//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of business research : JBR"
~language:"eng"
~person:"Bartikowski, Boris"
~type_genre:"Article in journal"
~type_genre:"Research Report"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search:
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
12
Konsumentenverhalten
12
Cultural identity
5
Kulturelle Identität
5
Brand image
4
Brand management
4
China
4
Ethnic group
4
Ethnische Gruppe
4
Markenführung
4
Markenimage
4
Website
4
Beziehungsmarketing
3
Globalisierung
3
Globalization
3
Großbritannien
3
International marketing
3
Internationales Marketing
3
Internet marketing
3
Online-Marketing
3
Personality psychology
3
Persönlichkeitspsychologie
3
Relationship marketing
3
United Kingdom
3
Website cultural congruity
3
Chinese (People)
2
Chinesen
2
Consumer culture positioning
2
Corporate Social Responsibility
2
Corporate reputation
2
Corporate social responsibility
2
Designation of origin
2
Firmenimage
2
France
2
Frankreich
2
Herkunftsbezeichnung
2
Internet
2
Kraftfahrzeug
2
Motor vehicle
2
National culture
2
more ...
less ...
Online availability
All
Undetermined
13
Type of publication
All
Article
19
Type of publication (narrower categories)
All
Article in journal
Research Report
Aufsatz in Zeitschrift
19
Language
All
English
Author
All
Bartikowski, Boris
Laroche, Michel
42
Huarng, Kun-Huang
39
Parida, Vinit
36
Ko, Eunju
35
Oghazi, Pejvak
34
Pereira, Vijay
33
Sharma, Piyush
29
Kraus, Sascha
27
Vrontis, Demetris
27
Wincent, Joakim
27
Dwivedi, Yogesh Kumar
26
Woodside, Arch G.
26
Chebat, Jean-Charles
25
Paul, Justin
24
Foroudi, Pantea
23
Valette-Florence, Pierre
22
Gustafsson, Anders
21
Gupta, Suraksha
20
Adomako, Samuel
19
Babin, Barry J.
19
Dhir, Amandeep
19
Diamantopoulos, Adamantios
19
Kumar, Satish
19
Melewar, T. C.
19
Yu, Tiffany Hui-Kuang
19
Bouncken, Ricarda B.
18
Malik, Ashish
18
Cleveland, Mark
17
Donthu, Naveen
17
Hultman, Magnus
17
Johnston, Wesley J.
17
Kim, Kyung Hoon
17
Mariani, Marcello M.
17
Patel, Pankaj
17
Richard, Marie-Odile
17
Walsh, Gianfranco
17
Yang, Zhiyong
17
Brenes, Esteban R.
16
Krishen, Anjala S.
16
more ...
less ...
Published in...
All
Journal of business research : JBR
Global business and organizational excellence : a review of research & best practices
3
Journal of business ethics : JBE
3
Asia Pacific journal of marketing and logistics
1
British journal of management : BJM
1
Der Markt : international journal of marketing
1
Electronic markets : the international journal on networked business
1
European journal of marketing : EJM
1
Marketing : ZFP ; journal of research and management
1
Psychology & marketing
1
Thunderbird international business review
1
more ...
less ...
Source
All
ECONIS (ZBW)
19
Showing
1
-
10
of
19
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Cross-national consistency of place-related identity dispositions as antecedents of global brand advocacy among ethnic Chinese at home and abroad
Cleveland, Mark
;
Bartikowski, Boris
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-13
Persistent link: https://www.econbiz.de/10013492752
Saved in:
2
Fit or misfit of culture in marketing communication? : development of the culture-ladenness fit index
Bartikowski, Boris
;
Richard, Marie-Odile
;
Gierl, Heribert
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014383210
Saved in:
3
Masstige marketing : a scale development and validity study
Ishaq, Muhammad Ishtiaq
;
Raza, Ali
;
Bartikowski, Boris
; …
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014368192
Saved in:
4
Multiple mental categorizations of culture-laden website design
Bartikowski, Boris
;
Gierl, Heribert
;
Richard, Marie-Odile
; …
- In:
Journal of business research : JBR
141
(
2022
),
pp. 40-49
Persistent link: https://www.econbiz.de/10013168085
Saved in:
5
Attribute framing in CSR communication : doing good and spreading the word - but how?
Bartikowski, Boris
;
Berens, Guido A. J. M.
- In:
Journal of business research : JBR
131
(
2021
),
pp. 700-708
Persistent link: https://www.econbiz.de/10012545109
Saved in:
6
Effects of "feeling right" about website cultural congruency on regular and mobile websites
Bartikowski, Boris
;
Gierl, Heribert
;
Richard, Marie-Odile
- In:
Journal of business research : JBR
121
(
2020
),
pp. 420-428
Persistent link: https://www.econbiz.de/10012417363
Saved in:
7
A content analysis of fear appeal advertising in Canada, China, and France
Bartikowski, Boris
;
Laroche, Michel
;
Richard, Marie-Odile
- In:
Journal of business research : JBR
103
(
2019
),
pp. 232-239
Persistent link: https://www.econbiz.de/10012104211
Saved in:
8
Luxury cars Made-in-China : consequences for brand positioning
Bartikowski, Boris
;
Fastoso, Fernando
;
Gierl, Heribert
- In:
Journal of business research : JBR
102
(
2019
),
pp. 288-297
Persistent link: https://www.econbiz.de/10012104002
Saved in:
9
Motivations to donate : exploring the role of religiousness in charitable donations
Jamal, Ahmad
;
Yaccob, Aqilah
;
Bartikowski, Boris
; …
- In:
Journal of business research : JBR
103
(
2019
),
pp. 319-327
Persistent link: https://www.econbiz.de/10012104254
Saved in:
10
Cultural and identity antecedents of market mavenism : comparing Chinese at home and abroad
Cleveland, Mark
;
Bartikowski, Boris
- In:
Journal of business research : JBR
82
(
2018
),
pp. 354-363
Persistent link: https://www.econbiz.de/10011771907
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->