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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~subject:"Customer integration"
~subject:"Innovation"
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Search: subject:"Kundenwert"
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Customer integration
Innovation
Customer value
85
Kundenwert
85
Beziehungsmarketing
50
Relationship marketing
50
Betriebliche Wertschöpfung
46
Value creation
46
B-to-B-Marketing
39
Business-to-business marketing
39
Lieferantenmanagement
38
Supplier relationship management
38
Kundenintegration
17
Value co-creation
17
Marketing management
14
Marketingmanagement
14
Consumer behaviour
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Konsumentenverhalten
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Selling
11
Verkauf
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Service-Dominant Logic
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Service-dominant logic
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Value-based selling
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Value
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Value in use
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Bundling strategy
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Customer value proposition
5
Innovation management
5
Innovationsmanagement
5
Leistungsbündel
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Marketing theory
5
Marketingtheorie
5
Value proposition
5
B2B
4
Brand management
4
Dienstleistungsqualität
4
Firm performance
4
Key account management
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Aarikka-Stenroos, Leena
2
Ahmadi, Hormoz
1
Apostolidis, Chrysostomos
1
Babu, Mujahid Mohiuddin
1
Baumann, Jasmin
1
Biggemann, Sergio
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Blazevic, Vera
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Du, Mingfei
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1
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1
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1
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1
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1
Getnet, Hailu
1
Gupta, Sumeet
1
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1
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1
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1
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of business research : JBR
22
The journal of services marketing
9
Journal of retailing and consumer services
8
Journal of service management
8
Technological forecasting & social change : an international journal
7
The journal of business & industrial marketing
7
Tourism management : research, policies, practice
7
International journal of contemporary hospitality management
6
International journal of hospitality management
6
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
6
The service industries journal
6
Journal of service theory and practice : JSTP
5
Marketing theory
5
Service business
5
International journal of services and operations management
4
Journal of service research
4
Journal of service research : JSR
4
AMS review : official publication of the Academy of Marketing Science
3
Business horizons
3
European Sport management quarterly : ESMQ
3
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
Journal of the Academy of Marketing Science
3
Schriftenreihe Logistik der Technischen Universität Berlin
3
Advances in business marketing and purchasing
2
Benchmarking : an international journal ; BIJ
2
California management review
2
Central European business review : CEBR
2
Cogent business & management
2
Electronic markets : the international journal on networked business
2
European journal of marketing
2
European management journal
2
Expert journal of marketing
2
International journal of Indian culture and business management
2
International journal of bank marketing
2
International journal of technology management : IJTM
2
Journal of business market management : JBM
2
Journal of business-to-business marketing
2
Journal of economics & management
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ECONIS (ZBW)
22
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1
Sustainability starts from within : a critical analysis of internal marketing in supporting sustainable value co-creation in B2B organisations
Brown, David M.
;
Apostolidis, Chrysostomos
;
Dey, Bidit Lal
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 14-27
Persistent link: https://www.econbiz.de/10014531450
Saved in:
2
How do firms capture value in a full-scene smart service? : effectiveness of value proposition and co-creation capabilities
Zhang, Hong
;
Wang, Weina
;
Gupta, Sumeet
- In:
Industrial marketing management : the international …
112
(
2023
),
pp. 128-144
Persistent link: https://www.econbiz.de/10014334314
Saved in:
3
Rethinking customer engagement design : using customer-mobilized engagement (CME) to grow business networks
Davey, Janet
;
O'Brien, Ingrid M.
;
Ouschan, Robyn
; …
- In:
Industrial marketing management : the international …
105
(
2022
),
pp. 453-466
Persistent link: https://www.econbiz.de/10013494030
Saved in:
4
Value co-creation in industrial AI : the interactive role of B2B supplier, customer and technology provider
Li, Shuyang
;
Peng, Guochao
;
Xing, Fei
;
Zhang, Jun
; …
- In:
Industrial marketing management : the international …
98
(
2021
),
pp. 105-114
Persistent link: https://www.econbiz.de/10013206360
Saved in:
5
What drives customer re-engagement? : the foundational role of the sales-service interplay in episodic value co-creation
Friend, Scott B.
;
Malshe, Avinash
;
Fisher, Gregory J.
- In:
Industrial marketing management : the international …
84
(
2020
),
pp. 271-286
Persistent link: https://www.econbiz.de/10012162589
Saved in:
6
How B2B suppliers articulate customer value propositions in the circular economy : four innovation-driven value creation logics
Ranta, Valtteri
;
Keränen, Joona
;
Aarikka-Stenroos, Leena
- In:
Industrial marketing management : the international …
87
(
2020
),
pp. 291-305
Persistent link: https://www.econbiz.de/10012285186
Saved in:
7
Customer value propositions : Value co-creation
Sheth, Jagdish N.
- In:
Industrial marketing management : the international …
87
(
2020
),
pp. 312-315
Persistent link: https://www.econbiz.de/10012285190
Saved in:
8
Can cooperation drive the success of suppliers in B2B crowdsourcing innovation projects? : a large scale data perspective
Zhang, Xi
;
Duan, Keran
;
Zhao, Hongke
;
Zhao, Yuqing
; …
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 570-580
Persistent link: https://www.econbiz.de/10012372717
Saved in:
9
Customer referencing as business actor engagement behavior : creating value in and beyond triadic settings
Jaakkola, Elina
;
Aarikka-Stenroos, Leena
- In:
Industrial marketing management : the international …
80
(
2019
),
pp. 27-42
Persistent link: https://www.econbiz.de/10012064323
Saved in:
10
Supporting product innovativeness and customer value at the bottom of the pyramid through context-specific capabilities and social ties
Getnet, Hailu
;
O'Cass, Aron
;
Ahmadi, Hormoz
;
Siahtiri, Vida
- In:
Industrial marketing management : the international …
83
(
2019
),
pp. 70-80
Persistent link: https://www.econbiz.de/10012146610
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