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~isPartOf:"International journal of technology marketing : IJTMkt"
~subject:"Beziehungsmarketing"
~subject:"Co-creation"
~subject:"Germany"
~subject:"Konsumentenverhalten"
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Beziehungsmarketing
Co-creation
Germany
Konsumentenverhalten
Customer integration
21
Kundenintegration
21
Innovation management
9
Innovationsmanagement
9
Consumer behaviour
8
Social Web
8
Social web
8
Innovation
6
New product development
6
Produktentwicklung
6
Betriebliche Wertschöpfung
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Relationship marketing
5
Value creation
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co-creation
5
social media
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open innovation
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Online-Handel
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customer engagement
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innovation
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value co-creation
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De Smet, Dieter
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Komodromos, Marcos
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Leminen, Seppo
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Lin, Da
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Lin, Yu-ling
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1
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1
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1
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Published in...
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International journal of technology marketing : IJTMkt
Journal of business research : JBR
103
Journal of retailing and consumer services
67
Industrial marketing management : the international journal for industrial and high-tech firms
44
The journal of services marketing
36
Journal of service management
33
International journal of hospitality management
26
SpringerLink / Bücher
24
The service industries journal
23
Journal of strategic marketing
19
The journal of business & industrial marketing
18
Service business
17
Journal of marketing management : MM
16
The journal of product & brand management
16
International journal of innovation management
15
Journal of service research : JSR
15
Technological forecasting & social change : an international journal
15
Tourism management : research, policies, practice
15
Customer engagement : contemporary issues and challenges
14
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
13
Journal of marketing
13
Journal of the Academy of Marketing Science
13
Marketing intelligence & planning
13
Journal of service theory and practice : JSTP
12
The journal of brand management : an international journal
12
Handbook of research on customer engagement
11
International journal of contemporary hospitality management
11
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
11
Journal of service research
11
Interaktive Wertschöpfung durch Dienstleistungen : strategische Ausrichtung von Kundeninteraktionen, Geschäftsmodellen und sozialen Netzwerken
10
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
10
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
9
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
9
Marketing theory
9
Research
9
Research policy : policy, management and economic studies of science, technology and innovation
9
Services marketing quarterly
9
Business horizons
8
International journal of consumer studies
8
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ECONIS (ZBW)
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1
Customer engagement model and consumer behaviour within omnichannel retailing
Theocharis, Dimitrios
;
Tsekouropoulos, Georgios
- In:
International journal of technology marketing : IJTMkt
16
(
2022
)
1/2
,
pp. 131-144
Persistent link: https://www.econbiz.de/10013258250
Saved in:
2
Indian women and Facebook apparels brand communities : a study with reference to Koovs, Myntra and Shein
Kanupriya
- In:
International journal of technology marketing : IJTMkt
15
(
2021
)
2/3
,
pp. 316-331
Persistent link: https://www.econbiz.de/10012693538
Saved in:
3
Engaging with customers socially
Melanthiou, Yioula
(
ed.
)
-
2017
Persistent link: https://www.econbiz.de/10011745919
Saved in:
4
Social networking : how small organisations are using Facebook and Twitter in engaging customers
Komodromos, Marcos
- In:
International journal of technology marketing : IJTMkt
12
(
2017
)
2
,
pp. 142-150
Persistent link: https://www.econbiz.de/10011745963
Saved in:
5
How to co-create local food products with consumers?
Antikainen, Maria
;
Niemelä, Marketta
- In:
International journal of technology marketing : IJTMkt
12
(
2017
)
1
,
pp. 71-89
Persistent link: https://www.econbiz.de/10011738641
Saved in:
6
Knowledge sourcing from customers in new financial service development
De Smet, Dieter
;
Mention, Anne-Laure
;
Torkkeli, Marko
- In:
International journal of technology marketing : IJTMkt
11
(
2016
)
2
,
pp. 197-217
Persistent link: https://www.econbiz.de/10011542628
Saved in:
7
The future of augmented reality : an Open Delphi study on technology acceptance
Stockinger, Hanna
- In:
International journal of technology marketing : IJTMkt
11
(
2016
)
1
,
pp. 55-96
Persistent link: https://www.econbiz.de/10011478652
Saved in:
8
On becoming creative consumers - user roles in living labs networks
Leminen, Seppo
;
Westerlund, Mika
;
Nyström, Anna-Greta
- In:
International journal of technology marketing : IJTMkt
9
(
2014
)
1
,
pp. 33-52
Persistent link: https://www.econbiz.de/10010398832
Saved in:
9
Generation-C : creative consumers in a world of intellectual property rights
Kietzmann, Jan H.
;
Angell, Ian O.
- In:
International journal of technology marketing : IJTMkt
9
(
2014
)
1
,
pp. 86-98
Persistent link: https://www.econbiz.de/10010399459
Saved in:
10
User goals in technology-based self-service systems
Lin, Yu-ling
;
Lin, Da
- In:
International journal of technology marketing : IJTMkt
8
(
2013
)
3
,
pp. 287-303
Persistent link: https://www.econbiz.de/10010200396
Saved in:
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