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~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~isPartOf:"Journal of service research : JSR"
~subject:"Confidence"
~subject:"Customer integration"
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Search: "Customer relationship management"
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Confidence
Customer integration
Beziehungsmarketing
195
Relationship marketing
195
Consumer behaviour
95
Konsumentenverhalten
95
Customer satisfaction
53
Kundenzufriedenheit
53
Dienstleistungsqualität
50
Service quality
50
Internet marketing
31
Online-Marketing
31
Social Web
31
Social web
31
Customer value
25
Kundenwert
25
Kundenintegration
24
Dienstleistungssektor
23
Service industry
23
USA
19
United States
19
Brand management
18
Customer service
18
Kundenservice
18
Markenführung
18
Beschwerdemanagement
14
Complaint management
14
Services
14
Viral marketing
14
Virales Marketing
14
Brand image
13
Dienstleistung
13
Markenimage
13
Online retailing
13
Online-Handel
13
Dienstleistungsmarketing
12
Services marketing
12
Emotion
11
Social media
11
Vertrauen
11
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34
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35
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35
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1
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English
35
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Brodie, Roderick J.
4
Hollebeek, Linda D.
4
Verhoef, Peter C.
3
Bolton, Ruth N.
2
Doorn, Jenny van
2
Eelen, Jiska
2
Eigenraam, Anniek W.
2
Ilić, Ana
2
Jurić, Biljana
2
Lemon, Katherine N.
2
Verlegh, Peeter
2
Alexander, Matthew
1
Bacile, Todd J.
1
Basso, Kenny
1
Bell, Simon J.
1
Benoit, Sabine
1
Bolton, Ruth
1
Bone, Sterling A.
1
Calder, Bobby J.
1
Chan, Kimmy Wa
1
Chang, Aihwa
1
Ciuchita, Robert
1
Costabile, Michele
1
Cuestas, Pedro J.
1
DeWitt, Tom
1
Dolen, Willemijn M. van
1
Eisingerich, Andreas B
1
Evanschitzky, Heiner
1
Faßnacht, Martin
1
Fombelle, Paul W.
1
Hammedi, Wafa
1
Hofacker, Charles F.
1
Hsieh, Sara H.
1
Iacobucci, Dawn
1
Jaakkola, Elina
1
Kelly, Stephen J.
1
Kim, Yeolib
1
Krafft, Manfred
1
Larbig, Christine
1
Leclercq, Thomas
1
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Journal of service research : JSR
Journal of business research : JBR
119
Journal of retailing and consumer services
109
Industrial marketing management : the international journal for industrial and high-tech firms
64
The journal of services marketing
44
International journal of hospitality management
39
The journal of business & industrial marketing
35
The service industries journal
34
Journal of service management
33
Journal of strategic marketing
33
SpringerLink / Bücher
25
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
21
Service business
21
Asia Pacific journal of marketing and logistics
20
The journal of product & brand management
19
Journal of hospitality marketing & management
18
Journal of marketing management : MM
18
Journal of the Academy of Marketing Science
18
Marketing intelligence & planning
17
Cogent business & management
16
International journal of contemporary hospitality management
16
Journal of business-to-business marketing
16
Services marketing quarterly
16
International journal of electronic marketing and retailing : IJEMR
15
Journal of travel and tourism marketing
15
Tourism management : research, policies, practice
15
Customer engagement : contemporary issues and challenges
14
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
14
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
14
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
13
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
13
Journal of service research
13
The international journal of bank marketing : IJBM
13
European journal of marketing : EJM
12
International journal of retail & distribution management
12
The journal of brand management : an international journal
12
Handbook of research on customer engagement
11
International journal of electronic customer relationship management : IJECRM
11
International journal of technology marketing : IJTMkt
11
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ECONIS (ZBW)
35
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1
Let me entertain you? : the importance of authenticity in online customer engagement
Eigenraam, Anniek W.
;
Eelen, Jiska
;
Verlegh, Peeter
- In:
Journal of interactive marketing : a quarterly …
54
(
2021
),
pp. 53-68
Persistent link: https://www.econbiz.de/10012592155
Saved in:
2
What you feel, is what you like influence of message appeals on customer engagement on instagram
Rietveld, Robert
;
Dolen, Willemijn M. van
;
Mazloom, Masoud
- In:
Journal of interactive marketing : a quarterly …
49
(
2020
),
pp. 20-53
Persistent link: https://www.econbiz.de/10012288818
Saved in:
3
Digital content marketing's role in fostering consumer engagement, trust, and value : framework, fundamental propositions, and implications
Hollebeek, Linda D.
;
Macky, Keith
- In:
Journal of interactive marketing : a quarterly …
45
(
2019
),
pp. 27-41
Persistent link: https://www.econbiz.de/10011997974
Saved in:
4
The dark side of good reputation and loyalty in online retailing : when trust leads to retaliation through price unfairness
Riquelme, Isabel P.
;
Román, Sergio
;
Cuestas, Pedro J.
; …
- In:
Journal of interactive marketing : a quarterly …
47
(
2019
),
pp. 35-52
Persistent link: https://www.econbiz.de/10012060911
Saved in:
5
Adding voice to the omnichannel and how that affects brand trust
Pagani, Margherita
;
Racat, Margot
;
Hofacker, Charles F.
- In:
Journal of interactive marketing : a quarterly …
48
(
2019
),
pp. 89-105
Persistent link: https://www.econbiz.de/10012129486
Saved in:
6
Being active in online communications : firm responsiveness and customer engagement behaviour
Sheng, Jie
- In:
Journal of interactive marketing : a quarterly …
46
(
2019
),
pp. 40-51
Persistent link: https://www.econbiz.de/10012107040
Saved in:
7
The value of codesign : the effect of customer involvement in service design teams
Trischler, Jakob
;
Pervan, Simon J.
;
Kelly, Stephen J.
; …
- In:
Journal of service research : JSR
21
(
2018
)
1
,
pp. 75-100
Persistent link: https://www.econbiz.de/10011855780
Saved in:
8
Absorbing customer knowledge : how customer involvement enables service design success
Storey, Chris
;
Larbig, Christine
- In:
Journal of service research : JSR
21
(
2018
)
1
,
pp. 101-118
Persistent link: https://www.econbiz.de/10011855781
Saved in:
9
Customer interaction and innovation in hybrid offerings : investigating moderation and mediation effects for goods and services innovation
Schaarschmidt, Mario
;
Walsh, Gianfranco
;
Evanschitzky, …
- In:
Journal of service research : JSR
21
(
2018
)
1
,
pp. 119-134
Persistent link: https://www.econbiz.de/10011855783
Saved in:
10
The boundaries of gamification for engaging customers : effects of losing a contest in online co-creation communities
Leclercq, Thomas
;
Hammedi, Wafa
;
Poncin, Ingrid
- In:
Journal of interactive marketing : a quarterly …
44
(
2018
),
pp. 82-101
Persistent link: https://www.econbiz.de/10011949555
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