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~isPartOf:"Journal of fashion marketing and management"
~subject:"Konsumentenverhalten"
~subject:"Markenartikel"
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Search: subject:"Management"
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Konsumentenverhalten
Markenartikel
Mode
99
Fashion
98
Consumer behaviour
79
Brand management
65
Markenführung
65
Bekleidungsindustrie
61
Clothing industry
61
Textile distribution
39
Textilhandel
39
Luxury goods
34
Luxusgüter
34
Brand image
33
Markenimage
33
Lieferkette
31
Supply chain
31
Brand
28
Beziehungsmarketing
27
Corporate Social Responsibility
27
Corporate social responsibility
27
Relationship marketing
27
Clothing
24
Bekleidung
20
Social Web
20
Social web
20
USA
19
United States
18
Sustainability
15
Internet marketing
14
Online-Marketing
14
Nachhaltigkeit
12
Business ethics
11
KMU
11
SME
11
Unternehmensethik
11
Fashion industry
10
Marketing management
10
Marketingmanagement
10
Nachhaltige Entwicklung
10
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81
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84
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84
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3
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84
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Phau, Ian
5
Kim, Jieun
3
Kang, Ju-Young M.
2
Kim, HaeJung
2
Kim, Jiyoung
2
Kincade, Doris H.
2
Lee, Yuri
2
Abreu, Mônica Cavalcanti Sá de
1
Ahn, SooKyoung
1
Al-Mutawa, Fajer Saleh
1
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1
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1
Anning-Dorson, Thomas
1
Arroyo-Cañada, Francisco-Javier
1
Bae, Su Yun
1
Bailey, Lauren R.
1
Bang Nguyen Viet
1
Barbosa Araripe Silva, João Felipe
1
Behrens, Stefan
1
Bişkin, Ferdi
1
Bradshaw, Amanda S.
1
Cantoni, Lorenzo
1
Carduck, Juliane
1
Carey, Lindsey
1
Cassidy, Tracy Diane
1
Cauberghe, Verolien
1
Cavender, RayeCarol
1
Cervellon, Marie-Cécile
1
Chan, Ting-yan
1
Chang, Jae Youn
1
Chao, Fred
1
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1
Cho, Eunjoo
1
Choi, Yun Jung
1
Chong, Calvin
1
Choo, Ho Jung
1
Clark, Ronald A.
1
Coates, Nigel
1
Contreras, Luis Ortega
1
Costa, Cristiane Salomé Ribeiro
1
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Journal of fashion marketing and management
Journal of business research : JBR
894
Journal of retailing and consumer services
785
The journal of brand management : an international journal
383
The journal of product & brand management
333
International journal of hospitality management
315
Psychology & marketing
203
Asia Pacific journal of marketing and logistics
182
European journal of marketing : EJM
168
SpringerLink / Bücher
162
The journal of services marketing
159
Journal of the Academy of Marketing Science
156
Journal of business ethics : JOBE
155
Journal of marketing
147
Marketing intelligence & planning
146
Journal of marketing communications
145
Journal of travel and tourism marketing
144
Journal of strategic marketing
135
International journal of consumer studies
132
Journal of retailing
127
Journal of hospitality marketing & management
124
Cogent business & management
123
International journal of contemporary hospitality management
123
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
122
Industrial marketing management : the international journal for industrial and high-tech firms
120
Journal of marketing management : MM
117
Management science : journal of the Institute for Operations Research and the Management Sciences
117
International journal of retail & distribution management
105
The international review of retail, distribution and consumer research
104
Tourism management : research, policies, practice
102
Marketing letters : a journal of research in marketing
99
The journal of consumer marketing
98
The service industries journal
95
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
94
Journal of international consumer marketing
92
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
90
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
84
Journal of promotion management : innovations in planning and applied research
84
Journal of marketing research : JMR
82
International journal of internet marketing and advertising : IJIMA
80
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ECONIS (ZBW)
84
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1
The influence of voluntary simplicity and environmental activism on sustainable fashion purchase intention
De Oliveira Campos, Patrícia
;
Lima, Azenaty Alian …
- In:
Journal of fashion marketing and management
27
(
2023
)
2
,
pp. 352-369
Persistent link: https://www.econbiz.de/10014288883
Saved in:
2
An integrative model for online community citizenship behavior of luxury fashion brands on Instagram
Hsu, Li-Chun
- In:
Journal of fashion marketing and management
28
(
2024
)
2
,
pp. 357-378
Persistent link: https://www.econbiz.de/10014495536
Saved in:
3
Exploring online consumer reviews of customized apparel products
Shin, Eonyou
;
Kincade, Doris H.
;
Han, Jinhee
- In:
Journal of fashion marketing and management
28
(
2024
)
1
,
pp. 139-160
Persistent link: https://www.econbiz.de/10014495507
Saved in:
4
How can CSR in demarketing trigger brand advocacy and mindful consumption? : mediating roles of perceived corporate hypocrisy and brand credibility
Hoa Pham
;
Dang Huu Phuc
;
Bang Nguyen Viet
- In:
Journal of fashion marketing and management
27
(
2023
)
5
,
pp. 851-869
Persistent link: https://www.econbiz.de/10014430517
Saved in:
5
You can't shop with us : how US-based, value- and mid-market online clothing retailers position their plus-size female clothing sections
Shelton, Summer Suzanne
;
Bradshaw, Amanda S.
;
Cretul, …
- In:
Journal of fashion marketing and management
27
(
2023
)
6
,
pp. 1009-1026
Persistent link: https://www.econbiz.de/10014430535
Saved in:
6
Examining the drivers of deviant service adaption in fashion retailing : the role of tenure
Mortimer, Gary
;
Wang, Shasha
- In:
Journal of fashion marketing and management
26
(
2022
)
2
,
pp. 221-246
Persistent link: https://www.econbiz.de/10013162349
Saved in:
7
How augmented reality can improve e-commerce website quality through interactivity and vividness : the moderating role of need for touch
Kim, Seeun
;
Park, Hyejune
;
Kader, Mohammad Shahidul
- In:
Journal of fashion marketing and management
27
(
2023
)
5
,
pp. 760-783
Persistent link: https://www.econbiz.de/10014430513
Saved in:
8
Personalization and customization in fashion : searching for a definition
Nobile, Tekila Harley
;
Cantoni, Lorenzo
- In:
Journal of fashion marketing and management
27
(
2023
)
4
,
pp. 665-682
Persistent link: https://www.econbiz.de/10014289007
Saved in:
9
The effect of brand personality congruence, brand attachment and brand love on loyalty among HENRY's in the luxury branding sector
Shetty, Khyati
;
Fitzsimmons, Jason R.
- In:
Journal of fashion marketing and management
26
(
2022
)
1
,
pp. 21-35
Persistent link: https://www.econbiz.de/10012797973
Saved in:
10
The role of customer brand engagement in the use of Instagram as a "shop window" for fashion-industry social commerce
Molina-Prados, Aida
;
Muñoz-Leiva, Francisco
; …
- In:
Journal of fashion marketing and management
26
(
2022
)
3
,
pp. 495-515
Persistent link: https://www.econbiz.de/10013384541
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