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~isPartOf:"Electronic commerce research"
~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
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Mobile Anwendung
16
Mobile application
16
Mobile Business
9
Mobile business
9
Mobile communications
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Mobilkommunikation
9
Consumer behaviour
8
Konsumentenverhalten
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Electronic commerce research
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
SpringerLink / Bücher
46
Journal of retailing and consumer services
42
Journal of business research : JBR
32
Technological forecasting & social change : an international journal
21
International journal of networking and virtual organisations : IJNVO
19
International journal of business information systems : IJBIS
18
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
17
Information systems research : ISR
16
HMD : Praxis der Wirtschaftsinformatik
14
Telecommunications policy : the international journal of digital economy, data sciences and new media
13
Apps management and e-commerce transactions in real-time
10
Enterprise mobility : applications, technologies and strategies
10
Information systems and e-business management : ISeB
10
International journal of e-business research : an official publication of the Information Resources Management Association
10
Springer eBook Collection
10
International journal of consumer studies
9
Handbook of research in mobile business : technical, methodological, and social perspectives
8
International journal of hospitality management
8
Journal of advertising research
8
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
8
Journal of internet commerce
8
Mobile electronic commerce : foundations, development, and applications
8
Research
8
IWI-Diskussionsbeiträge
7
Innovation durch Smartphone & Co. : die neuen Geschäftspotenziale mobiler Endgeräte
7
International journal of retail and distribution management
7
Journal of electronic commerce research : JECR
7
Journal of hospitality marketing & management
7
Journal of management information systems : JMIS
7
Management information systems : mis quarterly
7
Marketing intelligence & planning
7
Pervasive advertising
7
Psychology & marketing
7
Springer eBook Collection / Business and Economics
7
The journal of product innovation management : an international publication of the Product Development & Management Association
7
Computers & operations research : and their applications to problems of world concern ; an international journal
6
Information economics and policy : IEP
6
Journal of marketing
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ECONIS (ZBW)
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1
Unraveling mobile internet behavior through customer segmentation : a latent class analysis
Cui, Xuebin
;
Jin, Fei
- In:
Electronic commerce research
23
(
2023
)
4
,
pp. 2379-2398
Persistent link: https://www.econbiz.de/10014418170
Saved in:
2
An empirical analysis of location-based mobile advertising : determinants, success factors, and moderating effects
Kurtz, Oliver Tuna
;
Wirtz, Bernd W.
;
Langer, Paul F.
- In:
Journal of interactive marketing : a quarterly …
54
(
2021
),
pp. 69-85
Persistent link: https://www.econbiz.de/10012592158
Saved in:
3
Branded apps : explaining effects of brands' mobile phone applications on brand responses
Noort, Guda van
;
Reijmersdal, Eva A. van
- In:
Journal of interactive marketing : a quarterly …
45
(
2019
),
pp. 16-26
Persistent link: https://www.econbiz.de/10011997971
Saved in:
4
App adoption : the effect on purchasing of customers who have used a mobile website previously
Liu, Huan
;
Lobschat, Lara
;
Verhoef, Peter C.
;
Hong, Zhao
- In:
Journal of interactive marketing : a quarterly …
47
(
2019
),
pp. 16-34
Persistent link: https://www.econbiz.de/10012060909
Saved in:
5
The impact of adding online-to-offline service platform channels on firms' offline and total sales and profits
Zhang, Sha
;
Pauwels, Koen
;
Peng, Chenming
- In:
Journal of interactive marketing : a quarterly …
47
(
2019
),
pp. 115-128
Persistent link: https://www.econbiz.de/10012060948
Saved in:
6
Towards a cooperative security system for mobile-health applications
Silva, Bruno M. C.
;
Rodrigues, Joel
;
Canelo, Fábio
; …
- In:
Electronic commerce research
19
(
2019
)
3
,
pp. 629-654
Persistent link: https://www.econbiz.de/10012099781
Saved in:
7
Touchable apps : exploring the usage of touch features and their impact on engagement
Shi, Savannah Wei
;
Kalyanam, Kirthi
- In:
Journal of interactive marketing : a quarterly …
44
(
2018
),
pp. 43-59
Persistent link: https://www.econbiz.de/10011949548
Saved in:
8
Why do young people use fitness apps? : cognitive characteristics and app quality
Park, Mijeong
;
Yoo, Hana
;
Kim, Jeongeun
;
Lee, Jisan
- In:
Electronic commerce research
18
(
2018
)
4
,
pp. 755-761
Persistent link: https://www.econbiz.de/10011936286
Saved in:
9
Mobile shopping through applications : understanding application possession and mobile purchase
Kim, Mingyung
;
Kim, Jeeyeon
;
Choi, Jeonghye
;
Trivedi, …
- In:
Journal of interactive marketing : a quarterly …
39
(
2017
),
pp. 55-68
Persistent link: https://www.econbiz.de/10011743758
Saved in:
10
Effects of the aesthetic design of icons on app downloads : evidence from an android market
Wang, Mengyue
;
Li, Xin
- In:
Electronic commerce research
17
(
2017
)
1
,
pp. 83-102
Persistent link: https://www.econbiz.de/10011699109
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