//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"USA"
~person:"Nordfält, Jens"
~subject:"Einzelhandel"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Duftmarketing"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
USA
Einzelhandel
Ladengestaltung
7
Retail trade
7
Store design
7
Consumer behaviour
6
Konsumentenverhalten
6
Digital displays
2
Digitalisierung
2
Digitization
2
Retail displays
2
Sales promotion
2
Verkaufsförderung
2
AI
1
Beziehungsmarketing
1
Brightness contrast
1
Disarray
1
Display
1
Efficiency
1
Endcaps
1
Enhancements
1
Experiment
1
Feature contrast
1
In-store
1
In-store displays
1
In-store marketing
1
In-store merchandising
1
In-store technology
1
Internet marketing
1
Mannequin
1
Online retailing
1
Online-Handel
1
Online-Marketing
1
Project management
1
Projections
1
Projektmanagement
1
Relationship marketing
1
Retail atmospherics
1
Retail employees
1
Retail strategy
1
Retailing
1
more ...
less ...
Online availability
All
Undetermined
6
Type of publication
All
Article
7
Type of publication (narrower categories)
All
Article in journal
7
Aufsatz in Zeitschrift
7
Language
All
English
7
Author
All
Nordfält, Jens
Grewal, Dhruv
11
Roggeveen, Anne L.
7
Teller, Christoph
5
Willems, Kim
5
Brengman, Malaika
4
Dennis, Charles
4
Ghoniem, Ahmed
4
Lunardo, Renaud
4
Maddah, Bacel
4
Vrechopoulos, Adam
4
Ahlbom, Carl-Philip
3
Alexander, Bethan
3
Behe, Bridget K.
3
Biswas, Dipayan
3
Blazquez Cano, Marta
3
Czerniachowska, Kateryna
3
Ertekin, Necati
3
Gajjar, Hasmukh K.
3
Holmes, Thomas J.
3
Liu, Yunchuan
3
McIntyre, Charles
3
Melewar, T. C.
3
Noble, Stephanie M.
3
Pantano, Eleonora
3
Renko, Sanda
3
Schweiger, Elisa B.
3
Talukdar, Debabrata
3
Adil, Gajendra K.
2
Ahmed, Waqar
2
Bagdare, Shilpa
2
Ballantine, Paul W.
2
Cagatay, Kubulay
2
Cant, Michael C.
2
Capriello, Antonella
2
Chandukala, Sandeep R.
2
Chang, Hyo Jung
2
Chebat, Jean-Charles
2
Chen, Jing
2
Danaher, Peter J.
2
more ...
less ...
Published in...
All
Journal of retailing
4
Journal of business research : JBR
1
Journal of marketing research
1
Review of marketing research
1
Source
All
ECONIS (ZBW)
7
Showing
1
-
7
of
7
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The impact of in-store inspirational (vs. deal-oriented) communication on spending : the importance of activating consumption goal completion
Grewal, Dhruv
;
Ahlbom, Carl-Philip
;
Noble, Stephanie M.
; …
- In:
Journal of marketing research
60
(
2023
)
6
,
pp. 1071-1094
Persistent link: https://www.econbiz.de/10014427276
Saved in:
2
Leveraging in-store sechnology and AI : increasing customer and employee efficiency and enhancing their experiences
Grewal, Dhruv
;
Benoit, Sabine
;
Noble, Stephanie M.
; …
- In:
Journal of retailing
99
(
2023
)
4
,
pp. 487-504
Persistent link: https://www.econbiz.de/10014465640
Saved in:
3
In-store endcap projections and their effect on sales
Schweiger, Elisa B.
;
Ahlbom, Carl-Philip
;
Nordfält, Jens
; …
- In:
Journal of retailing
99
(
2023
)
1
,
pp. 5-16
Persistent link: https://www.econbiz.de/10014283353
Saved in:
4
How product-environment brightness contrast and product disarray impact consumer choice in retail environments
Reynolds-McIlnay, Ryann
;
Morrin, Maureen
;
Nordfält, Jens
- In:
Journal of retailing
93
(
2017
)
3
,
pp. 266-282
Persistent link: https://www.econbiz.de/10011744775
Saved in:
5
Does the presence of a mannequin head change shopping behavior?
Lindström, Annika
;
Berg, Hanna
;
Nordfält, Jens
; …
- In:
Journal of business research : JBR
69
(
2016
)
2
,
pp. 517-524
Persistent link: https://www.econbiz.de/10011435958
Saved in:
6
Do digital displays enhance sales? : role of retail format and message content
Roggeveen, Anne L.
;
Nordfält, Jens
;
Grewal, Dhruv
- In:
Journal of retailing
92
(
2016
)
1
,
pp. 122-131
Persistent link: https://www.econbiz.de/10011484113
Saved in:
7
Insights from in-store marketing experiments
Nordfält, Jens
;
Grewal, Dhruv
;
Roggeveen, Anne L.
; …
-
2014
Persistent link: https://www.econbiz.de/10010424895
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->