//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of electronic commerce : IJEC"
~subject:"Beziehungsmarketing"
~subject:"Markenführung"
~subject:"Soziales Netzwerk"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Web 2.0"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
Markenführung
Soziales Netzwerk
Social Web
65
Social web
65
Consumer behaviour
28
Konsumentenverhalten
28
Internet marketing
18
Online-Marketing
18
Online retailing
16
Online-Handel
16
E-commerce
11
Electronic Commerce
11
Relationship marketing
10
Viral marketing
9
Virales Marketing
9
Website
8
Social network
7
Digital platform
6
Digitale Plattform
6
Brand management
5
Data Mining
5
Data mining
5
Social relations
5
Soziale Beziehungen
5
social media
5
social networks
5
Advertising effects
4
Brand image
4
Confidence
4
Data protection
4
Datenschutz
4
Empirical method
4
Empirische Methode
4
Internet
4
Markenimage
4
Vertrauen
4
Werbewirkung
4
social commerce
4
social network sites
4
more ...
less ...
Online availability
All
Undetermined
9
Type of publication
All
Article
17
Type of publication (narrower categories)
All
Article in journal
17
Aufsatz in Zeitschrift
17
Language
All
English
17
Author
All
Al-Hasan, Abrar
1
Barrot, Christian
1
Benbunan-Fich, Raquel
1
Chang, Aihwa
1
Chen, Lei
1
Cuthbertson, Richard
1
Dai, Qizhi
1
Demmers, Joris
1
Dolen, Willemijn M. van
1
Egger, Marc
1
Fang, Jiaming
1
Fischbach, Kai
1
Gammoh, Bashar S.
1
Garnefeld, Ina
1
Gensler, Sonja
1
Hsieh, Sara H.
1
Iseke, Anja
1
Jang, Heehyoung
1
Jiang, Ling
1
Kim, Kyungtae
1
Ko, Ilsang
1
Koh, Joon
1
Koufaris, Marios
1
Krebs, Alexander
1
Lappas, Theodoros
1
Lin, Frances
1
Loiacono, Eleanor T.
1
Mallin, Michael
1
Mamonov, Stanislav
1
Mathies, Christine
1
Olfman, Lorne
1
Patterson, Paul G.
1
Pelechrinis, Konstantinos
1
Pentina, Iryna
1
Piotrowicz, Wojciech
1
Piyathasanan, Bhuminan
1
Prybutok, Victor R.
1
Ruyter, Ko de
1
Schlereth, Christian
1
Schoder, Detlef
1
more ...
less ...
Published in...
All
International journal of electronic commerce : IJEC
Journal of business research : JBR
196
Journal of retailing and consumer services
98
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
72
International journal of internet marketing and advertising : IJIMA
72
Technological forecasting & social change : an international journal
72
The journal of product & brand management
58
The journal of brand management : an international journal
55
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
50
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
50
Industrial marketing management : the international journal for industrial and high-tech firms
44
Business horizons
38
Journal of marketing communications
37
SpringerLink / Bücher
37
Tourism management : research, policies, practice
33
Journal of promotion management : innovations in planning and applied research
32
International journal of business information systems : IJBIS
31
Journal of internet commerce
31
Journal of marketing management : MM
30
Journal of management information systems : JMIS
29
Journal of strategic marketing
29
Marketing intelligence & planning
28
Information systems research : ISR
27
Journal of marketing
27
Journal of marketing management : JMM ; journal of the Academy of Marketing
27
Cogent business & management
26
Electronic commerce research
26
Management science : journal of the Institute for Operations Research and the Management Sciences
26
International journal of electronic marketing and retailing : IJEMR
25
International journal of hospitality management
25
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
23
Management information systems : mis quarterly
22
Journal of electronic commerce research : JECR
21
Journal of the Academy of Marketing Science
21
Psychology & marketing
21
Asia Pacific journal of marketing and logistics
20
International journal of advertising : the review of marketing communications
20
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
20
Springer eBook Collection
20
Journal of fashion marketing and management
19
International journal of e-business research : an official publication of the Information Resources Management Association
18
more ...
less ...
Source
All
ECONIS (ZBW)
17
Showing
1
-
10
of
17
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Handling consumer messages on social networking sites : customer service or privacy infringement?
Demmers, Joris
;
Dolen, Willemijn M. van
;
Weltevreden, …
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
1
,
pp. 8-35
Persistent link: https://www.econbiz.de/10011848488
Saved in:
2
Effects of promotions on location-based social media : evidence from Foursquare
Zhang, Ke
;
Pelechrinis, Konstantinos
;
Lappas, Theodoros
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
1
,
pp. 36-65
Persistent link: https://www.econbiz.de/10011848494
Saved in:
3
Online social stock picking : an empirical examination
Al-Hasan, Abrar
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
1
,
pp. 66-97
Persistent link: https://www.econbiz.de/10011848496
Saved in:
4
Effects of customer heterogeneity on participation performance in virtual brand community : a two-stage semiparametric approach
Wu, Ji
;
Xie, Kang
;
Xiao, Jinghua
;
Xie, Jianhui
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
2
,
pp. 289-321
Persistent link: https://www.econbiz.de/10011856666
Saved in:
5
Co-viewing experience in video websites : the effect of social presence on e-loyalty
Fang, Jiaming
;
Chen, Lei
;
Wen, Chao
;
Prybutok, Victor R.
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
3
,
pp. 446-476
Persistent link: https://www.econbiz.de/10011884555
Saved in:
6
The role of the sense of community in the sustainability of social nework sites
Mamonov, Stanislav
;
Koufaris, Marios
;
Benbunan-Fich, Raquel
- In:
International journal of electronic commerce : IJEC
20
(
2015/2016
)
4
,
pp. 470-498
Persistent link: https://www.econbiz.de/10011550935
Saved in:
7
Listen to your customers : insights into brand image using online consumer-generated product reviews
Gensler, Sonja
;
Völckner, Franziska
;
Egger, Marc
; …
- In:
International journal of electronic commerce : IJEC
20
(
2015/2016
)
1
,
pp. 112-141
Persistent link: https://www.econbiz.de/10011413587
Saved in:
8
Introduction to the special issue information technology in retail : toward omnichannel retailing
Piotrowicz, Wojciech
;
Cuthbertson, Richard
- In:
International journal of electronic commerce : IJEC
18
(
2013/14
)
4
,
pp. 5-15
Persistent link: https://www.econbiz.de/10010391423
Saved in:
9
Self-disclosure behavior on social networking web sites
Loiacono, Eleanor T.
- In:
International journal of electronic commerce : IJEC
19
(
2014/2015
)
2
,
pp. 66-94
Persistent link: https://www.econbiz.de/10011433896
Saved in:
10
A hierarchical model of virtual experience and its influences on the perceived value and loyalty of customers
Piyathasanan, Bhuminan
;
Mathies, Christine
;
Wetzels, Martin
- In:
International journal of electronic commerce : IJEC
19
(
2014/2015
)
2
,
pp. 126-158
Persistent link: https://www.econbiz.de/10011433898
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->