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~isPartOf:"Journal of business research : JBR"
~source:"econis"
~subject:"Beziehungsmarketing"
~subject:"Konsumentenverhalten"
~subject:"Value creation"
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Search: subject_exact:"Customer integration"
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Beziehungsmarketing
Konsumentenverhalten
Value creation
Customer integration
150
Kundenintegration
148
Relationship marketing
83
Betriebliche Wertschöpfung
60
Consumer behaviour
49
Social Web
46
Social web
46
Value co-creation
42
Brand management
37
Markenführung
37
Innovation
34
Internet marketing
29
Online-Marketing
29
Co-creation
28
Innovation management
27
Innovationsmanagement
27
New product development
24
Produktentwicklung
24
Brand image
21
Customer value
21
Kundenwert
21
Markenimage
21
Dienstleistungsqualität
17
Service quality
17
Social media
17
Service-Dominant Logic
16
Service-dominant logic
16
Stakeholder
16
Customer satisfaction
14
Kundenzufriedenheit
14
Brand
12
Customer engagement
12
Dienstleistung
10
Dienstleistungssektor
10
Firm performance
10
Markenartikel
10
Service industry
10
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Undetermined
116
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Article
126
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Article in journal
126
Aufsatz in Zeitschrift
126
Case study
1
Fallstudie
1
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English
126
Author
All
Navarro, Susana
4
Harrigan, Paul
3
Black, Iain
2
Brodie, Roderick J.
2
Cervera, Amparo
2
Chung, Henry F. L.
2
Cossío-Silva, Francisco-José
2
Dahl, Andrew J.
2
Fan, Daisy X. F.
2
Filieri, Raffaele
2
Garzon, Dolores
2
Gustafsson, Anders
2
Hajli, Nick
2
Ho, Mia Hsiao-Wen
2
Ketron, Seth
2
Mahr, Dominik
2
Morgan, Todd
2
Naudé, Peter
2
Nenonen, Suvi
2
Papagiannidis, Savvas
2
Peltier, James
2
Pera, Rebecca
2
Plangger, Kirk
2
Revilla Camacho, Maria Angeles
2
Richard, Marie-Odile
2
Roy, Sanjit
2
Sarpong, David
2
Soutar, Geoffrey N.
2
Vega Vázquez, Manuela
2
Veloutsou, Cleopatra
2
Witell, Lars
2
Zaefarian, Ghasem
2
Abbasi, Faramarz
1
Abrate, Graziano
1
Ahmed, Zafar U.
1
Akter, Shahriar
1
Al Omoush, Khaled Saleh
1
Alamanos, Eleftherios
1
Aloini, Davide
1
Alvarez-Milán, Agarzelim
1
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Published in...
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Journal of business research : JBR
Journal of retailing and consumer services
72
Industrial marketing management : the international journal for industrial and high-tech firms
62
Journal of service management
38
The journal of services marketing
36
International journal of hospitality management
32
The journal of business & industrial marketing
30
Journal of strategic marketing
24
SpringerLink / Bücher
24
The service industries journal
23
Journal of marketing management : MM
22
Service business
20
Technological forecasting & social change : an international journal
19
Journal of service research : JSR
18
Journal of service theory and practice : JSTP
18
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
17
International journal of contemporary hospitality management
16
The journal of product & brand management
16
Tourism management : research, policies, practice
16
International journal of innovation management
15
Customer engagement : contemporary issues and challenges
14
International journal of technology marketing : IJTMkt
14
Journal of marketing
14
Journal of marketing management : JMM ; journal of the Academy of Marketing
14
Journal of the Academy of Marketing Science
14
Marketing theory
14
Journal of service research
13
Marketing intelligence & planning
12
Handbook of research on customer engagement
11
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
11
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
11
Journal of service theory and practice
11
Public management review
11
The journal of brand management : an international journal
11
European journal of marketing
10
International journal of consumer studies
10
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
10
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
10
Services marketing quarterly
10
Strategy & leadership : a publication of Strategic Leadership Forum
10
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ECONIS (ZBW)
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1
Empowerment of human brands : brand meaning co-creation on digital engagement platforms
Anderski, Matthias
;
Griebel, Lars
;
Stegmann, Pascal
; …
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014380319
Saved in:
2
Co-creating consumer logistics from self-collection to crowd-sourced delivery : an examination on contextual differences in last-mile
Wang, Xueqin
;
Wong, Yiik Diew
;
Tianyin Cheng
;
Yuen, Kum Fai
- In:
Journal of business research : JBR
168
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014434819
Saved in:
3
Transferring in-store experience to online : An omnichannel strategy for DIY customers' enhanced brand resonance and co-creative actions
Suh, Taewon
;
Moradi, Masoud
- In:
Journal of business research : JBR
168
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014434840
Saved in:
4
Customer engagement and sharing behaviors : toward a contingent curvilinear perspective
Taylor, Alex
;
Carlson, Jamie
;
Liao, Yi-Chuan
;
Rahman, …
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013468633
Saved in:
5
The effect of image richness on customer engagement : evidence from Sina Weibo
Zhao, Lu
;
Zhang, Mingli
;
Ming, Yaxin
;
Niu, Tao
;
Wang, Yu
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013468679
Saved in:
6
The role of e-supply chain collaboration in collaborative innovation and value-co creation
Al Omoush, Khaled Saleh
;
Lucas Ancillo, Antonio de
;
Val …
- In:
Journal of business research : JBR
158
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014280489
Saved in:
7
Unlocking digital servitization : a conceptualization of value co-creation capabilities
Struwe, Sascha
;
Slepniov, Dmitrij
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014299292
Saved in:
8
Virtual interactions and sports viewing on social live streaming platforms : the role of co-creation experiences, platform involvement, and follow status
Qian, Tyreal Yizhou
;
Seifried, Chad
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014302574
Saved in:
9
Prosumers' intention to co-create business value and the moderating role of digital media usage
Chatterjee, Sheshadri
;
Mariani, Marcello M.
;
Wamba, …
- In:
Journal of business research : JBR
163
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014303697
Saved in:
10
Entrepreneurial orientation and new product performance in SMEs : the mediating role of customer participation
Morgan, Todd
;
Anokhin, Sergey
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014303799
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