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language:"eng"
~isPartOf:"Human resource management"
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Search: subject_exact:"Personalmarketing"
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HR marketing
15
Personalmarketing
15
Personalbeschaffung
13
Recruitment
13
recruitment
8
Corporate reputation
6
Firmenimage
6
Human Resource Management
5
Personalmanagement
5
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4
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4
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3
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3
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Kabst, Rüdiger
4
Yu, Kang Yang Trevor
3
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2
Baum, Matthias
2
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2
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Human resource management
The journal of brand management : an international journal
11
European journal of marketing : EJM
9
The international journal of human resource management
9
Business horizons
8
Personnel review : a professional journal reporting new developments in research, theory and practice of personel management
8
The journal of product & brand management
8
Employer branding for competitive advantage : models and implementation strategies
7
Journal of business and psychology
7
Journal of business research : JBR
7
Administrative Sciences : open access journal
6
European management journal
6
Global business review
6
International journal of selection and assessment
6
Innovations and challenges in human resource management for HR4.0
5
International journal of hospitality management
5
Journal of vocational behavior
5
SpringerLink / Bücher
5
The IUP journal of brand management : IJBRM
5
Corporate communications : an international journal
4
Corporate reputation review
4
European research studies
4
Human resource development international : enhancing performance, learning and integrity
4
International journal of human resource management
4
International journal of management practice : IJMP
4
Journal of business ethics : JOBE
4
Journal of marketing management : MM
4
Management research review
4
The marketing review
4
Academy of Management journal : AMJ
3
Corporate reputation review : an international journal
3
Corporate social responsibility and environmental management
3
Human resource management review
3
International journal of organizational analysis
3
Journal of financial services marketing : JFSM
3
Journal of hospitality marketing & management
3
Journal of the Academy of Marketing Science
3
Marketing intelligence & planning
3
The journal of services marketing
3
The service industries journal
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ECONIS (ZBW)
15
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1
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10
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Date (oldest first)
1
Incongruous employer brand signals and organizational attractiveness : evidence from multinational companies in China
Wang, Lan
;
Han, Jian
;
Ramasamy, Bala
;
Peng, Siqing
- In:
Human resource management
61
(
2022
)
5
,
pp. 563-584
Persistent link: https://www.econbiz.de/10013468292
Saved in:
2
Beyond employer brand content : the role of employer brand process attributes in understanding employees' reactions toward their employer
Kanwal, Hira
;
Van Hoye, Greet
- In:
Human resource management
63
(
2024
)
1
,
pp. 67-86
Persistent link: https://www.econbiz.de/10014481378
Saved in:
3
Special issue: employer branding and talent acquisition
Yu, Kang Yang Trevor
(
ed.
);
Dineen, Brian R.
(
ed.
); …
-
2022
Persistent link: https://www.econbiz.de/10013468266
Saved in:
4
Winning applicants and influencing job seekers : an introduction to the special issue on employer branding and talent acquisition
Yu, Kang Yang Trevor
;
Dineen, Brian R.
;
Allen, David G.
; …
- In:
Human resource management
61
(
2022
)
5
,
pp. 515-524
Persistent link: https://www.econbiz.de/10013468283
Saved in:
5
Employer image within and across industries : moving beyond assessing points-of-relevance to identifying points-of-difference
Van Hoye, Greet
;
Lievens, Filip
;
Weijters, Bert
; …
- In:
Human resource management
61
(
2022
)
5
,
pp. 525-541
Persistent link: https://www.econbiz.de/10013468285
Saved in:
6
Recruitment brand equity for unknown employers : examining the effects of recruitment message claim verifiability and credibility on job pursuit intentions
Collins, Christopher J.
;
Martinez-Moreno, Julian E.
- In:
Human resource management
61
(
2022
)
5
,
pp. 585-597
Persistent link: https://www.econbiz.de/10013468296
Saved in:
7
Investigating electronic word-of-mouth on social media : an eye-tracking approach
Yu, Kang Yang Trevor
;
Goh, Kim Huat
;
Kawasaki, Shota
- In:
Human resource management
61
(
2022
)
5
,
pp. 599-616
Persistent link: https://www.econbiz.de/10013468302
Saved in:
8
The lure of work-life benefits : perceived person-organization fit as a mechanism explaining job seeker attraction to organizations
Firfiray, Shainaz
;
Mayo, Margarita
- In:
Human resource management
56
(
2017
)
4
,
pp. 629-649
Persistent link: https://www.econbiz.de/10011745039
Saved in:
9
Modeling the impact of advertisement-image congruity on applicant attraction
Baum, Matthias
;
Schäfer, Marina
;
Kabst, Rüdiger
- In:
Human resource management
55
(
2016
)
1
,
pp. 7-24
Persistent link: https://www.econbiz.de/10011436902
Saved in:
10
Recruitment process outsourcing and applicant reactions : when does image make a difference?
Wehner, Marius Claus
;
Giardini, Angelo
;
Kabst, Rüdiger
- In:
Human resource management
54
(
2015
)
6
,
pp. 851-875
Persistent link: https://www.econbiz.de/10011412014
Saved in:
1
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