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subject:"Markenführung"
~type_genre:"Aufsatzsammlung"
~type_genre:"Fallstudie"
~type_genre:"Handbuch"
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Search: subject_exact:"Industrial design"
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Markenführung
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163
Product design
160
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46
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27
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27
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27
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Albers, Sönke
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The international review of retail, distribution and consumer research
1
The journal of brand management : an international journal
1
The journal of product innovation management : an international publication of the Product Development & Management Association
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Werben & Verkaufen
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ECONIS (ZBW)
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1
Design, visual communication and branding
Raposo, Daniel
(
ed.
)
-
2022
Persistent link: https://www.econbiz.de/10013167787
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2
Designing brand identity : an essential guide for the entire branding team
Wheeler, Alina
-
2018
-
Fifth edition
Persistent link: https://www.econbiz.de/10011672159
Saved in:
3
Low involvement, low price and low quality image renegotiated : a case study of staple food package design
Ryynänen, Toni
;
Hakatie, Annaleena
- In:
The international review of retail, distribution and …
23
(
2013
)
2
,
pp. 204-219
Persistent link: https://www.econbiz.de/10009743689
Saved in:
4
From brand awareness to online co-design : how a small bathroom provider turned interactive on the Web
Sasinovskaya, Olga
;
Anderson, Helén
- In:
The journal of brand management : an international journal
19
(
2011/12
)
1
,
pp. 33-44
Persistent link: https://www.econbiz.de/10009373386
Saved in:
5
Designing visual recognition for the brand
Karjalainen, Toni-Matti
;
Snelders, Dirk
- In:
The journal of product innovation management : an …
27
(
2010
)
1
,
pp. 6-22
Persistent link: https://www.econbiz.de/10003937609
Saved in:
6
Praxisbuch Packaging : wie Verpackungsdesign Produkte verkauft
Seeger, Harald
-
2009
Persistent link: https://www.econbiz.de/10003785425
Saved in:
7
Handbuch Produktmanagement : Strategieentwicklung - Produktplanung - Organisation - Kontrolle
Albers, Sönke
(
ed.
)
-
2007
-
3., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10003380092
Saved in:
8
Corporate Identity und Corporate Design : neues Kompendium
Beyrow, Matthias
(
ed.
);
Kiedaisch, Petra
(
contributor
); …
-
2007
Persistent link: https://www.econbiz.de/10003460714
Saved in:
9
Handbuch Produktmanagement : Strategieentwicklung - Produktplanung - Organisation - Kontrolle
Albers, Sönke
(
ed.
)
-
2002
-
2., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10001676263
Saved in:
10
Handbuch Produktmanagement : Strategieentwicklung - Produktplanung - Organisation - Kontrolle
Albers, Sönke
(
ed.
)
-
2000
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001459149
Saved in:
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