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~isPartOf:"Gabler Edition Wissenschaft"
~isPartOf:"The journal of business & industrial marketing"
~subject:"Germany"
~subject:"Marketingmanagement"
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Germany
Marketingmanagement
Beziehungsmarketing
294
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294
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126
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126
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88
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88
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53
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40
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36
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Mengue Nkoa, Clément U.
3
Bagusat, Ariane
2
Georg, Björn
2
Gleitsmann, Beate M.
2
Schaller, Christian
2
Schneider, Nadine C.
2
Stiller, Michael
2
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2
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1
Anaza, Nwamaka A.
1
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1
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1
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1
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1
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Gabler Edition Wissenschaft
The journal of business & industrial marketing
SpringerLink / Bücher
132
Springer eBook Collection / Business and Economics
51
Journal of business research : JBR
48
Industrial marketing management : the international journal for industrial and high-tech firms
46
Journal of strategic marketing
28
Europäische Hochschulschriften / 5
23
Journal of retailing and consumer services
23
Jahrbuch der Absatz- und Verbrauchsforschung
20
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
20
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
19
Die Bank
18
Journal of the Academy of Marketing Science
18
Neue betriebswirtschaftliche Forschung : Nbf
18
European journal of marketing : EJM
17
Research
17
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16
Business horizons
14
Hamburger Schriften zur Marketingforschung
14
Harvard-Business-Manager : das Wissen der Besten
14
Kundenorientierung im Touristikmanagement
14
Schriftenreihe Innovative betriebswirtschaftliche Forschung und Praxis
14
Wirtschaftswissenschaft
14
Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
13
Berichte aus der Betriebswirtschaft
12
Gabler-Edition Wissenschaft
12
Journal of marketing
12
Springer eBook Collection
12
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
11
Basler Schriften zum Marketing
11
Journal of business economics : JBE
11
Journal of marketing communications
11
Journal of retailing
11
Kundenbeziehungen im Dienstleistungsbereich
11
Cogent business & management
10
Die Betriebswirtschaft : DBW
10
Gabler Research
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Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden
10
International journal of electronic customer relationship management : IJECRM
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ECONIS (ZBW)
100
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1
Supporting value co-creation through interaction during the pre-purchase customer journey : empirical evidence from B2B HR services
Lassila, Elina
;
Heikka, Eija-Liisa
;
Nätti, Satu
- In:
The journal of business & industrial marketing
38
(
2023
)
13
,
pp. 63-73
Persistent link: https://www.econbiz.de/10014472654
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2
Promotional inputs and selling : evidence from India
R. M., Harindranath
;
Sivakumaran, Bharadhwaj
- In:
The journal of business & industrial marketing
38
(
2023
)
5
,
pp. 1000-1014
Persistent link: https://www.econbiz.de/10014276721
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3
Share of purchases in B2B : relative customer satisfaction indicators and customer characteristics as main influencers
Alet Vilaginés, Josep
- In:
The journal of business & industrial marketing
38
(
2023
)
5
,
pp. 1029-1040
Persistent link: https://www.econbiz.de/10014276725
Saved in:
4
The cultural factors in global account management : the case of Indian buyers and German suppliers
Kadam, Nayan
;
Niersbach, Barbara
;
Ivens, Björn Sven
- In:
The journal of business & industrial marketing
38
(
2023
)
2
,
pp. 353-366
Persistent link: https://www.econbiz.de/10013539270
Saved in:
5
Single versus multiple salesforce go-to-market strategy : the impact of sales orientation on conflict, salesperson-owned loyalty and buyer-exit propensity
Anaza, Nwamaka A.
;
Rutherford, Brian N.
;
Wu, Gavin Jiayun
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
3
,
pp. 680-697
Persistent link: https://www.econbiz.de/10013539371
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6
A framework for the relationship implications of additive manufacturing (3D printing) for industrial marketing : servitization, sustainability and customer empowerment
Chaney, Damien
;
Gardan, Julien
;
Freyman, Julien de
- In:
The journal of business & industrial marketing
37
(
2022
)
1
,
pp. 91-102
Persistent link: https://www.econbiz.de/10012797113
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7
A sequential logic model between sales performance and salesperson satisfaction in B2B markets
Rodríguez, Rocío
;
Høgevold, Nils
;
Otero-Neira, Carmen
; …
- In:
The journal of business & industrial marketing
37
(
2022
)
1
,
pp. 180-194
Persistent link: https://www.econbiz.de/10012797127
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8
From managing customers to joint venturing with customers : co-creating service value in the digital age
Falkenreck, Christine
;
Wagner, Ralf
- In:
The journal of business & industrial marketing
37
(
2022
)
3
,
pp. 643-656
Persistent link: https://www.econbiz.de/10013165201
Saved in:
9
The emergence of B2B omni-channel marketing in the digital era : a systematic literature review
Hayes, Órla
;
Kelliher, Felicity
- In:
The journal of business & industrial marketing
37
(
2022
)
11
,
pp. 2156-2168
Persistent link: https://www.econbiz.de/10013455392
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10
Kooperatives Customer Relationship Management : Fallstudien und Informationssystemarchitektur in Finanzdienstleistungsnetzwerken
Geib, Malte
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003255153
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