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isPartOf:"Journal of retailing and consumer services"
~subject:"Preismanagement"
~subject:"Theory"
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Search: subject_exact:"Kundenbindungsinstrument"
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Kundenbindungsprogramm
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Journal of retailing and consumer services
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4
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Internet and network economics : first international workshop, WINE 2005, Hong Kong, China, December 15-17, 2005 ; proceedings
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1
Coupon promotion and inventory strategies of a supplier considering an e-commerce platform's omnichannel coupons
Zhang, Yue
;
Hu, Xiaojian
;
Yao, Gang
;
Xu, Liangcheng
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-20
Persistent link: https://www.econbiz.de/10014462174
Saved in:
2
How online reviews and coupons affect sales and pricing : an empirical study based on e-commerce platform
Duan, Yongrui
;
Liu, Tonghui
;
Mao, Zhixin
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013169584
Saved in:
3
Price, online coupon, and store service effort decisions under different omnichannel retailing models
Li, Zonghuo
;
Wang, Di
;
Yang, Wensheng
;
Jin, Hyun Seung
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013209510
Saved in:
4
Digital coupon promotion and platform selection in the presence of delivery effort
Jiang, Yuqing
;
Liu, Fan
;
Lim, Andrew
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012648885
Saved in:
5
Competitive location-based mobile coupon targeting strategy
Luo, Meiling
;
Li, Gang
;
Chen, Xudong
- In:
Journal of retailing and consumer services
58
(
2021
),
pp. 1-15
Persistent link: https://www.econbiz.de/10012431570
Saved in:
6
Omnichannel retailing operations with coupon promotions
Li, Zonghuo
;
Yang, Wensheng
;
Jin, Hyun Seung
;
Wang, Di
- In:
Journal of retailing and consumer services
58
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012431670
Saved in:
7
A two-stage model for forecasting consumers' intention to purchase with e-coupons
Ren, Xinxin
;
Cao, Jingjing
;
Xua, Xianhao
;
Gong, Yeming
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012433327
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