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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"International journal of electronic customer relationship management : IJECRM"
~isPartOf:"Journal of service research : JSR"
~subject:"Kundenwert"
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Search: "Customer relationship management"
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Subject
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Kundenwert
Beziehungsmarketing
663
Relationship marketing
663
Lieferantenmanagement
225
Supplier relationship management
225
B-to-B-Marketing
161
Business-to-business marketing
161
Consumer behaviour
139
Konsumentenverhalten
139
Customer satisfaction
110
Kundenzufriedenheit
110
Dienstleistungsqualität
90
Service quality
90
Customer value
71
E-commerce
63
Electronic Commerce
63
Marketing management
62
Marketingmanagement
62
Salespeople
59
Verkaufspersonal
59
Social Web
54
Social web
54
Customer integration
52
Kundenintegration
52
Confidence
45
Firm performance
45
Unternehmenserfolg
45
Vertrauen
45
Betriebliche Wertschöpfung
42
Value creation
42
Selling
41
Verkauf
41
Dienstleistungssektor
36
Service industry
36
Business network
32
Internet marketing
32
Online-Marketing
32
Unternehmensnetzwerk
32
Brand management
30
Markenführung
30
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71
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Eggert, Andreas
5
Frow, Pennie
4
Payne, Adrian
4
Steinhoff, Lena
3
Verhoef, Peter C.
3
Aarikka-Stenroos, Leena
2
Cadeaux, Jack
2
Friend, Scott B.
2
Haas, Alexander
2
Jaakkola, Elina
2
Keränen, Joona
2
Kleinaltenkamp, Michael
2
Madhani, Pankaj M.
2
Malshe, Avinash
2
Ngo, Liem Viet
2
Prohl-Schwenke, Katharina
2
Sweeney, Jillian C.
2
Terho, Harri
2
Ulaga, Wolfgang
2
Wiesel, Thorsten
2
Abdolvand, Neda
1
Aksoy, Lerzan
1
Akter, Shahriar
1
Al-Wugayan, Adel A. A.
1
Albadvi, Amir
1
Alexander, Matthew
1
Allwood, Jens
1
Arjmand, Mohaddese
1
Arlanagic-Kalajdzic, Maja
1
Arnett, Dennis B.
1
Balboni, Bernardo
1
Barczak, Gloria
1
Baumann, Jasmin
1
Bijmolt, Tammo H. A.
1
Bischoff, Pirmin
1
Block, Frank
1
Blocker, Christopher P.
1
Bolton, Ruth N.
1
Boutin Jr., Philip J.
1
Brennan, Ross
1
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Industrial marketing management : the international journal for industrial and high-tech firms
International journal of electronic customer relationship management : IJECRM
Journal of service research : JSR
Journal of business research : JBR
54
Journal of retailing and consumer services
30
SpringerLink / Bücher
20
International journal of hospitality management
18
Journal of the Academy of Marketing Science
17
Handbook of research on customer equity in marketing
14
Journal of marketing
14
Journal of strategic marketing
14
The journal of services marketing
14
Gabler Edition Wissenschaft
13
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
13
The journal of business & industrial marketing
13
The service industries journal
13
Journal of creating value
12
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
12
Journal of service management
12
Journal of marketing research : JMR
10
The journal of product & brand management
10
International journal of contemporary hospitality management
9
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
Technological forecasting & social change : an international journal
9
Business horizons
8
Springer eBook Collection / Business and Economics
8
Tourism management : research, policies, practice
8
European management journal
7
Journal of marketing analytics : JMA
7
Management decision : MD
7
Marketing theory
7
Service business
7
The TQM journal : the international review of organizational improvement
7
Cogent business & management
6
Harvard-Business-Manager : das Wissen der Besten
6
Journal of marketing management : MM
6
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
6
Management science : journal of the Institute for Operations Research and the Management Sciences
6
Marketing intelligence & planning
6
Schriftenreihe Innovative betriebswirtschaftliche Forschung und Praxis
6
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ECONIS (ZBW)
71
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71
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1
An emprical examination of customer value proposition implementation
Grimes-Rose, Marsha
;
Zboja, James J.
;
Laird, Mary Dana
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 15-26
Persistent link: https://www.econbiz.de/10014555667
Saved in:
2
Customer value-in-use monitoring in business markets : an investigation into its determinants and consequences
Bischoff, Pirmin
- In:
Industrial marketing management : the international …
112
(
2023
),
pp. 160-174
Persistent link: https://www.econbiz.de/10014334334
Saved in:
3
The impact of customer clubs on lifetime value of banking customers
Arjmand, Mohaddese
;
Abdolvand, Neda
;
Harandi, Saeedeh Rajaei
- In:
International journal of electronic customer …
14
(
2023
)
1
,
pp. 42-60
Persistent link: https://www.econbiz.de/10014309498
Saved in:
4
What drives the implementation of customer success management? : antecedents of customer success management from suppliers' and customers' perspectives
Kleinaltenkamp, Michael
;
Prohl-Schwenke, Katharina
; …
- In:
Industrial marketing management : the international …
102
(
2022
),
pp. 338-350
Persistent link: https://www.econbiz.de/10013259095
Saved in:
5
Revisiting business relationship quality in subsistence marketplaces
Hani, Umme
;
Akter, Shahriar
;
Wickramasinghe, Ananda
; …
- In:
Industrial marketing management : the international …
106
(
2022
),
pp. 197-218
Persistent link: https://www.econbiz.de/10014226499
Saved in:
6
Investigating the moderated mediation effect on
customer
relationship
management
and customer acquisition
Das, Subhasish
;
Mishra, Manit
;
Mohanty, Prasanta Kumar
- In:
International journal of electronic customer …
12
(
2019
)
2
,
pp. 167-190
Persistent link: https://www.econbiz.de/10012253357
Saved in:
7
Value co-creation in industrial AI : the interactive role of B2B supplier, customer and technology provider
Li, Shuyang
;
Peng, Guochao
;
Xing, Fei
;
Zhang, Jun
; …
- In:
Industrial marketing management : the international …
98
(
2021
),
pp. 105-114
Persistent link: https://www.econbiz.de/10013206360
Saved in:
8
Rethinking customer engagement design : using customer-mobilized engagement (CME) to grow business networks
Davey, Janet
;
O'Brien, Ingrid M.
;
Ouschan, Robyn
; …
- In:
Industrial marketing management : the international …
105
(
2022
),
pp. 453-466
Persistent link: https://www.econbiz.de/10013494030
Saved in:
9
What drives customer re-engagement? : the foundational role of the sales-service interplay in episodic value co-creation
Friend, Scott B.
;
Malshe, Avinash
;
Fisher, Gregory J.
- In:
Industrial marketing management : the international …
84
(
2020
),
pp. 271-286
Persistent link: https://www.econbiz.de/10012162589
Saved in:
10
How business customers judge customer success management
Prohl-Schwenke, Katharina
;
Kleinaltenkamp, Michael
- In:
Industrial marketing management : the international …
96
(
2021
),
pp. 197-212
Persistent link: https://www.econbiz.de/10013194573
Saved in:
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