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type_genre:"Article in journal"
~isPartOf:"International journal of business information systems : IJBIS"
~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~subject:"Viral marketing"
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Search: subject_exact:"Teleshopping"
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Viral marketing
Online retailing
214
Online-Handel
214
Consumer behaviour
132
Konsumentenverhalten
132
E-commerce
109
Electronic Commerce
109
Internet marketing
64
Online-Marketing
64
Social Web
46
Social web
46
e-commerce
44
Beziehungsmarketing
39
Relationship marketing
39
Einzelhandel
30
Retail trade
30
Website
29
Internet
26
Confidence
22
Vertrauen
22
Virales Marketing
22
Personalisierung
18
Personalization
18
Customer satisfaction
16
Kundenzufriedenheit
16
Digital platform
14
Digitale Plattform
14
Structural equation model
14
Strukturgleichungsmodell
14
electronic commerce
14
trust
14
Advertising effects
12
Werbewirkung
12
social media
12
Dienstleistungsqualität
11
Distribution channel
11
India
11
Indien
11
Preismanagement
11
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Article in journal
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22
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English
22
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Aakash
1
Agarwal, Ritu
1
Aggarwal, Anu Gupta
1
Akdoğan, Kutay
1
Arif, Imtiaz
1
Aslam, Wajeeha
1
Babakus, Emin
1
Bell, David R.
1
Bhat, Savita
1
Binh Giang Nguyen
1
Carneiro-da-Cunha, Julio Araujo
1
Chakraborty, Uttam
1
Choi, Jeonghye
1
Choi, Sejung Marina
1
Dashti, Mehdi
1
Dolatabadi, Hossein Rezaei
1
Elwalda, Abdulaziz
1
Erkan, Ismail
1
Fang, Limin
1
Farhat, Kashif
1
Gao, Guodong
1
Guerreiro, Robson Coelho
1
Ha Nguyen Thi Thu
1
Huang, Dongling
1
Javadi, Mohammad Hossein Moshref
1
Jensen, Jan Møller
1
Joseph, Dennis
1
Karaman, Hülya
1
Kim, Sojung
1
Lin, Mingfeng
1
Liu, Yong
1
Lodish, Leonard M.
1
Lu, Tao
1
Ma, Judy
1
Mangold, W. Glynn
1
Manoraj, N.
1
Oestreicher-Singer, Gal
1
Pizzamiglio, Laura
1
Raju, G. Amar
1
Sanayei, Ali
1
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International journal of business information systems : IJBIS
International journal of internet marketing and advertising : IJIMA
Management science : journal of the Institute for Operations Research and the Management Sciences
Journal of business research : JBR
41
Journal of retailing and consumer services
36
International journal of hospitality management
31
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
24
Information systems research : ISR
24
Tourism management : research, policies, practice
17
Journal of management information systems : JMIS
16
Electronic commerce research
14
Journal of electronic commerce research : JECR
13
International journal of contemporary hospitality management
12
International journal of electronic marketing and retailing : IJEMR
10
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
10
Journal of internet commerce
10
Electronic markets : EM ; the international journal of electronic commerce and business media
9
International journal of electronic commerce : IJEC
9
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
9
Journal of hospitality marketing & management
9
Journal of retailing
9
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
9
Journal of marketing communications
8
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
8
Journal of travel and tourism marketing
8
Electronic commerce research and applications
7
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
Cogent business & management
6
International journal of consumer studies
6
International journal of retail and distribution management
6
Pakistan journal of commerce and social sciences
6
Tourism management perspectives : TMP
6
Global business review
5
International journal of services technology and management
5
Journal of consumer marketing
5
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
5
Journal of international consumer marketing
5
Journal of marketing
5
Journal of marketing research
5
MIS quarterly
5
Management information systems : mis quarterly
5
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ECONIS (ZBW)
22
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1
Determining criteria for evaluating the quality of Vietnamese hotel through guest's online reviews
Ha Nguyen Thi Thu
;
Vinh Ho Ngoc
;
Tuan Tran Minh
;
Binh …
- In:
International journal of business information systems : …
44
(
2023
)
2
,
pp. 249-267
Persistent link: https://www.econbiz.de/10014437130
Saved in:
2
Effects of e-marketplaces brand trust on repurchasing intention and WOM : are they reinforced by consumers' online shopping experience?
Santi, Pedro Victor de
;
Carneiro-da-Cunha, Julio Araujo
; …
- In:
International journal of internet marketing and …
19
(
2023
)
1/2
,
pp. 100-121
Persistent link: https://www.econbiz.de/10014340166
Saved in:
3
Dynamic pricing with online reviews
Shin, Dongwook
;
Vaccari, Stefano
;
Zeevi, Assaf
- In:
Management science : journal of the Institute for …
69
(
2023
)
2
,
pp. 824-845
Persistent link: https://www.econbiz.de/10014294230
Saved in:
4
The role of online source credibility and influencer identification on consumers' purchase decisions
Özbölük, Tuğba
;
Akdoğan, Kutay
- In:
International journal of internet marketing and …
16
(
2022
)
1/2
,
pp. 165-185
Persistent link: https://www.econbiz.de/10013041213
Saved in:
5
Examining customer's intention to rely on online reviews
Sridevi, P.
;
Manoraj, N.
;
Vedanthachari, Lakshmi Narasimhan
- In:
International journal of internet marketing and …
16
(
2022
)
4
,
pp. 369-393
Persistent link: https://www.econbiz.de/10013256323
Saved in:
6
The effects of online review platforms on restaurant revenue, consumer learning, and welfare
Fang, Limin
- In:
Management science : journal of the Institute for …
68
(
2022
)
11
,
pp. 8116-8143
Persistent link: https://www.econbiz.de/10014279966
Saved in:
7
Histogram distortion bias in consumer choices
Lu, Tao
;
Yuan, May
;
Wang, Chong
;
Zhang, Xiaoquan
- In:
Management science : journal of the Institute for …
68
(
2022
)
12
,
pp. 8963-8978
Persistent link: https://www.econbiz.de/10014284972
Saved in:
8
How digital word-of-mouth affects consumer decision making : evidence from doctor appointment booking
Shukla, Aishwarya Deep
;
Gao, Guodong
;
Agarwal, Ritu
- In:
Management science : journal of the Institute for …
67
(
2021
)
3
,
pp. 1546-1568
Persistent link: https://www.econbiz.de/10012506006
Saved in:
9
The congruent and comparative impacts of weather on consumer reviews : evidence from an online forum and experiment
Ma, Judy
;
Huang, Dongling
;
Wang, Yu
- In:
International journal of internet marketing and …
15
(
2021
)
1
,
pp. 54-83
Persistent link: https://www.econbiz.de/10012512690
Saved in:
10
Online review solicitations reduce extremity bias in online review distributions and increase their representativeness
Karaman, Hülya
- In:
Management science : journal of the Institute for …
67
(
2021
)
7
,
pp. 4420-4445
Persistent link: https://www.econbiz.de/10012624571
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