
Sharma, Piyush
2
Soutar, Geoffrey N.
2
Varnali, Kaan
2
Vega Vázquez, Manuela
2
Veloutsou, Cleopatra
2
Weitzl, Wolfgang
2
Yılmaz, Çengiz
2
Zaefarian, Ghasem
2
Abbasi, Faramarz
1
Aghazadeh, Hashem
1
Ahmed, Zafar U.
1
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Published in...
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Journal of marketing management : MM
Journal of business research : JBR
Journal of retailing and consumer services
81
The journal of services marketing
49
International journal of hospitality management
43
Industrial marketing management : the international journal for industrial and high-tech firms
36
The service industries journal
33
Journal of service management
29
SpringerLink / Bücher
26
Journal of service research : JSR
25
Journal of strategic marketing
22
Service business
22
Journal of hospitality marketing & management
21
International journal of contemporary hospitality management
20
Journal of the Academy of Marketing Science
20
Journal of service research
19
Services marketing quarterly
17
The journal of business & industrial marketing
17
Marketing intelligence & planning
16
Tourism management : research, policies, practice
16
Journal of marketing
15
Customer engagement : contemporary issues and challenges
14
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
14
The journal of product & brand management
14
Business horizons
13
Handbook of research on customer engagement
12
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
12
Journal of service theory and practice : JSTP
12
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
11
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
11
Cogent business & management
10
International journal of production economics
10
Journal of service theory and practice
10
Journal of travel and tourism marketing
10
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
10
European journal of marketing
9
Gabler Edition Wissenschaft
9
International journal of quality and service sciences
9
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
Journal of internet commerce
9
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ECONIS (ZBW)
136
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1
Would you forgive me? : from perceived justice and complaint handling to customer forgiveness and brand credibility-symmetrical and asymmetrical perspectives
Ali, Faizan
;
El-Manstrly, Dahlia
;
Ghazanfar Ali Abbasi
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014368203
Saved in:
2
A time(ly) perspective of the service recovery paradox : how organizational learning moderates follow-up recovery effects
Lunardo, Renaud
;
Cusin, Julien
;
Flacandji, Michaël
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014380317
Saved in:
3
Empowerment of human brands : brand meaning co-creation on digital engagement platforms
Anderski, Matthias
;
Griebel, Lars
;
Stegmann, Pascal
; …
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014380319
Saved in:
4
Transferring in-store experience to online : An omnichannel strategy for DIY customers' enhanced brand resonance and co-creative actions
Suh, Taewon
;
Moradi, Masoud
- In:
Journal of business research : JBR
168
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014434840
Saved in:
5
Mitigating immediate and lagged effects of customer mistreatment on service failure and sabotage : critical roles of service recovery behaviors
Wang, I-An
;
Chen, Pei-Chi
;
Chi, Nai-Wen
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10013468630
Saved in:
6
Customer engagement and sharing behaviors : toward a contingent curvilinear perspective
Taylor, Alex
;
Carlson, Jamie
;
Liao, Yi-Chuan
;
Rahman, …
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013468633
Saved in:
7
The effect of image richness on customer engagement : evidence from Sina Weibo
Zhao, Lu
;
Zhang, Mingli
;
Ming, Yaxin
;
Niu, Tao
;
Wang, Yu
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013468679
Saved in:
8
Virtual interactions and sports viewing on social live streaming platforms : the role of co-creation experiences, platform involvement, and follow status
Qian, Tyreal Yizhou
;
Seifried, Chad
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014302574
Saved in:
9
Prosumers' intention to co-create business value and the moderating role of digital media usage
Chatterjee, Sheshadri
;
Mariani, Marcello M.
;
Wamba, …
- In:
Journal of business research : JBR
163
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014303697
Saved in:
10
Entrepreneurial orientation and new product performance in SMEs : the mediating role of customer participation
Morgan, Todd
;
Anokhin, Sergey
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014303799
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