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Search: subject_exact:"Beziehungsmanagement"
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Beziehungsmarketing
466
Relationship marketing
466
Deutschland
147
Germany
147
Theorie
77
Theory
77
Kundenmanagement
49
Lieferantenmanagement
49
Supplier relationship management
49
Marketingmanagement
45
Beziehungsmanagement
42
Marketing management
42
Marketing
33
Social Web
29
Social web
29
Customer satisfaction
28
Kundenzufriedenheit
28
USA
27
United States
27
Unternehmen
27
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26
Innovationsmanagement
26
Konsumentenverhalten
26
Innovation management
25
Kundenorientierung
25
Strategisches Management
24
Dienstleistungsqualität
23
Prozessmanagement
23
Service quality
23
Business process management
22
E-commerce
21
Electronic Commerce
21
Qualitätsmanagement
21
Strategic management
21
Erfolgsfaktor
20
Kundenwert
20
Quality management
20
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Automotive industry
19
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19
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Glossary included
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14,637
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3,348
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1,586
Thesis
1,269
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1,060
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1,060
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656
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656
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569
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569
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465
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387
Ratgeber
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Guidebook
220
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166
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166
Lehrbuch
150
Textbook
135
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132
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54
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English
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German
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French
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Italian
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Bruhn, Manfred
8
Homburg, Christian
7
Smith, Alan D.
6
Hollensen, Svend
5
Töpfer, Armin
4
Fischer, Michael
3
Hofbauer, Günter
3
Kreutzer, Ralf T.
3
Kumar, V.
3
Mainela, Tuija
3
Mashhour, Tarek
3
Mattmüller, Roland
3
Pepels, Werner
3
Peppers, Don
3
Reichwald, Ralf
3
Rogers, Martha
3
Öberg, Christina
3
Ahlert, Martin
2
Alt, Rainer
2
Baglieri, Enzo
2
Belz, Christian
2
Bieger, Thomas
2
Bjerre, Mogens
2
Bock, Andreas H.
2
Braekler, Michael
2
Carù, Antonella
2
Castleberry, Stephen Bryon
2
Downing, Steve
2
Ewing, Michael
2
Ferrell, Odies C.
2
Fisk, Peter
2
Georgi, Dominik
2
Gummesson, Evert
2
Hougaard, Søren
2
Ihl, Christoph
2
Jones, Rosalind
2
Kaunonen, Anna
2
Kes, Isabelle
2
Kirst, Phillip
2
Kowalkowski, Christian
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Springer Fachmedien Wiesbaden
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Centre for Business Performance <London>
1
De Gruyter Oldenbourg
1
Deutsche Verkehrswissenschaftliche Gesellschaft
1
Deutschland / Bundesministerium für Verkehr, Bau- und Wohnungswesen
1
Harvard Graduate School of Business Administration
1
RWTH Aachen
1
Springer-Verlag GmbH
1
Technologie-Orientierte Besuchs- und Informationsprogramme
1
Technologieorientiertes Besuchs- und Informationsprogramm
1
Universität St. Gallen / Institut für Marketing
1
Universität Stuttgart
1
W. Kohlhammer GmbH
1
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Published in...
All
Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden
10
Gabler Edition Wissenschaft
9
The journal of business & industrial marketing
7
Best Practice in Marketing : Erfolgsbeispiele zu den vier Kernaufgaben im Marketing
6
Customer-centric marketing strategies : tools for building organizational performance
5
HMD : Praxis der Wirtschaftsinformatik
5
Gabler Research
4
Handbuch Vertriebs-Exzellenz im Asset Management : institutionelle Anleger gewinnen und binden
4
Marketing von Solutions : innovative Ansätze und Best Practices
4
Social Branding : Strategien - Praxisbeispiele - Perspektiven
4
Europäische Hochschulschriften / 5
3
Harvard business review : HBR
3
International journal of electronic customer relationship management : IJECRM
3
International journal of quality and service sciences
3
International journal of services and operations management
3
Schriftenreihe Strategisches Management
3
TCW Wissenschaft und Praxis
3
Basler Schriften zum Marketing
2
Betriebswirtschaftslehre kompakt
2
Business Collaboration : standortübergreifende Prozesse mit Business Software ; Praxislösungen im Detail ; Fallstudien, Konzepte, Modellierung
2
Cases on innovations in educational marketing : transnational and technological strategies
2
DUV / Wirtschaftswissenschaft
2
Deep knowledge of B2B relationships within and across borders
2
Digital and social media marketing : a results-driven approach
2
Direkt-Marketing : Praxiswissen für erfolgreichen Kundendialog
2
Erfolgsfaktor Emotionalisierung : wie Unternehmen die Herzen der Kunden gewinnen
2
Gabler Edition Wissenschaft / Kundenmanagement & Electronic Commerce
2
Gabler-Lehrbuch
2
Global business and organizational excellence : a review of research & best practices
2
Handbuch Kundenbindungsmanagement
2
Innovation durch Smartphone & Co. : die neuen Geschäftspotenziale mobiler Endgeräte
2
International journal of business innovation and research
2
International journal of management & enterprise development : IJMED
2
Journal of business strategy
2
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
2
Journal of service research : JSR
2
Journal of small business and enterprise development
2
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
2
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
2
Lehrbuch
2
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ECONIS (ZBW)
486
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1
Customer relationship management : a global approach
Chakravorti, Samit
-
2023
Persistent link: https://www.econbiz.de/10014228404
Saved in:
2
An assessment of customer experience concept : looking back to move forward
Zha, Dongmei
;
Marvi, Reza
;
Foroudi, Pantea
;
Dennis, Charles
- In:
Building corporate identity, image and reputation in …
,
(pp. 260-288)
.
2022
Persistent link: https://www.econbiz.de/10012609400
Saved in:
3
Ongoing customization in project-based organizations
Choi, Seungho
;
Miller, Kent D.
- In:
Industrial and corporate change
30
(
2021
)
1
,
pp. 109-122
Persistent link: https://www.econbiz.de/10012594242
Saved in:
4
Digital engagement and customer experience
Amitrano, Cristina Caterina
;
Russo Spena, Tiziana
; …
- In:
Digital transformation in the cultural heritage sector …
,
(pp. 119-136)
.
2021
Persistent link: https://www.econbiz.de/10012612653
Saved in:
5
Social customer relationship management : fundamentals, applications, technologies
Alt, Rainer
;
Reinhold, Olaf
-
2020
Persistent link: https://www.econbiz.de/10012060965
Saved in:
6
Amazon : managing extraordinary success in 5-D value
Wall, Benjamin
-
2020
Persistent link: https://www.econbiz.de/10012617142
Saved in:
7
The value of talent management : rethinking practice, problems and possibilities
Hjordrup, Sanne K.
-
2015
-
1st edition
Persistent link: https://www.econbiz.de/10011437221
Saved in:
8
How USAA architected its business for life event integration
Mocker, Martin
;
Ross, Jeanne
;
Hopkins, Craig
- In:
MIS quarterly executive
14
(
2015
)
4
,
pp. 137-150
Persistent link: https://www.econbiz.de/10011412681
Saved in:
9
Selling : building partnerships
Castleberry, Stephen Bryon
;
Tanner, John F.
-
2019
-
10
Persistent link: https://www.econbiz.de/10011994027
Saved in:
10
Customer relationship management : concepts and technologies
Buttle, Francis A.
;
Maklan, Stan
-
2019
-
Fourth edition
Persistent link: https://www.econbiz.de/10011997222
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