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isPartOf:"Journal of research in interactive marketing : interactive marketing and computer-mediated communication"
~isPartOf:"International journal of electronic business"
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Search: subject_exact:"Mobile commerce"
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Mobile Business
26
Mobile business
26
Consumer behaviour
14
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Innovation adoption
8
Innovationsakzeptanz
8
Innovation diffusion
7
Innovationsdiffusion
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Banerjee, Syagnik
2
Ha, Young
2
Im, Hyunjoo
2
Yancey, Scott
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Ahluwalia, Punit
1
Al Agha, Khaldoun
1
Bacile, Todd J.
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Karjaluoto, Heikki
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Kim, Jung-Hwan
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Malik, Anjali
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Moorthi, Y. L. R.
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Ng, Mark
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Olaleye, Sunday Adewale
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
International journal of electronic business
Journal of retailing and consumer services
50
International journal of business information systems : IJBIS
23
Journal of payments strategy & systems
22
SpringerLink / Bücher
22
Technological forecasting & social change : an international journal
21
International journal of e-business research : an official publication of the Information Resources Management Association
19
Journal of business research : JBR
19
Information systems and e-business management : ISeB
18
Journal of internet commerce
17
The international journal of bank marketing : IJBM
15
M-commerce : global experiences and perspectives
14
The Second International Conference on Mobile Business : m>Business 2003 ; [Die Konferenz "m>Business" fand vom 23. bis 24. Juni 2003 in Wien statt]
14
Information systems research : ISR
13
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
13
E-Commerce Operations Management(2nd Edition )
12
Electronic commerce research
12
Electronic commerce research and applications
12
Erfolgsfaktoren des Mobile Marketing : [Strategien, Konzepte und Instrumente]
12
International journal of electronic marketing and retailing : IJEMR
12
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
12
Premier reference source
12
Global mobile commerce : strategies, implementation, and case studies
11
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
11
International journal of bank marketing
11
Trends in mobile technology and business in the Asia-Pacific region
11
International journal of technology marketing : IJTMkt
10
Handbook of research in mobile business : technical, methodological, and social perspectives
9
Handbook of research on mobile marketing management
9
International journal of electronic commerce : IJEC
9
International journal of electronic customer relationship management : IJECRM
9
International journal of electronic finance : IJEF
9
International journal of internet marketing and advertising : IJIMA
9
International journal of networking and virtual organisations : IJNVO
9
International journal of retail & distribution management
9
Journal of electronic commerce research : JECR
9
Mobile electronic commerce : foundations, development, and applications
9
Electronic markets : the international journal on networked business
8
International journal of consumer studies
8
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ECONIS (ZBW)
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1
Imagery evoking visual and verbal information presentations in mobile commerce : the roles of augmented reality and product review
Yoo, Jungmin
;
Kim, Jung-Hwan
;
Kim, Minjeong
;
Park, Minjung
- In:
Journal of research in interactive marketing : …
18
(
2024
)
2
,
pp. 182-197
Persistent link: https://www.econbiz.de/10014521168
Saved in:
2
Find me here : share store information through check-in
Yin, Chin-Ching
;
Tang, Yun-Chia
;
Hsieh, Yi-Ching
;
Chiu, …
- In:
Journal of research in interactive marketing : …
16
(
2022
)
2
,
pp. 259-276
Persistent link: https://www.econbiz.de/10013277418
Saved in:
3
Sentiment analysis of social commerce : a harbinger of online reputation management
Olaleye, Sunday Adewale
;
Sanusi, Ismaila Temitayo
; …
- In:
International journal of electronic business
14
(
2018
)
2
,
pp. 85-102
Persistent link: https://www.econbiz.de/10011980079
Saved in:
4
A consumption theory and task-fitness perspective of wireless internet adoption for mobile commerce
Ahluwalia, Punit
;
Gimpel, Gregory
;
Varshney, Upkar
- In:
International journal of electronic business
12
(
2015
)
1
,
pp. 46-69
Persistent link: https://www.econbiz.de/10011458058
Saved in:
5
Technology readiness, perceived ubiquity and M-commerce adoption : the moderating role of privacy
Roy, Subhadip
;
Moorthi, Y. L. R.
- In:
Journal of research in interactive marketing : …
11
(
2017
)
3
,
pp. 268-295
Persistent link: https://www.econbiz.de/10011779160
Saved in:
6
A conceptual model of the drivers and outcomes of mobile CRM application adoption
Rodriguez, Michael
;
Trainor, Kevin
- In:
Journal of research in interactive marketing : …
10
(
2016
)
1
,
pp. 67-84
Persistent link: https://www.econbiz.de/10011555654
Saved in:
7
Examining factors affecting mobile commerce adoption of Chinese consumers
Ng, Mark
- In:
International journal of electronic business
13
(
2016/2017
)
1
,
pp. 98-115
Persistent link: https://www.econbiz.de/10011776949
Saved in:
8
Is this mobile cpupon worth my private information? : consumer evaluation of acquisition and transaction utility in a mobile coupon shopping context
Im, Hyunjoo
;
Ha, Young
- In:
Journal of research in interactive marketing : …
9
(
2015
)
2
,
pp. 92-109
Persistent link: https://www.econbiz.de/10011302394
Saved in:
9
An exploratory study into the determinants of adoption of mobile TV services : an integrated value perspective
Borges, Mónica S.
;
Rita, Paulo
;
Pagani, Margherita
- In:
International journal of electronic business
12
(
2015
)
1
,
pp. 70-94
Persistent link: https://www.econbiz.de/10011458103
Saved in:
10
Factors affecting behavioral intention to adopt 3G mobile value-added services in India
Kumra, Rajeev
;
Malik, Anjali
;
Sikri, Deepak
- In:
International journal of electronic business
11
(
2014
)
4
,
pp. 354-383
Persistent link: https://www.econbiz.de/10011287716
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