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person:"Homburg, Christian"
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Search: subject_exact:"Field sales force"
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Außendienst
5
Field sales force
5
Beziehungsmarketing
2
Relationship marketing
2
Arbeitsleistung
1
B-to-B-Marketing
1
Betriebsklima
1
Boundary spanner
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Business-to-business marketing
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Computer-assisted marketing
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Office technology
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Perception
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Pharmaceutical industry
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Pharmaindustrie
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Homburg, Christian
Eggert, Andreas
Albers, Sönke
12
Krafft, Manfred
11
Ahearne, Michael
6
Fredebeul-Krein, Tobias
6
Schmidt, Simone
5
Wieseke, Jan
5
Detroy, Erich-Norbert
4
Lorimer, Sally E.
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Sinha, Prabhakant
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Weißbach, Hans-Jürgen
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Zoltners, Andris A.
4
Bauer, Hans H.
3
Behle, Christine
3
Cravens, David W.
3
Dichtl, Erwin
3
Haase, Knut
3
Hake, Sandra
3
Heidecke, Florian
3
Jaramillo, Fernando
3
Jelinek, Ronald
3
Koinecke, Jürgen
3
Kraus, Florian
3
Lam, Son K.
3
Misra, Sanjog
3
Nair, Harikesh
3
Niedetzky, Hans-Manfred
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Vierthaler, Robert
3
Anderson, Erin
2
Bauer, Adolf
2
Beenken, Matthias
2
Betsch, Oskar
2
Bolander, Willy
2
Brown, Steven P.
2
Bucksteeg, Thomas
2
Buob, Matthias
2
Darmon, René Y.
2
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Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
2
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of marketing theory and practice
1
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ECONIS (ZBW)
5
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1
The catbird seat of the sales force : how sales force integration leads to new product success
Kuester, Sabine
;
Homburg, Christian
;
Hildesheim, Andreas
- In:
International journal of research in marketing : IJRM ; …
34
(
2017
)
2
,
pp. 462-479
Persistent link: https://www.econbiz.de/10011734893
Saved in:
2
"It's almost like taking the sales out of selling" : towards a conceptualization of value-based selling in business markets
Terho, Harri
;
Haas, Alexander
;
Eggert, Andreas
;
Ulaga, …
- In:
Industrial marketing management : the international …
41
(
2012
)
1
,
pp. 174-185
Persistent link: https://www.econbiz.de/10009513191
Saved in:
3
Exploring the impact of sales technology on salesperson performance : a task-based approach
Eggert, Andreas
;
Serdaroglu, Murat
- In:
Journal of marketing theory and practice
19
(
2011
)
2
,
pp. 169-185
Persistent link: https://www.econbiz.de/10008989402
Saved in:
4
When salespeople harbor negative stereotypes of their corporate headquarters : how harmful is it and how can it be avoided
Homburg, Christian
;
Wieseke, Jan
;
Lukas, Bryan A.
; …
-
2010
Persistent link: https://www.econbiz.de/10008933748
Saved in:
5
If one steps out of the Phalanx : analyzing leaders' influence on sales force automation adoption with a quadratic dataset
Homburg, Christian
;
Wieseke, Jan
;
Kühnl, Christina
-
2009
Persistent link: https://www.econbiz.de/10003893570
Saved in:
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