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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Tourism management : research, policies, practice"
~person:"Keränen, Joona"
~source:"econis"
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B-to-B-Marketing
8
Business-to-business marketing
8
Customer value
8
Kundenwert
8
Betriebliche Wertschöpfung
7
Value creation
7
Lieferantenmanagement
6
Supplier relationship management
6
Beziehungsmarketing
4
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Nachhaltige Entwicklung
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Sustainability
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B2B markets
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Keränen, Joona
Lindgreen, Adam
53
Di Benedetto, C. Anthony
46
Naudé, Peter
42
Henneberg, Stephan
40
Ryan, Chris
26
Ivens, Björn Sven
25
Law, Chun Hung Roberts
24
Pardo, Catherine
24
Yang, Yang
23
Möller, K. E. Kristian
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Nicolau, Juan Luis
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Sharma, Arun
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Li, Xiang
20
Page, Stephen J.
20
Assaf, A. Georges
19
Li, Gang
19
Zaefarian, Ghasem
19
Mouzas, Stefanos
18
Song, Haiyan
18
Dogru, Tarik
17
Eggert, Andreas
17
Johnston, Wesley J.
17
Kleinaltenkamp, Michael
17
Kohtamäki, Marko
17
LaPlaca, Peter J.
17
Park, Sangwon
17
Han, Heesup
16
Jang, Soocheong
16
Kowalkowski, Christian
16
McKercher, Bob
16
O'Cass, Aron
16
Purchase, Sharon
16
Storbacka, Kaj
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Aarikka-Stenroos, Leena
15
Cova, Bernard
15
Matthyssens, Paul
15
Ritter, Thomas
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Snehota, Ivan
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Gebauer, Heiko
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Industrial marketing management : the international journal for industrial and high-tech firms
Tourism management : research, policies, practice
Australasian marketing journal
1
Journal of business research : JBR
1
Journal of personal selling & sales management
1
Journal of revenue and pricing management
1
Journal of service management
1
MIT sloan management review
1
Management decision : MD
1
Research-technology management
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Technovation : an international journal of technical innovation and entrepreneurship
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The journal of business & industrial marketing
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The journal of product & brand management
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ECONIS (ZBW)
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1
Value as capital-in-use : unpacking the temporal impacts and managerial implications for organisational value
Pinnington, Bruce
;
Keränen, Joona
;
Kearney, Treasa
- In:
Industrial marketing management : the international …
96
(
2021
),
pp. 226-237
Persistent link: https://www.econbiz.de/10013194587
Saved in:
2
What drives the implementation of customer success
management
? : antecedents of customer success
management
from suppliers' and customers' perspectives
Kleinaltenkamp, Michael
;
Prohl-Schwenke, Katharina
; …
- In:
Industrial marketing management : the international …
102
(
2022
),
pp. 338-350
Persistent link: https://www.econbiz.de/10013259095
Saved in:
3
Customer participation antecedents, profiles and value-in-use goals in complex B2B service exchange
Prior, Daniel D.
;
Keränen, Joona
;
Koskela, Sami
- In:
Industrial marketing management : the international …
82
(
2019
),
pp. 131-147
Persistent link: https://www.econbiz.de/10012128008
Saved in:
4
How B2B suppliers articulate customer value propositions in the circular economy : four innovation-driven value creation logics
Ranta, Valtteri
;
Keränen, Joona
;
Aarikka-Stenroos, Leena
- In:
Industrial marketing management : the international …
87
(
2020
),
pp. 291-305
Persistent link: https://www.econbiz.de/10012285186
Saved in:
5
The darker side of sustainability : tensions from sustainable business practices in business networks
Tura, Nina
;
Keränen, Joona
;
Patala, Samuli
- In:
Industrial marketing management : the international …
77
(
2019
),
pp. 221-231
Persistent link: https://www.econbiz.de/10012004393
Saved in:
6
Value co-destruction in hotel services : exploring the misalignment of cognitive scripts among customers and providers
Järvi, Henna
;
Keränen, Joona
;
Ritala, Paavo
;
Vilko, Jyri
- In:
Tourism management : research, policies, practice
77
(
2020
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012152098
Saved in:
7
B2B influencer marketing : conceptualization and four managerial strategies
Mero, Joel
;
Vanninen, Heini
;
Keränen, Joona
- In:
Industrial marketing management : the international …
108
(
2023
),
pp. 79-93
Persistent link: https://www.econbiz.de/10014227529
Saved in:
8
Advancing value-based selling research in B2B markets : a theoretical toolbox and research agenda
Keränen, Joona
;
Totzek, Dirk
;
Salonen, Anna
;
Kienzler, …
- In:
Industrial marketing management : the international …
111
(
2023
),
pp. 55-68
Persistent link: https://www.econbiz.de/10014368300
Saved in:
9
The (un)intended consequences of multi-sided platform adoption for different actors in business networks
Micallef, Mark
;
Keränen, Joona
;
Kokshagina, Olga
- In:
Industrial marketing management : the international …
115
(
2023
),
pp. 214-227
Persistent link: https://www.econbiz.de/10014454895
Saved in:
10
Opportunities for value-based selling in an economic crisis : managerial insights from a firm boundary theory
Keränen, Joona
;
Salonen, Anna
;
Terho, Harri
- In:
Industrial marketing management : the international …
88
(
2020
),
pp. 389-395
Persistent link: https://www.econbiz.de/10012285377
Saved in:
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