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subject:"Supplier relationship management"
~person:"Homburg, Christian"
~subject:"Innovationsmanagement"
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Supplier relationship management
Innovationsmanagement
Salespeople
16
Verkaufspersonal
16
Beziehungsmarketing
10
Relationship marketing
10
Selling
5
Verkauf
5
Customer satisfaction
4
Deutschland
4
Erfolgsfaktor
4
Germany
4
Kundenzufriedenheit
4
Success factor
4
Lieferantenmanagement
3
Arbeitszufriedenheit
2
B-to-B-Marketing
2
Business-to-business marketing
2
Consumer behaviour
2
Estimation
2
Innovation
2
Innovation management
2
Job satisfaction
2
Konsumentenverhalten
2
Market research
2
Marktforschung
2
Perception
2
Schätzung
2
Wahrnehmung
2
business-to-business marketing
2
Akquisition
1
Außendienst
1
Boundary spanner
1
Brand management
1
Business organization
1
Business-to-Business-Marketing
1
Corporate culture
1
Corporate headquarters
1
Cross-selling
1
Cultural identity
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English
5
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Homburg, Christian
Svensson, Göran
8
Rodríguez, Rocío
7
Bush, Alan J.
6
Pullins, Ellen
6
Høgevold, Nils M.
5
Agnihotri, Raj
4
Hughes, Douglas E.
4
Rangarajan, Deva
4
Schmitz, Christian
4
Schwepker, Charles H. <Jr.>
4
Corsaro, Daniela
3
Good, Megan C.
3
Hansen, John D.
3
Huang, Ying
3
Høgevold, Nils
3
Kaschek, Bernhard
3
Maggioni, Isabella
3
Mangus, Stephanie M.
3
Moncrief, William C.
3
Otero-Neira, Carmen
3
Pantano, Eleonora
3
Parvinen, Petri
3
Richards, Keith A.
3
Roberts-Lombard, Mornay
3
Román, Sergio
3
Rutherford, Brian N.
3
Singh, Ramendra
3
Sridhar, Shrihari
3
Ulaga, Wolfgang
3
Alavi, Sascha
2
Babakus, Emin
2
Baker, Thomas L.
2
Barksdale, Hiram C.
2
Baumgarth, Carsten
2
Binckebanck, Lars
2
Boles, James S.
2
Böhm, Eva
2
Calantone, Roger J.
2
Chen, Annie Huiling
2
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of marketing
1
Journal of the Academy of Marketing Science
1
Kompetenz in Wissenschaft & Management
1
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
1
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ECONIS (ZBW)
5
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1
The catbird seat of the sales force : how sales force integration leads to new product success
Kuester, Sabine
;
Homburg, Christian
;
Hildesheim, Andreas
- In:
International journal of research in marketing : IJRM ; …
34
(
2017
)
2
,
pp. 462-479
Persistent link: https://www.econbiz.de/10011734893
Saved in:
2
Motivating sales reps for innovation selling in different cultures
Hohenberg, Sebastian
;
Homburg, Christian
- In:
Journal of marketing
80
(
2016
)
2
,
pp. 101-120
Persistent link: https://www.econbiz.de/10011458675
Saved in:
3
Delusive perception : antecedents and consequences of salespeople's misperception of customer commitment
Homburg, Christian
;
Bornemann, Torsten
;
Kretzer, Max
- In:
Journal of the Academy of Marketing Science
42
(
2014
)
2
,
pp. 137-153
Persistent link: https://www.econbiz.de/10010345196
Saved in:
4
The link between salespeople's job satisfaction and customer satisfaction in a business-to-business context : a dyadic analysis
Homburg, Christian
;
Stock-Homburg, Ruth
-
2003
Persistent link: https://www.econbiz.de/10001866778
Saved in:
5
The link between salespeople's job satisfaction and customer satisfaction in a business-to-business context : a dyadic analysis
Homburg, Christian
;
Stock-Homburg, Ruth
-
2003
Persistent link: https://www.econbiz.de/10002512381
Saved in:
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