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~isPartOf:"Journal of hospitality marketing & management"
~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~subject:"Beziehungsmarketing"
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Search: "Customer relationship management"
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Beziehungsmarketing
Relationship marketing
192
Consumer behaviour
118
Konsumentenverhalten
118
Customer satisfaction
73
Kundenzufriedenheit
73
Dienstleistungsqualität
57
Service quality
57
Hotel industry
38
Hotellerie
38
Social Web
38
Social web
38
Brand management
37
Markenführung
37
Internet marketing
35
Online-Marketing
35
Brand image
28
Markenimage
28
Gastronomie
22
Restaurant industry
22
Viral marketing
20
Virales Marketing
20
Customer integration
18
Kundenintegration
18
Brand
17
Markenartikel
17
Beschwerdemanagement
16
Complaint management
16
Confidence
15
Vertrauen
15
customer loyalty
14
loyalty
14
Customer value
13
Kundenwert
13
Social media
13
Gastgewerbe
12
Hospitality industry
12
Online retailing
12
Online-Handel
12
USA
12
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119
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Article
191
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1
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192
Aufsatz in Zeitschrift
192
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1
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English
192
Author
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Verhoef, Peter C.
7
Mavondo, Felix
5
Ramkissoon, Haywantee
5
Tanford, Sarah
5
Dewnarain, Senika
3
Han, Heesup
3
Jin, Naehyun Paul
3
Krafft, Manfred
3
Lee, Seonjeong
3
Line, Nathaniel D.
3
Malthouse, Edward C.
3
Mattila, Anna S.
3
O'Connor, Peter
3
Okumus, Fevzi
3
Pfeifer, Phillip E.
3
Shankar, Venkatesh
3
Assaker, Guy
2
Bacile, Todd J.
2
Baloglu, Seyhmus
2
Bijmolt, Tammo H. A.
2
Bilgihan, Anil
2
Bowden, Jana
2
Busser, James A.
2
Eelen, Jiska
2
Eigenraam, Anniek W.
2
Gensler, Sonja
2
Gil Saura, Irene
2
Goh, Ben
2
Grisaffe, Douglas B.
2
Haenlein, Michael
2
Hofacker, Charles F.
2
Hollebeek, Linda D.
2
Kim, Mi Ran
2
Kim, Min-Seong
2
Kim, Peter Beomcheol
2
Kroschke, Mirja
2
Kumar, V.
2
Labrecque, Lauren I.
2
Lim, Weng Marc
2
Pagani, Margherita
2
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Journal of hospitality marketing & management
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Journal of business research : JBR
624
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
398
International journal of hospitality management
280
SpringerLink / Bücher
256
The journal of services marketing
225
The journal of business & industrial marketing
192
The service industries journal
184
Journal of the Academy of Marketing Science
164
Journal of strategic marketing
161
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of service research : JSR
117
Journal of travel and tourism marketing
115
The journal of product & brand management
111
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
Journal of service management
106
Journal of retailing
103
Gabler Edition Wissenschaft
102
The journal of brand management : an international journal
101
Cogent business & management
100
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Psychology & marketing
99
Marketing intelligence & planning
97
European journal of marketing : EJM
95
Services marketing quarterly
90
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Service business
80
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
69
Springer eBook Collection / Business and Economics
69
International journal of retail & distribution management
68
European journal of operational research : EJOR
67
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ECONIS (ZBW)
192
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91
Experiential engagement and active vs. passive behavior in mobile location-based social networks : the moderating role of privacy
Pagani, Margherita
;
Malacarne, Giovanni
- In:
Journal of interactive marketing : a quarterly …
37
(
2017
),
pp. 133-148
Persistent link: https://www.econbiz.de/10011658367
Saved in:
92
A meta-analysis of online trust relationships in e-commerce
Kim, Yeolib
;
Peterson, Robert A.
- In:
Journal of interactive marketing : a quarterly …
38
(
2017
),
pp. 44-54
Persistent link: https://www.econbiz.de/10011695178
Saved in:
93
Atypical shifts post-failure : influence of co-creation on attribution and future motivation to co-create
Sugathan, Praveen
;
Ranjan, Kumar Rakesh
;
Mulky, Avinash G.
- In:
Journal of interactive marketing : a quarterly …
38
(
2017
),
pp. 64-81
Persistent link: https://www.econbiz.de/10011695225
Saved in:
94
From "hypercritics" to "happy campers" : who complains the most in fine dining restaurants?
Khalilzadeh, Jalayer
;
Ghahramani, Ladan
;
Tabari, Saloomeh
- In:
Journal of hospitality marketing & management
26
(
2017
)
5
,
pp. 451-473
Persistent link: https://www.econbiz.de/10011753984
Saved in:
95
Customer engagement behaviors in hospitality : customer-based antecedents
Romero, Jaime
- In:
Journal of hospitality marketing & management
26
(
2017
)
6
,
pp. 565-584
Persistent link: https://www.econbiz.de/10011754044
Saved in:
96
Does customer experience management pay off? : evidence from local versus global hotel brands in South Korea
Yoon, Sung-Joon
;
Lee, Hyong-june
- In:
Journal of hospitality marketing & management
26
(
2017
)
6
,
pp. 585-605
Persistent link: https://www.econbiz.de/10011754045
Saved in:
97
Investigating the dynamics and the content of customers' social media reporting after a restaurant service failure
Israeli, Aviad A.
;
Lee, Seonjeong
;
Karpinski, Aryn C.
- In:
Journal of hospitality marketing & management
26
(
2017
)
6
,
pp. 606-626
Persistent link: https://www.econbiz.de/10011754048
Saved in:
98
Influence of list of values on customer needs, satisfaction, and return intention in ethnic restaurants
Thienhirun, Supimmas
;
Chung, Sulin
- In:
Journal of hospitality marketing & management
26
(
2017
)
8
,
pp. 868-888
Persistent link: https://www.econbiz.de/10011784158
Saved in:
99
The impact of service failure and recovery on target and observing customers : a comparative study
Sharifi, Seyed Shahin
;
Palmeira, Mauricio
;
Ma, Junzhao
; …
- In:
Journal of hospitality marketing & management
26
(
2017
)
8
,
pp. 889-910
Persistent link: https://www.econbiz.de/10011784161
Saved in:
100
The role of gamification in enhancing intrinsic motivation to use a loyalty program
Kim, Kyongseok
;
Ahn, Sun Joo
- In:
Journal of interactive marketing : a quarterly …
40
(
2017
),
pp. 41-51
Persistent link: https://www.econbiz.de/10011777306
Saved in:
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