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~isPartOf:"European research studies"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~subject:"Business network"
~subject:"Marketingmanagement"
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Search: subject_exact:"Co-creation"
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Business network
Marketingmanagement
Customer integration
78
Kundenintegration
78
Betriebliche Wertschöpfung
41
Value creation
41
Beziehungsmarketing
39
Relationship marketing
39
Lieferantenmanagement
30
Supplier relationship management
30
Value co-creation
30
B-to-B-Marketing
21
Business-to-business marketing
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Customer value
18
Innovation
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Co-creation
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Consumer behaviour
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Corporate social responsibility
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European research studies
Industrial marketing management : the international journal for industrial and high-tech firms
Journal of business research : JBR
15
The journal of business & industrial marketing
8
Journal of service management
6
Handbook of research on customer engagement
5
Journal of retailing and consumer services
5
International journal of innovation management
4
Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
4
European journal of marketing : EJM
3
Journal of business-to-business marketing
3
Journal of marketing management : MM
3
Journal of service theory and practice : JSTP
3
Journal of strategic marketing
3
Springer eBook Collection
3
Strategic market creation : a new perspective on marketing and innovation management
3
Business horizons
2
European management journal
2
IEEE transactions on engineering management : EM
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of business environment : IJBE
2
International journal of hospitality management
2
International journal of innovation : IJI journal
2
Journal of business market management : JBM
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of retailing
2
Management decision : MD
2
Management research review
2
Managing service quality : MSQ ; an international journal
2
Marketing intelligence & planning
2
Marketing theory
2
Service business
2
Supply chain management
2
The journal of services marketing
2
Tourism management : research, policies, practice
2
AIUB business and economics working paper series
1
Administrative Sciences : open access journal
1
Agricultural and Food Economics : AFE
1
Analyzing the strategic role of social networking in firm growth and productivity
1
Annales Universitatis Mariae Curie-Skłodowska / H
1
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ECONIS (ZBW)
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1
Rethinking customer engagement design : using customer-mobilized engagement (CME) to grow business networks
Davey, Janet
;
O'Brien, Ingrid M.
;
Ouschan, Robyn
; …
- In:
Industrial marketing management : the international …
105
(
2022
),
pp. 453-466
Persistent link: https://www.econbiz.de/10013494030
Saved in:
2
Developing and leveraging platforms in a traditional industry : an orchestration and co-creation perspective
Tian, Jiamian
;
Vanderstraeten, Johanna
;
Matthyssens, Paul
- In:
Industrial marketing management : the international …
92
(
2021
),
pp. 14-33
Persistent link: https://www.econbiz.de/10012490924
Saved in:
3
How customer knowledge affects exploration : generating, guiding, and gatekeeping
Sihvonen, Antti
;
Luoma, Jukka
;
Falk, Tomas
- In:
Industrial marketing management : the international …
94
(
2021
),
pp. 90-105
Persistent link: https://www.econbiz.de/10012513123
Saved in:
4
Market niches as dynamic, co-created resource domains
Odlin, Denis
;
Benson-Rea, Maureen
- In:
Industrial marketing management : the international …
95
(
2021
),
pp. 29-40
Persistent link: https://www.econbiz.de/10012588295
Saved in:
5
Value co-creation in industrial AI : the interactive role of B2B supplier, customer and technology provider
Li, Shuyang
;
Peng, Guochao
;
Xing, Fei
;
Zhang, Jun
; …
- In:
Industrial marketing management : the international …
98
(
2021
),
pp. 105-114
Persistent link: https://www.econbiz.de/10013206360
Saved in:
6
Strategic implementation of environmentally friendly innovation of small and medium-sized enterprises in Indonesia
Fadhilah, Muinah
;
Andriyansah
- In:
European research studies
20
(
2017
)
4B
,
pp. 134-148
Persistent link: https://www.econbiz.de/10012219534
Saved in:
7
Social media, customer engagement, and sales organizations : a research agenda
Agnihotri, Raj
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 291-299
Persistent link: https://www.econbiz.de/10012322075
Saved in:
8
Adding co-creation as an antecedent condition leading to trust in business-to-business relationships
Franklin, Drew
;
Marshall, Roger
- In:
Industrial marketing management : the international …
77
(
2019
),
pp. 170-181
Persistent link: https://www.econbiz.de/10012004238
Saved in:
9
Supplier-customer engagement for collaborative innovation using video conferencing : a study of SMEs
Hardwick, Jialin
;
Anderson, Alistair R.
- In:
Industrial marketing management : the international …
80
(
2019
),
pp. 43-57
Persistent link: https://www.econbiz.de/10012064325
Saved in:
10
Managing customer engagement at trade shows
Gopalakrishna, Srinath
;
Malthouse, Edward C.
;
Lawrence, …
- In:
Industrial marketing management : the international …
81
(
2019
),
pp. 99-114
Persistent link: https://www.econbiz.de/10012107698
Saved in:
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