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~isPartOf:"Journal of business research : JBR"
~subject:"Consumer behaviour"
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Consumer behaviour
Konsumentenverhalten
1,896
Innovation
833
Firm performance
684
Unternehmenserfolg
682
Relationship marketing
626
Beziehungsmarketing
624
Brand management
584
Markenführung
583
Innovation management
541
Innovationsmanagement
540
Brand image
473
Markenimage
473
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436
Social web
436
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410
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410
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402
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390
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369
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352
Corporate social responsibility
346
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340
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334
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331
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319
Marketingmanagement
319
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312
Online-Marketing
312
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299
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298
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292
SME
292
Customer satisfaction
291
Kundenzufriedenheit
289
China
282
Brand
275
Strategic management
275
Strategisches Management
275
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273
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1,403
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Article
1,888
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8
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1,892
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1,892
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20
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Collection of articles of several authors
19
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1,896
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Laroche, Michel
27
Ko, Eunju
22
Cleveland, Mark
16
Diamantopoulos, Adamantios
14
Valette-Florence, Pierre
13
Bartikowski, Boris
12
Richard, Marie-Odile
11
Balaji, M. S.
10
Dwivedi, Yogesh Kumar
10
Teng, Lefa
10
Chebat, Jean-Charles
9
Filieri, Raffaele
9
Kukar-Kinney, Monika
9
Seo, Yuri
9
Septianto, Felix
9
Beatty, Sharon E.
8
Choi, Jeonghye
8
Merchant, Altaf
8
Shukla, Paurav
8
Veloutsou, Cleopatra
8
Yang, Zhiyong
8
Arslanagic-Kalajdzic, Maja
7
Geuens, Maggie
7
Gupta, Suraksha
7
Kim, Kyung Hoon
7
Liu, Martin J.
7
Mattila, Anna S.
7
McLean, Graeme J.
7
Melewar, T. C.
7
Roy, Rajat
7
Roy, Sanjit
7
Sharma, Piyush
7
Wagner, Udo
7
Aiello, Gaetano
6
Balabanis, George
6
Behl, Abhishek
6
Das, Gopal
6
Dennis, Charles
6
Donthu, Naveen
6
Foroudi, Pantea
6
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La Londe Conference in Marketing Communications and Consumer Behavior <40, 2013, La Londe-les-Maures>
1
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Journal of business research : JBR
Journal of retailing and consumer services
1,930
International journal of consumer studies
755
International journal of hospitality management
723
Psychology & marketing
652
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
NBER working paper series
500
Working paper / National Bureau of Economic Research, Inc.
431
The journal of product & brand management
393
Asia Pacific journal of marketing and logistics
391
NBER Working Paper
380
European journal of marketing : EJM
348
The journal of brand management : an international journal
347
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
326
Journal of international consumer marketing
312
Journal of travel and tourism marketing
312
Journal of marketing management : MM
307
Journal of retailing
303
Journal of marketing communications
295
International journal of retail & distribution management
292
Marketing letters : a journal of research in marketing
292
Tourism management : research, policies, practice
292
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
The journal of consumer marketing
284
Cogent business & management
283
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
SpringerLink / Bücher
281
Journal of marketing
279
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
The international review of retail, distribution and consumer research
273
Journal of the Academy of Marketing Science
266
Technological forecasting & social change : an international journal
262
International journal of contemporary hospitality management
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
243
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ECONIS (ZBW)
1,896
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41
Do consumers stick with good-looking broadcasters? : the mediating and moderating mechanisms of motivation and emotion
Dang, Van Thac
;
Vo-Thanh, Tan
;
Thinh Truong Vu
;
Wang, …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013534166
Saved in:
42
Do CSR efforts that focus on helping the environment influence brand purchase more than other forms of CSR?
Eisingerich, Andreas B
;
MacInnis, Deborah J.
;
Park, C. Whan
- In:
Journal of business research : JBR
168
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014434839
Saved in:
43
Do fake followers mitigate influencers' perceived influencing power on social media platforms? : the mere number effect and boundary conditions
Zhou, Liying
;
Jin, Fei
;
Wu, Banggang
;
Chen, Zhi
;
Wang, …
- In:
Journal of business research : JBR
158
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014281058
Saved in:
44
Do morally disengaged employees withdraw from customer-oriented citizenship behavior in response to customers' uncivil behavior?
Agnihotri, Arpita
;
Bhattacharya, Saurabh
;
Gupta, Suraksha
- In:
Journal of business research : JBR
165
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014331848
Saved in:
45
Does beauty encourage sharing? : exploring the role of physical attractiveness and racial similarity in collaborative fashion consumption
Kim, Naeun
;
Jin, Byoungho
- In:
Journal of business research : JBR
165
(
2023
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014333348
Saved in:
46
Does consumer privacy act influence firm performance in the retail industry? : evidence from a US state-level law change
Pantel, Pankaj C.
;
Oghazi, Pejvak
;
Arunachalam S
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-20
Persistent link: https://www.econbiz.de/10014302545
Saved in:
47
Does customer participation moderate the effects of innovation on cost-based financial performance? : an examination of different forms of customer participation
Yuk, Hyeyeon
;
Garrett, Tony C.
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013534244
Saved in:
48
Does personalized advertising have their best interests at heart? : a quantitative study of narcissists' SNS use among Generation Z consumers
Wang, Zi
;
Yuan, Ruizhi
;
Luo, Jun
;
Liu, Martin J.
; …
- In:
Journal of business research : JBR
165
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014333337
Saved in:
49
Does strategic management of digital technologies influence electronic word-of-mouth (eWOM) and customer loyalty? : empirical insights from B2B platform economy
Belhadi, Amine
;
Kamble, Sachin S.
;
Benkhati, Imane
; …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013534277
Saved in:
50
Doing good by sharing messages : an investigation of "You Share, We Donate" campaigns and how they can attain viral success
Wen, Xiaohan
;
Kim, Shinhye
;
Bowen, Melanie
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013534234
Saved in:
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