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subject:"Consumer behaviour"
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~isPartOf:"Journal of retailing and consumer services"
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Search: subject_exact:"Verkaufsverpackung"
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Consumer behaviour
Packaging
15
Verpackung
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2
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2
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1
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1
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1
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1
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1
Cai, Lanhui
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of retailing and consumer services
International journal of consumer studies
9
Journal of business research : JBR
7
Marketing letters : a journal of research in marketing
6
Psychology & marketing
6
Journal of international consumer marketing
5
Multisensory packaging : designing new product experiences
5
Asia Pacific journal of marketing and logistics
4
International journal of wine business research : IJWBR
4
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
4
Journal of retailing
4
The journal of product & brand management
4
International journal of retail & distribution management
3
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
3
Journal of marketing communications
3
Marketing intelligence & planning
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The international review of retail, distribution and consumer research
3
Amfiteatru economic : an economic and business research periodical
2
Australasian marketing journal
2
Cleaner and responsible consumption
2
Cogent business & management
2
European journal of marketing : EJM
2
European research studies
2
International journal of advertising : the quarterly review of marketing communications
2
International journal of islamic marketing and branding
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of food products marketing
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of marketing management : MM
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Nepalese journal of finance : a publication of Uniglobe College
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Olsztyn economic journal
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Qualitative market research : an international journal
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The journal of consumer marketing
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Working papers / Cornell University, Charles H. Dyson School of Applied Economics and Management
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Young consumers : insight and ideas for responsible marketers
2
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
1
Advances in Business-Related Scientific Research Conference, 2010
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Agrarökonomische Diskussionsbeiträge
1
Agricultural economics : the journal of the International Association of Agricultural Economists
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ECONIS (ZBW)
13
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1
Visual complexity = hedonic? : effects of visually complex packages on consumer perceptions and evaluations of products
Baek, Eunsoo
;
Huang, Zhihong
;
Lee, Seojin Stacey
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014364483
Saved in:
2
Exploring consumers' usage intention of reusable express packaging : an extended norm activation model
Song, Jiawen
;
Cai, Lanhui
;
Yuen, Kum Fai
;
Wang, Xueqin
- In:
Journal of retailing and consumer services
72
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014252731
Saved in:
3
Why display motion on packaging? : the effect of implied motion on consumer behavior
Yu, Junwei
;
Droulers, Olivier
;
Lacoste-Badie, Sophie
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013209597
Saved in:
4
Sustainable consumption and plastic packaging : relationships among product involvement, perceived marketplace influence and choice behavior
Kautish, Pradeep
;
Paço, Arminda M. Finisterra do
; …
- In:
Journal of retailing and consumer services
67
(
2022
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013364480
Saved in:
5
Thinking outside the bottle : effects of alternative wine packaging
Orlowski, Marissa
;
Lefebvre, Sarah
;
Back, Robin M.
- In:
Journal of retailing and consumer services
69
(
2022
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013401757
Saved in:
6
Building value with packaging : development and validation of a measurement scale
Dopico-Parada, Ana
;
López-Miguens, María Jesús
; …
- In:
Journal of retailing and consumer services
63
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012665873
Saved in:
7
True colors : consumers' packaging choices depend on the color of retail environment
Martinez, Luisa M.
;
Rando, Belén
;
Agante, Luisa
; …
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012433763
Saved in:
8
Package graphic design and communication across cultures : an investigation of Chinese consumers' interpretation of imported wine labels
Celhay, Franck
;
Cheng, Peiyao
;
Masson, Josselin
;
Li, Wenhua
- In:
International journal of research in marketing : IJRM ; …
37
(
2020
)
1
,
pp. 108-128
Persistent link: https://www.econbiz.de/10012288650
Saved in:
9
Is less more or a bore? : package design simplicity and brand perception : an application to Champagne
Favier, Manon
;
Celhay, Franck
;
Pantin Sohier, Gaëlle
- In:
Journal of retailing and consumer services
46
(
2019
),
pp. 11-20
Persistent link: https://www.econbiz.de/10011980760
Saved in:
10
The effects of inner packaging color on the desirability of food
Van Esch, Patrick
;
Heller, Jonas
;
Northey, Gavin
- In:
Journal of retailing and consumer services
50
(
2019
),
pp. 94-102
Persistent link: https://www.econbiz.de/10012114125
Saved in:
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