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~isPartOf:"Journal of research in marketing and entrepreneurship"
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Marketingmanagement
Marketing
70
Marketing management
27
Absatzplanung
13
USA
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10
Entrepreneurial marketing
8
KMU
8
SME
8
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Kumar, V.
2
Morgan, Neil A.
2
Rego, Lopo L.
2
Acheampong, George
1
Adom, Kwame
1
Ailawadi, Kusum L.
1
Alqahtani, Nasser
1
Amjad, Tayyab
1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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Journal of marketing
Journal of research in marketing and entrepreneurship
SpringerLink / Bücher
66
Journal of business research : JBR
52
Industrial marketing management : the international journal for industrial and high-tech firms
51
Lehrbuch
33
Europäische Hochschulschriften / 5
28
European journal of marketing : EJM
21
Journal of marketing management : MM
21
Gabler Edition Wissenschaft
18
Springer eBook Collection
18
Springer eBook Collection / Business and Economics
17
Journal of Islamic marketing : JIMA
16
Journal of business-to-business marketing
16
The journal of business & industrial marketing
16
Journal of strategic marketing
15
Marketing intelligence & planning
15
Marketing theory
14
Journal of the Academy of Marketing Science
13
AMS review : official publication of the Academy of Marketing Science
12
Business horizons
12
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
12
Journal of research in marketing and entrepreneurship : JRME
12
McGraw-Hill/Irwin series in marketing
12
Hamburger Schriften zur Marketingforschung
10
International journal of islamic marketing and branding
10
Journal of marketing management : JMM ; journal of the Academy of Marketing
10
Journal of marketing communications
9
Meffert-Marketing-Edition
9
Neue betriebswirtschaftliche Forschung : Nbf
9
OECD Health Statistics
9
Cogent business & management
8
Journal of macromarketing
8
Schriften zu Marketing und Management
8
Springer eBook Collection / Business and Management
8
Wissenschaftliche Arbeitspapiere / F / Center of Market-Oriented Product and Production Management
8
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
7
Gabler-Edition Wissenschaft
7
Journal of Islamic marketing
7
Journal of business ethics : JOBE
7
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ECONIS (ZBW)
27
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27
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1
Marketing first? : the role of marketing capability in SME growth
Joensuu-Salo, Sanna
;
Viljamaa, Anmari
;
Kangas, Emilia
- In:
Journal of research in marketing and entrepreneurship
25
(
2023
)
2
,
pp. 185-202
Persistent link: https://www.econbiz.de/10014295532
Saved in:
2
Entrepreneurial marketing strategy in craft-based businesses in an emerging market : a qualitative interpretivist approach
Saiyed, Abrar Ali Mohammadusman
;
Shaikh, Ateeque
; …
- In:
Journal of research in marketing and entrepreneurship
26
(
2024
)
2
,
pp. 279-302
Persistent link: https://www.econbiz.de/10014506561
Saved in:
3
Sourcing and cocreating course-client entrepreneurial marketing (EM) projects
Dalecki, Linden
- In:
Journal of research in marketing and entrepreneurship
26
(
2024
)
2
,
pp. 368-387
Persistent link: https://www.econbiz.de/10014506569
Saved in:
4
A bibliometric analysis and text mining of the entrepreneurial marketing domain : emerging trends and future research directions
Amjad, Tayyab
;
Dent, Michael M.
;
Mansor, Nur Naha Abu
- In:
Journal of research in marketing and entrepreneurship
25
(
2023
)
3
,
pp. 393-409
Persistent link: https://www.econbiz.de/10014506453
Saved in:
5
Understanding relationship marketing strategy in Ghana's informal economy : a case of micro, small and medium enterprises
Adom, Kwame
;
Tettey, Louis Numelio
;
Acheampong, George
- In:
Journal of research in marketing and entrepreneurship
25
(
2023
)
2
,
pp. 253-269
Persistent link: https://www.econbiz.de/10014295536
Saved in:
6
Ties that bind : leveraging horizontal and vertical ties within an entrepreneurial community in cross-promotional social media marketing
Kennedy, Elena Dowin
;
Horky, Alisha Blakeney
;
Kaufmann, …
- In:
Journal of research in marketing and entrepreneurship
25
(
2023
)
2
,
pp. 310-327
Persistent link: https://www.econbiz.de/10014295547
Saved in:
7
The farm-based entrepreneur’s marketing mix : a case study from the local food sector
Hersleth, Stine Alm
;
Kubberød, Elin
;
Gonera, Antje
- In:
Journal of research in marketing and entrepreneurship
24
(
2022
)
1
,
pp. 176-194
Persistent link: https://www.econbiz.de/10013369610
Saved in:
8
Marketing decisions and implementation process for entrepreneurial and managerial practices : a critical incident technique approach
Sá, Elisabete
;
Farhangmehr, Minoo
;
Pinho, José Carlos
; …
- In:
Journal of research in marketing and entrepreneurship
24
(
2022
)
2
,
pp. 221-241
Persistent link: https://www.econbiz.de/10013369615
Saved in:
9
Marketing/entrepreneurship interface research priorities (2023-2026)
Alqahtani, Nasser
;
Uslay, Can
- In:
Journal of research in marketing and entrepreneurship
24
(
2022
)
2
,
pp. 405-419
Persistent link: https://www.econbiz.de/10013369674
Saved in:
10
R2M Index 1.0 : assessing the practical relevance of academic marketing articles
Jedidi, Kamel
;
Schmitt, Bernd
;
Ben Sliman, Malek
;
Li, Yanyan
- In:
Journal of marketing
85
(
2021
)
5
,
pp. 22-41
Persistent link: https://www.econbiz.de/10012608656
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