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~isPartOf:"Electronic commerce research and applications"
~isPartOf:"Journal of strategic marketing"
~subject:"Beziehungsmarketing"
~subject:"Consumer behaviour"
~subject:"Online shopping"
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Beziehungsmarketing
Consumer behaviour
Online shopping
Online retailing
81
Online-Handel
81
Konsumentenverhalten
46
E-commerce
40
Electronic Commerce
40
Internet marketing
19
Online-Marketing
19
International marketing
18
Internationales Marketing
18
Social Web
17
Social web
17
Customer satisfaction
14
Kundenzufriedenheit
14
Relationship marketing
14
Viral marketing
11
Virales Marketing
11
Internet
10
Confidence
9
Dienstleistungsqualität
9
Service quality
9
Vertrauen
9
Einzelhandel
8
Marketing management
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Marketingmanagement
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Retail trade
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China
7
Personalisierung
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Personalization
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Experiment
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Social commerce
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Website
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Brand image
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Brand management
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Distribution channel
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Das, Gopal
2
Lim, Weng Marc
2
Afshardoost, Mona
1
Akter, Shahriar
1
Anantharaman, Rajesh
1
Balasubramanian, Siva Kumar
1
Banerji, Diptiman
1
Bockstedt, Jesse C.
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Bos, Joost van den
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Electronic commerce research and applications
Journal of strategic marketing
Journal of retailing and consumer services
363
Journal of business research : JBR
209
International journal of electronic marketing and retailing : IJEMR
89
Journal of internet commerce
85
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
80
Electronic commerce research
78
Asia Pacific journal of marketing and logistics
59
International journal of retail & distribution management
58
Information systems research : ISR
57
International journal of internet marketing and advertising : IJIMA
56
The international review of retail, distribution and consumer research
55
International marketing review
52
Journal of international marketing
52
Journal of retailing
52
Cogent business & management
51
International journal of retail and distribution management
49
Journal of electronic commerce research : JECR
48
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
48
Management science : journal of the Institute for Operations Research and the Management Sciences
47
Journal of international consumer marketing
46
International journal of consumer studies
45
International journal of electronic commerce : IJEC
45
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
45
International journal of business information systems : IJBIS
44
International journal of e-business research : an official publication of the Information Resources Management Association
43
International journal of hospitality management
43
Journal of global marketing
42
Psychology & marketing
40
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
37
SpringerLink / Bücher
35
Journal of fashion marketing and management
33
Journal of management information systems : JMIS
31
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
28
Journal of the Academy of Marketing Science
27
Technological forecasting & social change : an international journal
27
Journal of marketing
24
International journal of electronic business : IJEB
23
The journal of services marketing
22
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ECONIS (ZBW)
52
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1
What omnichannel really means?
Akter, Shahriar
;
Hossain, Tasnim M. Taufique
;
Strong, …
- In:
Journal of strategic marketing
29
(
2021
)
7
,
pp. 567-573
Persistent link: https://www.econbiz.de/10012608878
Saved in:
2
Uncovering the role of consumer trust and bandwagon effect influencing purchase intention : an empirical investigation in social commerce platforms
Anantharaman, Rajesh
;
Prashar, Sanjeev
;
Vijay, T. Sai
- In:
Journal of strategic marketing
31
(
2023
)
6
,
pp. 1199-1219
Persistent link: https://www.econbiz.de/10014321946
Saved in:
3
Expecting the surprises : role of hope in consumer repurchase intentions in an online shopping environment
Trivedi, Vibha
;
Banerji, Diptiman
;
Yadav, Mohit
- In:
Journal of strategic marketing
31
(
2023
)
4
,
pp. 794-816
Persistent link: https://www.econbiz.de/10014304969
Saved in:
4
Internal brand management, brand understanding, employee brand commitment, and brand citizenship behavior : a meta-analysis
Afshardoost, Mona
;
Eshaghi, Mohammad Sadegh
;
Bowden, Jana
- In:
Journal of strategic marketing
31
(
2023
)
5
,
pp. 983-1011
Persistent link: https://www.econbiz.de/10014305061
Saved in:
5
Resolving complaints online : development and validation of customers' perceived webcare scale
Sreejesh, S.
;
Paul, Justin
;
Unnithan, Anandakuttan B.
- In:
Journal of strategic marketing
30
(
2022
)
3
,
pp. 260-280
Persistent link: https://www.econbiz.de/10013284044
Saved in:
6
Future of brick and mortar retailing : how will it survive and thrive?
Sheth, Jagdish N.
- In:
Journal of strategic marketing
29
(
2021
)
7
,
pp. 598-607
Persistent link: https://www.econbiz.de/10012608880
Saved in:
7
Engagement with chatbots versus augmented reality interactive technology in e-commerce
Moriuchi, Emi
;
Landers, V. Myles
;
Colton, Deborah
; …
- In:
Journal of strategic marketing
29
(
2021
)
5
,
pp. 375-389
Persistent link: https://www.econbiz.de/10012588436
Saved in:
8
An experimental based investigation into the effects of website interactivity on customer behavior in on-line purchase context
Islam, Hafizul
;
Jebarajakirthy, Charles
;
Shankar, Amit
- In:
Journal of strategic marketing
29
(
2021
)
2
,
pp. 117-140
Persistent link: https://www.econbiz.de/10012484043
Saved in:
9
Antecedents of value co-creation activities for online fashion brands
Thomas, Lauren Josie
;
Brooks, Simon
;
McGouran, Cathy
- In:
Journal of strategic marketing
28
(
2020
)
5
,
pp. 384-398
Persistent link: https://www.econbiz.de/10012313908
Saved in:
10
Does price tolerance depend upon the type of product in e-retailing? : role of customer satisfaction, trust, loyalty, and perceived value
Pandey, Neeraj
;
Tripathi, Avinash
;
Jain, Devendra
;
Roy, …
- In:
Journal of strategic marketing
28
(
2020
)
6
,
pp. 522-541
Persistent link: https://www.econbiz.de/10012313919
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