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~isPartOf:"International journal of advertising : the review of marketing communications"
~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
~isPartOf:"Journal of retailing and consumer services"
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Search: subject_exact:"Aesthetics"
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Aesthetics
27
Ästhetik
27
Consumer behaviour
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Product design
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12
aesthetics
5
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color
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Townsend, Claudia
4
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2
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2
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1
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1
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Jebarajakirthy, Charles
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Nuttavuthisit, Krittinee
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International journal of advertising : the review of marketing communications
Journal of consumer research : JCR ; an interdisciplinary bimonthly
Journal of retailing and consumer services
Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
23
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
11
Journal of business research : JBR
10
The psychology of design : creating consumer appeal ; [an interdisciplinary conference held in May 2014 in Ann Arbor on the subject of "the Psychology of Design" ; the 33rd Annual Advertising and Consumer Psychology (ACP) Conference of the Society for Consumer Psychology]
9
Psychology & marketing
8
Tourism management : research, policies, practice
8
Journal of marketing
7
Leadership
7
Organization : the critical journal of organization, theory and society
7
Discussion paper series / IZA
6
International journal of hospitality management
6
International journal of wine business research : IJWBR
6
Journal of management inquiry
6
Management learning : the journal for managerial and organizational learning
6
Aesthetic leadership : managing fields of flow in art and business
5
Aesthetics and business ethics
5
IZA Discussion Paper
5
Journal of business ethics : JOBE
5
Journal of consumer behaviour : an international research review
5
Journal of retailing
5
Journal of the Academy of Marketing Science
5
Management learning : the international journal for managerial and organizational learning and development
5
NBER working paper series
5
Society and business review
5
Work, employment & society : a journal of the British Sociological Association
5
Journal of organizational change management
4
Marketing letters : a journal of research in marketing
4
Münchener Schriften zur angewandten Führungslehre
4
NBER Working Paper
4
Oeconomenta : Wechselspiele zwischen Kunst und Wirtschaft
4
Working paper / National Bureau of Economic Research, Inc.
4
Administrative science quarterly : ASQ
3
Aestetics and style in strategy
3
Europäische Hochschulschriften / 5
3
Humanistic management
3
International journal of product development : IJPD
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
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ECONIS (ZBW)
27
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1
Refining replacements : validating a revised typology of visual metaphor using perceived processing fluency and aesthetic pleasure
Enschot, Renske van
;
Hooijdonk, Charlotte van
; …
- In:
International journal of advertising : the review of …
42
(
2023
)
2
,
pp. 344-367
Persistent link: https://www.econbiz.de/10014234040
Saved in:
2
Exploring the hedonic factors affecting customer experiences in phygital retailing
Banik, Shanta
;
Gao, Yongqiang
- In:
Journal of retailing and consumer services
70
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014239822
Saved in:
3
Perspectives : race and advertising: conceptualizing a way forward through aesthetics
Thomas, Kevin D.
;
Johnson, Guillaume D.
;
Grier, Sonya A.
- In:
International journal of advertising : the review of …
42
(
2023
)
3
,
pp. 617-637
Persistent link: https://www.econbiz.de/10014295266
Saved in:
4
The role of consumers' construal level in art-infusion-type effect on retail product evaluation
Park, Sangchul
;
Kim, Sanghoon
;
Ahn, Sungsook
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014303221
Saved in:
5
Is beauty always good? : effects of visual presentation of Influencer's aesthetic labor on brand purchase intention
Xie, Shengcheng
;
Wei, Haiying
;
Liu, Fu
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014373362
Saved in:
6
Do tech products have a beauty premium? : the effect of visual aesthetics of wearables on willingness-to-pay premium and the role of product category involvement
Lee, Eun Jung
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013169591
Saved in:
7
Α path to our heart : visual metaphors and “white” space in advertising aesthetic pleasure
Margariti, Kostoula
;
Hatzithomas, Leonidas
;
Boutsouki, …
- In:
International journal of advertising : the review of …
41
(
2022
)
4
,
pp. 731-770
Persistent link: https://www.econbiz.de/10013209399
Saved in:
8
Beauty, effort, and misrepresentation : how beauty work affects judgments of moral character and consumer preferences
Samper, Adriana
;
Yang, Linyun W.
;
Daniels, Michelle E.
- In:
Journal of consumer research : JCR ; an …
45
(
2018
)
1
,
pp. 126-147
Persistent link: https://www.econbiz.de/10011883881
Saved in:
9
Buying beauty for the long run : (mis)predicting liking of product aesthetics
Buechel, Eva C.
;
Townsend, Claudia
- In:
Journal of consumer research : JCR ; an …
45
(
2018
)
2
,
pp. 275-297
Persistent link: https://www.econbiz.de/10011900546
Saved in:
10
It's too pretty to use! : when and how enhanced product aesthetics discourage usage and lower consumption enjoyment
Wu, Freeman
;
Samper, Adriana
;
Morales, Andrea C.
; …
- In:
Journal of consumer research : JCR ; an …
44
(
2017
)
3
,
pp. 651-672
Persistent link: https://www.econbiz.de/10011755406
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