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~isPartOf:"Journal of consumer behaviour : an international research review"
~isPartOf:"Journal of marketing communications"
~isPartOf:"Psychology & marketing"
~subject:"Online-Handel"
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Online-Handel
Consumer behaviour
1,230
Konsumentenverhalten
1,230
Advertising effects
208
Werbewirkung
208
Brand image
191
Markenimage
191
Brand management
168
Markenführung
168
Advertising
133
Werbung
131
Beziehungsmarketing
105
Relationship marketing
105
Emotion
98
USA
98
United States
98
Internet marketing
97
Online-Marketing
97
Brand
94
Markenartikel
94
Social Web
94
Social web
94
Personality psychology
84
Persönlichkeitspsychologie
84
Viral marketing
73
Virales Marketing
73
Customer satisfaction
61
Kundenzufriedenheit
61
Experiment
60
Marketing management
57
Marketingmanagement
57
Online retailing
57
Cognition
47
Kognition
47
Confidence
45
Vertrauen
45
Perception
44
Wahrnehmung
44
Corporate Social Responsibility
41
Corporate social responsibility
41
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57
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57
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57
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Lennon, Sharron J.
3
Chung, Sorim
2
Darley, William K.
2
Gupta, Sumeet
2
Kim, Minjeong
2
Ruyter, Ko de
2
Agarwal, James
1
Aggarwal, Praveen
1
Al-Nabhani, Khalid
1
Alexander, Veronika
1
Allred, Anthony
1
Amos, Clinton
1
Anaza, Nwamaka A.
1
Anesbury, Zachary
1
Argyriou, Evmorfia
1
Atalay, A. Selin
1
Bergiel, Blaise
1
Breazeale, Michael
1
Broderick, Amanda J.
1
Buskens, Vincent Willem
1
Büttner, Oliver B.
1
Camarero, Carmen
1
Chakravarti, Amitav
1
Chang, Man-ling
1
Chang, Yaping
1
Chen, Jun
1
Chen, Shili
1
Cho, Cecile K.
1
Chrissikopoulos, Vassilios
1
Chylinski, Mathew
1
Connolly, Daniel J.
1
Corten, Rense
1
Das, Gopal
1
Datta, Biplab
1
Davis, Robert
1
Dawes, John
1
De Cremer, David
1
De Kervenoael, Ronan
1
Demangeot, Catherine
1
Dennis, Charles
1
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Journal of consumer behaviour : an international research review
Journal of marketing communications
Psychology & marketing
Journal of retailing and consumer services
335
Journal of business research : JBR
163
International journal of electronic marketing and retailing : IJEMR
84
Journal of internet commerce
83
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
75
Electronic commerce research
73
Information systems research : ISR
56
International journal of retail & distribution management
55
International journal of internet marketing and advertising : IJIMA
51
Cogent business & management
49
The international review of retail, distribution and consumer research
49
Journal of electronic commerce research : JECR
46
Journal of retailing
46
International journal of retail and distribution management
45
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
44
Asia Pacific journal of marketing and logistics
43
International journal of consumer studies
43
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
43
Management science : journal of the Institute for Operations Research and the Management Sciences
43
International journal of e-business research : an official publication of the Information Resources Management Association
42
International journal of hospitality management
42
International journal of electronic commerce : IJEC
40
International journal of business information systems : IJBIS
36
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
36
Journal of fashion marketing and management
30
Journal of management information systems : JMIS
30
Electronic commerce research and applications
26
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
26
Journal of international consumer marketing
25
Journal of the Academy of Marketing Science
24
Technological forecasting & social change : an international journal
24
International journal of electronic business : IJEB
22
Tourism management : research, policies, practice
22
Journal of marketing
20
Information systems and e-business management : ISeB
19
International journal of contemporary hospitality management
19
Journal of consumer behaviour
19
The journal of services marketing
19
Journal of customer behaviour
18
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ECONIS (ZBW)
57
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1
How to strategically choose or combine augmented and virtual reality for improved online experiential retailing
Hilken, Tim
;
Chylinski, Mathew
;
Keeling, Debbie I.
; …
- In:
Psychology & marketing
39
(
2022
)
3
,
pp. 495-507
Persistent link: https://www.econbiz.de/10012817124
Saved in:
2
The impact of fear on the effectiveness of customer empowerment-messages in online retailing
Atalay, A. Selin
;
El Kihal, Siham
;
Pfrang, Thilo
- In:
Psychology & marketing
39
(
2022
)
9
,
pp. 1677-1686
Persistent link: https://www.econbiz.de/10013465105
Saved in:
3
Being observed in the digital era : conceptualization and scale development of the perception of being observed
Lefkeli, Deniz
;
Tulan, Dilan
;
Gürhan-Canli, Zeynep
- In:
Psychology & marketing
39
(
2022
)
10
,
pp. 1992-2008
Persistent link: https://www.econbiz.de/10013465138
Saved in:
4
To buy or not to buy? : the impulse buying dilemma in livestream shopping
Miranda, Sandra
;
Tiago, Maria Teresa Borges
;
Tiago, …
- In:
Psychology & marketing
41
(
2024
)
5
,
pp. 989-1005
Persistent link: https://www.econbiz.de/10014530871
Saved in:
5
Chatbot or human? : the impact of online customer service on consumers' purchase intentions
Chen, Shili
;
Li, Xiaolin
;
Liu, Kecheng
;
Wang, Xuesong
- In:
Psychology & marketing
40
(
2023
)
11
,
pp. 2186-2200
Persistent link: https://www.econbiz.de/10014432389
Saved in:
6
Research online and purchase offline : the disruptive impact of consumers' online information on offline sales interaction
Li, You
;
Geng, Lixiao
;
Chang, Yaping
;
Ning, Peng
- In:
Psychology & marketing
40
(
2023
)
12
,
pp. 2642-2652
Persistent link: https://www.econbiz.de/10014432518
Saved in:
7
It is different than what I saw online : negative effects of webrooming on purchase intentions
Chung, Sorim
;
Cho, Cecile K.
;
Chakravarti, Amitav
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 131-149
Persistent link: https://www.econbiz.de/10012796080
Saved in:
8
Examining consumers' continuous usage of multichannel retailers' mobile applications
Al-Nabhani, Khalid
;
Wilson, Alan M.
;
McLean, Graeme J.
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 168-195
Persistent link: https://www.econbiz.de/10012796084
Saved in:
9
Online group buying behavior : a study of experiential versus material purchases
Agarwal, James
;
Das, Gopal
;
Spence, Mark T.
- In:
Psychology & marketing
39
(
2022
)
10
,
pp. 1946-1963
Persistent link: https://www.econbiz.de/10013465131
Saved in:
10
Aristotle's modes of persuasion and valence effects on online review trustworthiness and usefulness
Amos, Clinton
;
Zhang, Lixuan
;
King, Skylar
;
Allred, Anthony
- In:
Journal of marketing communications
28
(
2022
)
4
,
pp. 360-391
Persistent link: https://www.econbiz.de/10013371030
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