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~isPartOf:"Journal of economic psychology : research in economic psychology and behavioral economics"
~isPartOf:"Journal of fashion marketing and management"
~subject:"Jugendliche"
~subject:"Markenführung"
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Search: subject_exact:"Consumer Behaviour"
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Jugendliche
Markenführung
Consumer behaviour
536
Konsumentenverhalten
536
Fashion
132
Mode
132
Clothing
89
Bekleidung
88
USA
65
Bekleidungsindustrie
64
Clothing industry
64
United States
64
Theorie
56
Theory
56
Brand image
49
Markenimage
49
Brand management
46
Luxury goods
45
Luxusgüter
45
Textile distribution
41
Textilhandel
41
Brand
40
Markenartikel
40
Experiment
38
Personality psychology
37
Persönlichkeitspsychologie
37
Online retailing
35
Online-Handel
35
Frauen
32
Women
32
Social Web
27
Social web
27
Emotion
26
Youth
25
Beziehungsmarketing
23
Relationship marketing
23
Decision
22
E-commerce
22
Electronic Commerce
22
Entscheidung
22
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Undetermined
38
Free
1
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Article
68
Book / Working Paper
1
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Article in journal
69
Aufsatz in Zeitschrift
69
Collection of articles of several authors
1
Sammelwerk
1
Language
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English
69
Author
All
Phau, Ian
4
Choo, Ho Jung
2
Harradine, Rod
2
Jain, Sheetal
2
Kim, HaeJung
2
Kim, Hyunsook
2
Kim, Jieun
2
Kim, Jiyoung
2
Lee, Yuri
2
Ross, Jill
2
Siahtiri, Vida
2
Ahn, SooKyoung
1
Al-Mutawa, Fajer Saleh
1
Alexander, Bethan
1
Anning-Dorson, Thomas
1
Appiadu, Dora
1
Arroyo-Cañada, Francisco-Javier
1
Bang Nguyen Viet
1
Behrens, Stefan
1
Bradshaw, Amanda S.
1
Carduck, Juliane
1
Cassidy, Tracy Diane
1
Cauberghe, Verolien
1
Chang, Hyo Jung
1
Chang, Jae Youn
1
Chang, Kai-Ming
1
Cheah, Isaac
1
Chen-Yu, Jessie H.
1
Cho, Eunjoo
1
Choi, Yun Jung
1
Chong, Calvin
1
Coates, Nigel
1
Contreras, Luis Ortega
1
Cretul, Matthew
1
Danbury, Annie
1
Dang Huu Phuc
1
Doss, Farrell
1
Duverger, Philippe
1
Esmaeilpour, Fariba
1
Fayolle, Bertrand
1
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Published in...
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Journal of economic psychology : research in economic psychology and behavioral economics
Journal of fashion marketing and management
Journal of business research : JBR
414
The journal of product & brand management
285
Journal of retailing and consumer services
267
The journal of brand management : an international journal
265
Young consumers : insight and ideas for responsible marketers
125
Psychology & marketing
101
Asia Pacific journal of marketing and logistics
94
Journal of marketing communications
83
European journal of marketing : EJM
80
International journal of consumer studies
76
International journal of hospitality management
74
Journal of international consumer marketing
66
Marketing intelligence & planning
65
International journal of advertising : the review of marketing communications
59
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
59
Journal of promotion management : innovations in planning and applied research
58
Journal of marketing management : MM
57
The journal of consumer marketing
56
International journal of internet marketing and advertising : IJIMA
53
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
51
Marketing letters : a journal of research in marketing
51
Journal of promotion management : JPM
50
Journal of strategic marketing
49
Journal of the Academy of Marketing Science
49
SpringerLink / Bücher
49
International marketing review
48
Journal of global marketing
46
Cogent business & management
45
International journal of retail & distribution management
44
Journal of marketing
42
The IUP journal of brand management : IJBRM
41
Journal of marketing management : JMM ; journal of the Academy of Marketing
39
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
38
Journal of Islamic marketing
36
Qualitative market research : an international journal
36
Journal of international marketing
35
European journal of marketing
33
Global business review
33
International journal of contemporary hospitality management
33
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ECONIS (ZBW)
69
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1
E-commerce in the internet-enabled foreign expansion of Polish fashion brands owned by SMEs
Witek-Hajduk, Marzanna Katarzyna
;
Grudecka, Anna Małgorzata
- In:
Journal of fashion marketing and management
26
(
2022
)
1
,
pp. 51-66
Persistent link: https://www.econbiz.de/10012797985
Saved in:
2
Effects of consumer animosity on boycotts : the role of cognitive-affective evaluations and xenocentrism
Xie, Jiali
;
Choo, Ho Jung
;
Lee, Ha Kyung
- In:
Journal of fashion marketing and management
28
(
2024
)
1
,
pp. 45-60
Persistent link: https://www.econbiz.de/10014495501
Saved in:
3
Exploring young consumer's adoption of secondhand luxury : insights from a qualitative study
Rathi, Rubal
;
Jain, Sheetal
;
Garg, Ruchi
- In:
Journal of fashion marketing and management
28
(
2024
)
1
,
pp. 117-138
Persistent link: https://www.econbiz.de/10014495506
Saved in:
4
Understanding the role of Instagram in young adult consumers' purchase and post-purchase evaluation behaviors
Hood, Sara Lewis
;
Thoney-Barletta, Kristin Anne
; …
- In:
Journal of fashion marketing and management
28
(
2024
)
2
,
pp. 298-315
Persistent link: https://www.econbiz.de/10014495525
Saved in:
5
An integrative model for online community citizenship behavior of luxury fashion brands on Instagram
Hsu, Li-Chun
- In:
Journal of fashion marketing and management
28
(
2024
)
2
,
pp. 357-378
Persistent link: https://www.econbiz.de/10014495536
Saved in:
6
Examining the moderating role of principle-based entity of luxury brands and its effects on perceived CSR motives, consumer situational scepticism and brand resonance
Teah, Kevin
;
Sung, Billy
;
Phau, Ian
- In:
Journal of fashion marketing and management
27
(
2023
)
5
,
pp. 784-809
Persistent link: https://www.econbiz.de/10014430514
Saved in:
7
How can CSR in demarketing trigger brand advocacy and mindful consumption? : mediating roles of perceived corporate hypocrisy and brand credibility
Hoa Pham
;
Dang Huu Phuc
;
Bang Nguyen Viet
- In:
Journal of fashion marketing and management
27
(
2023
)
5
,
pp. 851-869
Persistent link: https://www.econbiz.de/10014430517
Saved in:
8
Social media insights for non-luxury fashion SMEs in emerging markets : evidence from young consumers
Senanu, Bright
;
Anning-Dorson, Thomas
;
Tackie, Nii Nookwei
- In:
Journal of fashion marketing and management
27
(
2023
)
6
,
pp. 965-987
Persistent link: https://www.econbiz.de/10014430532
Saved in:
9
The effects of Instagram social capital, brand identification and brand trust on purchase intention for small fashion brands : the generational differences
Kim, Jiyoung
;
Leung, Xi Y.
;
McKneely, Brittany
- In:
Journal of fashion marketing and management
27
(
2023
)
6
,
pp. 988-1008
Persistent link: https://www.econbiz.de/10014430534
Saved in:
10
You can't shop with us : how US-based, value- and mid-market online clothing retailers position their plus-size female clothing sections
Shelton, Summer Suzanne
;
Bradshaw, Amanda S.
;
Cretul, …
- In:
Journal of fashion marketing and management
27
(
2023
)
6
,
pp. 1009-1026
Persistent link: https://www.econbiz.de/10014430535
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