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~isPartOf:"European journal of marketing : EJM"
~subject:"Beziehungsmarketing"
~subject:"Dienstleistungsqualität"
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Beziehungsmarketing
Dienstleistungsqualität
Consumer behaviour
149
Konsumentenverhalten
149
Marketing management
129
Marketingmanagement
129
Brand management
125
Markenführung
125
Relationship marketing
95
Brand image
82
Markenimage
82
Brand
60
Markenartikel
60
Customer satisfaction
41
Kundenzufriedenheit
41
Marketing
33
Service quality
28
Lieferantenmanagement
25
Supplier relationship management
25
USA
25
United States
25
Großbritannien
22
Innovation
22
United Kingdom
22
Corporate reputation
21
Firmenimage
21
Corporate Social Responsibility
20
Corporate social responsibility
20
Strategic management
20
Strategisches Management
20
Einzelhandel
18
Retail trade
18
Brand architecture
17
Corporate culture
17
Emotion
17
Firm performance
17
Unternehmenserfolg
17
Unternehmenskultur
17
Innovation management
16
Innovationsmanagement
16
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Undetermined
35
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Article
108
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Article in journal
108
Aufsatz in Zeitschrift
108
Systematic review
2
Übersichtsarbeit
2
Case study
1
Fallstudie
1
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English
108
Author
All
Dagger, Tracey S.
4
He, Hongwei
3
Balaji, M. S.
2
Bruhn, Manfred
2
Coelho, Filipe
2
Dant, Rajiv P.
2
De Chernatony, Leslie
2
Grönroos, Christian
2
Guenzi, Paolo
2
Harris, Lloyd C.
2
Maklan, Stan
2
Paulssen, Marcel
2
Phau, Ian
2
Roulet, Raphael
2
Sousa, Carlos M. P.
2
Vlachos, Pavlos A.
2
Zhu, Weichun
2
Abosag, Ibrahim
1
Akgul, Aziz
1
Alencar Rodrigues, Luiza Cristina
1
Anastasiadou, Kyriaki
1
Anaza, Nwamaka A.
1
Andrews, Lynda
1
Anker, Thomas Boysen
1
Antonetti, Paolo
1
Ashkanasy, Neal M.
1
Aurier, Philippe
1
Babakus, Emin
1
Baker, Brent L.
1
Balmer, John M. T.
1
Barrutia, José M.
1
Bell, John E.
1
Berezan, Orie
1
Bijmolt, Tammo H. A.
1
Birgelen, Marcel van
1
Bridger, Emma K.
1
Brun, Isabelle
1
Buil, Isabel
1
Burmann, Christoph
1
Butaney, Gul T.
1
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Published in...
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European journal of marketing : EJM
Journal of business research : JBR
708
Journal of retailing and consumer services
642
Industrial marketing management : the international journal for industrial and high-tech firms
429
International journal of hospitality management
385
SpringerLink / Bücher
278
The journal of services marketing
278
The service industries journal
251
The journal of business & industrial marketing
200
Journal of the Academy of Marketing Science
186
Journal of strategic marketing
179
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
169
International journal of contemporary hospitality management
167
Journal of hospitality marketing & management
149
Journal of service management
146
International journal of electronic customer relationship management : IJECRM
145
Journal of service research : JSR
142
Tourism management : research, policies, practice
135
Journal of travel and tourism marketing
134
Journal of marketing
129
Cogent business & management
126
Asia Pacific journal of marketing and logistics
125
Services marketing quarterly
122
Marketing intelligence & planning
114
The journal of product & brand management
114
Gabler Edition Wissenschaft
113
Journal of retailing
113
The TQM journal : the international review of organizational improvement
113
The journal of brand management : an international journal
111
Psychology & marketing
110
Service business
108
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
102
The international journal of bank marketing : IJBM
98
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
97
International journal of productivity and quality management : IJPQM
91
European journal of operational research : EJOR
87
Journal of marketing management : MM
87
International journal of quality & reliability management
83
International journal of services and operations management
83
International journal of business information systems : IJBIS
81
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ECONIS (ZBW)
108
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108
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1
Proactive entrepreneurial behaviour, market orientation, and innovation outcomes : a study of small- and medium-sized manufacturing firms in the UK
Liu, Gordon
;
Ko, Wai Wai
;
Ngugi, Isaac K.
;
Takeda, Sachiko
- In:
European journal of marketing : EJM
51
(
2017
)
11/12
,
pp. 1980-2001
Persistent link: https://www.econbiz.de/10011773814
Saved in:
2
Customer orientation and firm's business performance : a moderated mediation model of environmental customer innovation and contextual factors
Pekovic, Sanja
;
Rolland, Sylvie
- In:
European journal of marketing : EJM
50
(
2016
)
12
,
pp. 2162-2191
Persistent link: https://www.econbiz.de/10011629340
Saved in:
3
Customer power and frontline employee voice behavior : mediating roles of psychological empowerment
Yoo, Jaewon
- In:
European journal of marketing : EJM
51
(
2017
)
1
,
pp. 238-256
Persistent link: https://www.econbiz.de/10011626499
Saved in:
4
Effects of frontline employee role overload on customer responses and sales performance : moderator and mediators
Jha, Subhash
;
Balaji, M. S.
;
Yavas, Ugur
;
Babakus, Emin
- In:
European journal of marketing : EJM
51
(
2017
)
2
,
pp. 282-303
Persistent link: https://www.econbiz.de/10011661678
Saved in:
5
Marketing agency - client relationships : towards a research agenda
Keegan, Brendan James
;
Rowley, Jennifer
;
Tonge, Jane
- In:
European journal of marketing : EJM
51
(
2017
)
7/8
,
pp. 1197-1223
Persistent link: https://www.econbiz.de/10011725667
Saved in:
6
Gratitude mediates consumer responses to marketing communications
Bridger, Emma K.
;
Wood, Alex
- In:
European journal of marketing : EJM
51
(
2017
)
1
,
pp. 44-64
Persistent link: https://www.econbiz.de/10011626380
Saved in:
7
Style before substance? : building loyalty through marketing communication congruity
Berezan, Orie
;
Krishen, Anjala Selena
;
Tanford, Sarah
; …
- In:
European journal of marketing : EJM
51
(
2017
)
7/8
,
pp. 1332-1352
Persistent link: https://www.econbiz.de/10011725683
Saved in:
8
IMC capability : antecedents and implications for brand performance
Luxton, Sandra
;
Reid, Mike
;
Mavondo, Felix
- In:
European journal of marketing : EJM
51
(
2017
)
3
,
pp. 421-444
Persistent link: https://www.econbiz.de/10011698199
Saved in:
9
A multi-stakeholder IMC framework for networked brand identity
Orazi, Davide C.
;
Spry, Amanda
;
Theilacker, Max N.
; …
- In:
European journal of marketing : EJM
51
(
2017
)
3
,
pp. 551-571
Persistent link: https://www.econbiz.de/10011698234
Saved in:
10
Corporate heritage brands, augmented role identity and customer satisfaction
Balmer, John M. T.
;
Chen, Weifeng
- In:
European journal of marketing : EJM
51
(
2017
)
9/10
,
pp. 1510-1521
Persistent link: https://www.econbiz.de/10011755156
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