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isPartOf:"Journal of marketing research : JMR"
~isPartOf:"Journal of travel and tourism marketing"
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Search: subject_exact:"Beziehungsmanagement"
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Beziehungsmarketing
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Consumer behaviour
84
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Han, Heesup
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Journal of marketing research : JMR
Journal of travel and tourism marketing
Journal of business research : JBR
624
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
398
SpringerLink / Bücher
297
International journal of hospitality management
280
The journal of services marketing
225
The journal of business & industrial marketing
192
The service industries journal
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Journal of the Academy of Marketing Science
164
Journal of strategic marketing
161
International journal of electronic customer relationship management : IJECRM
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Journal of marketing
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International journal of contemporary hospitality management
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Journal of service research : JSR
117
Journal of hospitality marketing & management
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The journal of product & brand management
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Tourism management : research, policies, practice
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Asia Pacific journal of marketing and logistics
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Journal of service management
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Gabler Edition Wissenschaft
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Journal of retailing
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Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
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The journal of brand management : an international journal
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Cogent business & management
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Psychology & marketing
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Marketing intelligence & planning
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European journal of marketing : EJM
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Services marketing quarterly
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Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
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The international journal of bank marketing : IJBM
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Journal of marketing management : MM
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Springer eBook Collection / Business and Economics
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Journal of financial services marketing : JFSM
70
Business horizons
69
European journal of operational research : EJOR
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International journal of retail & distribution management
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ECONIS (ZBW)
163
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1
Effect of customers' skepticism toward CSR practices on customers' behavior in luxury service context
Hyun, Hyowon
;
Hong, EunPyo
;
Ahn, Jiseon
;
Park, Jungkun
- In:
Journal of travel and tourism marketing
41
(
2024
)
1
,
pp. 35-50
Persistent link: https://www.econbiz.de/10014513607
Saved in:
2
Investigation into the festival brand co-creation mechanism : extended application of the customer-based brand equity model
Chi, Xiaoting
;
Zhou, Heng
;
Cai, Gangwei
;
Han, Heesup
- In:
Journal of travel and tourism marketing
41
(
2024
)
3
,
pp. 377-395
Persistent link: https://www.econbiz.de/10014513650
Saved in:
3
Well-known or well-liked? : the effects of brand reputation on customers' responses to service failure
Liu, Mengzhen
;
Xiong, Wei
- In:
Journal of travel and tourism marketing
40
(
2023
)
3
,
pp. 221-241
Persistent link: https://www.econbiz.de/10014369784
Saved in:
4
How product design affects repurchase intention, eWOM, and museum visit intention : museum mystery boxes in China
Lin, Feng
;
Ryu, Kisang
- In:
Journal of travel and tourism marketing
40
(
2023
)
5
,
pp. 434-451
Persistent link: https://www.econbiz.de/10014369822
Saved in:
5
Airline and hotel loyalty programme diversity and choice : effects of personality, cultural, and socio-demographic factors
Su, Yu
;
Lee, Craig
;
Lovelock, Brent
- In:
Journal of travel and tourism marketing
40
(
2023
)
8
,
pp. 653-677
Persistent link: https://www.econbiz.de/10014447621
Saved in:
6
A patterns perspective of customers' brand experiences with robotics in hospitality
Tung, Vincent Wing Sun
;
Tse, Serene Wai Tsz
- In:
Journal of travel and tourism marketing
40
(
2023
)
1
,
pp. 75-89
Persistent link: https://www.econbiz.de/10014285201
Saved in:
7
Satellite fans' team identification, nostalgia, customer equity and revisit intention : symmetric and asymmetric analysis
Chiu, Weisheng
;
Wang, Fong Jia
;
Cho, Heetae
- In:
Journal of travel and tourism marketing
40
(
2023
)
2
,
pp. 91-108
Persistent link: https://www.econbiz.de/10014285205
Saved in:
8
How do tourists' memorable local gastronomy experiences and their personal gastronomic traits influence destination loyalty? : a fuzzy set approach
Badu-Baiden, Frank
;
Correia, Antónia
;
Kim, Seongseop
- In:
Journal of travel and tourism marketing
39
(
2022
)
5
,
pp. 501-515
Persistent link: https://www.econbiz.de/10013483074
Saved in:
9
When festitivity meets heritage site : co-developed experience through the lens of situated cognition
Wen, Huijun
;
Wong, IpKin Anthony
;
Fan, Yulan
;
Leong, …
- In:
Journal of travel and tourism marketing
39
(
2022
)
5
,
pp. 516-533
Persistent link: https://www.econbiz.de/10013483075
Saved in:
10
Apology or gratitude? : the effect of communication recovery strategies for service failures of AI devices
Lv, Linxiang
;
Huang, Minxue
;
Guan, Dawei
;
Yang, Kairui
- In:
Journal of travel and tourism marketing
39
(
2022
)
6
,
pp. 570-587
Persistent link: https://www.econbiz.de/10014234598
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