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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management"
~subject:"Lieferkette"
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Search: subject:"Business-to-business marketing"
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Lieferkette
Business-to-business marketing
614
B-to-B-Marketing
612
Lieferantenmanagement
342
Supplier relationship management
342
Beziehungsmarketing
151
Relationship marketing
151
Marketing management
84
Marketingmanagement
84
Business network
71
Unternehmensnetzwerk
71
Brand management
66
Markenführung
66
E-commerce
58
Electronic Commerce
58
Selling
58
Verkauf
58
B2B
52
Consumer behaviour
52
Konsumentenverhalten
52
Social Web
51
Social web
51
Salespeople
50
Verkaufspersonal
50
Online-Marketing
48
Brand image
47
Internet marketing
47
Markenimage
47
Value creation
45
Betriebliche Wertschöpfung
44
Customer value
40
Kundenwert
40
Bibliometrics
36
Bibliometrie
36
Marketing theory
35
Marketingtheorie
35
Innovation
34
Firm performance
28
Supply chain
28
Marketing
27
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28
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1
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28
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Yan, Ruiliang
2
Aloysius, John
1
Amrouche, Nawel
1
Arnold, Todd J.
1
Aspara, Jaakko
1
Baker, Susan
1
Banerjee, Sourindra
1
Blessley, Misty
1
Brammer, Stephen
1
Casidy, Riza
1
Chan, Hing Kai
1
Chen, Liang-tu
1
Christopher, Martin
1
Ciappei, Cristiano
1
Di Benedetto, C. Anthony
1
Dwivedi, Yogesh Kumar
1
Fang, Dalu
1
Fletcher-Chen, Chavi Chi-Yun
1
Forkmann, Sebastian
1
Franzò, Simone
1
Grant, David B.
1
Gu, Flora Fang
1
Hammerschmidt, Maik
1
He, Hongwei
1
Henneberg, Stephan
1
Hoejmose, Stefan
1
Holmlund, Maria
1
Holmqvist, Jonas
1
Huang, Ying
1
Hung, Kuo-Ting
1
Johnsen, Thomas E.
1
Joshi, Ashwin W.
1
Jüttner, Uta
1
Kasturiratne, Dulekha
1
Kowalkowski, Christian
1
Lam, Jasmine Siu Lee
1
Lee, Carman K. M.
1
Li, Jin
1
Lindgreen, Adam
1
Liu, Haokun
1
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Industrial marketing management : the international journal for industrial and high-tech firms
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
The journal of business & industrial marketing
12
Journal of business-to-business marketing
8
Supply chain management : an international journal
4
Journal of business research : JBR
3
Benchmarking : an international journal
2
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
2
International journal of operations and quantitative management : IJOQM
2
International journal of procurement management
2
Journal of purchasing and supply management
2
LISS 2012 ; Vol. 2
2
Routledge studies in business organizations and networks
2
SpringerLink / Bücher
2
The journal of supply chain management : a global review of purchasing and supply
2
Administrative Sciences : open access journal
1
Agricultural and Food Economics : AFE
1
Business horizons
1
China-focused cases : selected winners of the CEIBS global case contest
1
Collection Gestion en liberté
1
Decision sciences : DS
1
Economic and business review : EBR
1
Entrepreneurship in international marketing
1
European business review : EBR ; the official journal of the International Management Centres, Europe
1
European research on management and business economics
1
European research studies
1
Financial stability notes
1
Global sourcing of services : strategies, issues and challenges
1
Industrie-Management : Zeitschrift für industrielle Geschäftsprozesse
1
International journal of business performance and supply chain modelling : IJBPSCM
1
International journal of electronic business
1
International journal of entrepreneurship and small business : IJESB
1
International journal of logistics : research and applications
1
International journal of physical distribution & logistics management : IJPD & LM
1
International journal of production economics
1
International journal of wine business research : IJWBR
1
Journal of business logistics
1
Journal of digital banking
1
Journal of economics & management
1
Journal of marketing theory and practice
1
Journal of operations management
1
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ECONIS (ZBW)
28
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1
Contract length and buyer satisfaction with the supplier in B2B partnerships : evidence from an experiment
Mukherjee, Sourjo
;
Musarra, Giuseppe
;
Banerjee, Sourindra
- In:
Industrial marketing management : the international …
112
(
2023
),
pp. 40-50
Persistent link: https://www.econbiz.de/10014334346
Saved in:
2
Managing resource loops in circular supply chains : a taxonomy of multi-sided platforms in the B2B setting
Franzò, Simone
;
Urbinati, Andrea
- In:
Industrial marketing management : the international …
115
(
2023
),
pp. 185-197
Persistent link: https://www.econbiz.de/10014454888
Saved in:
3
Traceability in luxury : harnessing B2B relationships to enhance ethical practices in the luxury industry
Holmqvist, Jonas
;
Kowalkowski, Christian
- In:
Industrial marketing management : the international …
111
(
2023
),
pp. 257-267
Persistent link: https://www.econbiz.de/10014369270
Saved in:
4
B2B digital platform adoption by SMEs and large firms : pathways and pitfalls
Marzi, Giacomo
;
Marrucci, Anna
;
Vianelli, Donata
; …
- In:
Industrial marketing management : the international …
114
(
2023
),
pp. 80-93
Persistent link: https://www.econbiz.de/10014433452
Saved in:
5
The effects of a manufacturer's actions on supplier performance : insights from a contingent expectancy theory-based model
Joshi, Ashwin W.
- In:
Industrial marketing management : the international …
109
(
2023
),
pp. 106-120
Persistent link: https://www.econbiz.de/10014282229
Saved in:
6
The effects of supplier B2B sustainability positioning on buyer performance : the role of trust
Casidy, Riza
;
Yan, Li
- In:
Industrial marketing management : the international …
102
(
2022
),
pp. 311-323
Persistent link: https://www.econbiz.de/10013259087
Saved in:
7
Corporate social responsibility and sustainability practices in B2B markets : a review and research agenda
Huang, Ying
;
Surface, Debra Lee
;
Zhang, Chun
- In:
Industrial marketing management : the international …
106
(
2022
),
pp. 219-239
Persistent link: https://www.econbiz.de/10014226504
Saved in:
8
Examining supplier, buyer, and customer triads : the critical role of conflict in interaction processes and product/service innovations
Fletcher-Chen, Chavi Chi-Yun
;
Sharma, Arun
;
Rangarajan, Deva
- In:
Industrial marketing management : the international …
107
(
2022
),
pp. 337-352
Persistent link: https://www.econbiz.de/10014230619
Saved in:
9
Guest editorial: artificial intelligence for B2B marketing : challenges and opportunities
Dwivedi, Yogesh Kumar
;
Wang, Yichuan
- In:
Industrial marketing management : the international …
105
(
2022
),
pp. 109-113
Persistent link: https://www.econbiz.de/10013494050
Saved in:
10
Editorial: blurring boundaries between B2B actors and consumers in supply networks of contemporary business models
Aspara, Jaakko
;
Grant, David B.
;
Holmlund, Maria
- In:
Industrial marketing management : the international …
92
(
2021
),
pp. 76-77
Persistent link: https://www.econbiz.de/10012490941
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