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~isPartOf:"Journal of business research : JBR"
~language:"eng"
~person:"Babin, Barry J."
~person:"Bartikowski, Boris"
~type_genre:"Article in journal"
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Consumer behaviour
17
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7
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Cultural identity
6
Kulturelle Identität
6
Brand image
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Babin, Barry J.
Bartikowski, Boris
Laroche, Michel
42
Huarng, Kun-Huang
39
Parida, Vinit
36
Ko, Eunju
35
Oghazi, Pejvak
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Pereira, Vijay
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Dhir, Amandeep
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Diamantopoulos, Adamantios
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Kumar, Satish
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Melewar, T. C.
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Yu, Tiffany Hui-Kuang
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Bouncken, Ricarda B.
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Malik, Ashish
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Cleveland, Mark
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Donthu, Naveen
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Richard, Marie-Odile
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Journal of business research : JBR
Journal of retailing and consumer services
5
Global business and organizational excellence : a review of research & best practices
3
International journal of wine business research : IJWBR
3
Journal of business ethics : JBE
3
Journal of the Academy of Marketing Science
3
Psychology & marketing
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European business review : EBR ; the official journal of the International Management Centres, Europe
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European journal of marketing : EJM
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Journal of family business strategy
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AMS review : official publication of the Academy of Marketing Science
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Asia Pacific journal of marketing and logistics
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British journal of management : BJM
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Der Markt : international journal of marketing
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Electronic markets : the international journal on networked business
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European journal of marketing
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European journal of operational research : EJOR
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Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of hospitality management
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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International journal of retail & distribution management
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International marketing review
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Italian journal of marketing : ITJM
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Journal of advertising : official publication of the American Academy of Advertising
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Journal of consumer behaviour
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Journal of consumer behaviour : an international research review
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of managerial issues : JMI
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Journal of marketing theory and practice : JMTP
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Journal of service theory and practice
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Marketing : ZFP ; journal of research and management
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Marketing letters : a journal of research in marketing
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The journal of business & industrial marketing
1
The journal of personal selling & sales management : JPSSM
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The journal of services marketing
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Thunderbird international business review
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ECONIS (ZBW)
38
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1
Cross-national consistency of place-related identity dispositions as antecedents of global brand advocacy among ethnic Chinese at home and abroad
Cleveland, Mark
;
Bartikowski, Boris
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-13
Persistent link: https://www.econbiz.de/10013492752
Saved in:
2
Customer responses to service providers' touch : a meta-analysis
Saleh, Amin
;
Zmich, Louis J.
;
Babin, Barry J.
;
Darrat, …
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014380328
Saved in:
3
Examining the impact of salesperson orientation on creative selling, passive deviance, and organizational outcomes
Locander, David A.
;
Darrat, Mahmoud A.
;
Babin, Barry J.
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013468966
Saved in:
4
Fit or misfit of culture in marketing communication? : development of the culture-ladenness fit index
Bartikowski, Boris
;
Richard, Marie-Odile
;
Gierl, Heribert
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014383210
Saved in:
5
Masstige marketing : a scale development and validity study
Ishaq, Muhammad Ishtiaq
;
Raza, Ali
;
Bartikowski, Boris
; …
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014368192
Saved in:
6
Social media usage, materialism and psychological well-being among immigrant consumers
Cleveland, Mark
;
Iyer, Rajesh
;
Babin, Barry J.
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-14
Persistent link: https://www.econbiz.de/10013492778
Saved in:
7
Luxury not for the masses : measuring inconspicuous luxury motivations
Eastman, Jacqueline Kilsheimer
;
Iyer, Rajesh
;
Babin, …
- In:
Journal of business research : JBR
145
(
2022
),
pp. 509-523
Persistent link: https://www.econbiz.de/10013197924
Saved in:
8
Multiple mental categorizations of culture-laden website design
Bartikowski, Boris
;
Gierl, Heribert
;
Richard, Marie-Odile
; …
- In:
Journal of business research : JBR
141
(
2022
),
pp. 40-49
Persistent link: https://www.econbiz.de/10013168085
Saved in:
9
What is augmented reality marketing? : its definition, complexity, and future
Rauschnabel, Philipp A.
;
Babin, Barry J.
;
Dieck, M. …
- In:
Journal of business research : JBR
142
(
2022
),
pp. 1140-1150
Persistent link: https://www.econbiz.de/10013169507
Saved in:
10
Attribute framing in CSR communication : doing good and spreading the word - but how?
Bartikowski, Boris
;
Berens, Guido A. J. M.
- In:
Journal of business research : JBR
131
(
2021
),
pp. 700-708
Persistent link: https://www.econbiz.de/10012545109
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