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language:"eng"
~language:"nor"
~person:"Birks, David F."
~person:"Lindgreen, Adam"
~subject:"Marktforschung"
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Marktforschung
Marketing
28
Market research
7
B-to-B-Marketing
6
Business-to-business marketing
6
Marketingmanagement
6
Beziehungsmarketing
5
Marketing management
5
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Peter LaPlaca
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Birks, David F.
Lindgreen, Adam
Malhotra, Naresh K.
10
Hruschka, Harald
7
Kotler, Philip
7
Green, Paul E.
6
Leeflang, Peter
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Peter, Jerome Paul
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Wind, Yoram
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4
Cross, James S.
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Lehmann, Donald R.
4
Roberts, John H.
4
Rossi, Patricia
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Stremersch, Stefan
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Wieringa, Jaap E.
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Industrial marketing management : the international journal for industrial and high-tech firms
2
Pearson always learning
1
The journal of business & industrial marketing
1
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ECONIS (ZBW)
7
USB Cologne (EcoSocSci)
2
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1
Editorial: qualitative research in business marketing management
Lindgreen, Adam
;
Di Benedetto, C. Anthony
;
Thornton, …
- In:
Industrial marketing management : the international …
98
(
2021
),
pp. A1-A9
Persistent link: https://www.econbiz.de/10013206341
Saved in:
2
Past, present, and future business-to-business marketing research
Lindgreen, Adam
;
Di Benedetto, C. Anthony
;
Geersbro, Jens
; …
- In:
Industrial marketing management : the international …
69
(
2018
),
pp. 1-4
Persistent link: https://www.econbiz.de/10011822263
Saved in:
3
Tracing the evolution of purchasing research : future trends and directions for purchasing practices
Mogre, Riccardo
;
Lindgreen, Adam
;
Hingley, Martin
- In:
The journal of business & industrial marketing
32
(
2017
)
2
,
pp. 251-257
Persistent link: https://www.econbiz.de/10011629509
Saved in:
4
Marketing research : an applied approach
Malhotra, Naresh K.
;
Birks, David F.
;
Wills, Peter
-
2012
-
4. [European] ed.
Persistent link: https://www.econbiz.de/10009570771
Saved in:
5
Marketing research : an applied approach
Malhotra, Naresh K.
;
Birks, David F.
-
2007
-
3. ed.
Persistent link: https://www.econbiz.de/10004451462
Saved in:
6
Marketing research : an applied approach
Malhotra, Naresh K.
;
Birks, David F.
-
2007
-
3. European Ed.
Persistent link: https://www.econbiz.de/10013481948
Saved in:
7
Marketing research : an applied approach
Malhotra, Naresh K.
;
Birks, David F.
-
2006
-
Updated 2. European ed.
Persistent link: https://www.econbiz.de/10002907445
Saved in:
8
Marketing research : an applied approach
Malhotra, Naresh K.
;
Birks, David F.
-
2003
-
2nd European ed.
Persistent link: https://www.econbiz.de/10001685627
Saved in:
9
Marketing research
Birks, David F.
(
contributor
)
Persistent link: https://www.econbiz.de/10004924227
Saved in:
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