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~isPartOf:"Journal of marketing management : MM"
~isPartOf:"Journal of travel and tourism marketing"
~subject:"Beziehungsmarketing"
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Beziehungsmarketing
Consumer behaviour
252
Konsumentenverhalten
252
Relationship marketing
200
Destination management
168
Destinationsmanagement
168
Tourism marketing
165
Tourismusmarketing
165
Holiday behaviour
159
Urlaubsverhalten
159
Brand management
154
Markenführung
154
Brand image
137
Markenimage
137
Marketing management
137
Marketingmanagement
137
Tourism
112
Tourismus
111
Customer satisfaction
108
Kundenzufriedenheit
108
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76
Tourismuswirtschaft
76
Dienstleistungsqualität
72
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72
Social Web
57
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42
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36
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Han, Heesup
17
Hyun, Sunghyup Sean
9
Kim, Wansoo
7
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5
Kim, Insin
4
Wong, IpKin Anthony
4
Ahn, Jiseon
3
Buttle, Francis A.
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Chua, Bee-Lia
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Conduit, Jodie
3
Hollebeek, Linda D.
3
Hwang, Jinsoo
3
Kaushik, Arun Kumar
3
Kumar, Vikas
3
Lee, Choong-Ki
3
Moon, Hyoungeun
3
Ang, Lawrence
2
Back, Ki-Joon
2
Berezan, Orie
2
Cai, Liping A.
2
Choi, Suh-hee
2
Chung, Namho
2
Dessart, Laurence
2
Hart, Cathy
2
Hewer, Paul
2
Kim, Myung-Ja
2
Koo, Bonhak
2
Krishen, Anjala S.
2
Lam, Iok Keng Veronica
2
Lee, Jin-soo
2
Lee, Sanghyeop
2
Malthouse, Edward C.
2
Matanda, Margaret Jekanyika
2
Morais, Duarte B.
2
Tsai, Henry
2
Tung, Vincent Wing Sun
2
Uncles, Mark D.
2
Agyeiwaah, Elizabeth
1
Ahn, Young-joo
1
Al-Ansi, Amr
1
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Journal of marketing management : MM
Journal of travel and tourism marketing
Journal of business research : JBR
648
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
406
International journal of hospitality management
280
SpringerLink / Bücher
258
The journal of services marketing
225
The journal of business & industrial marketing
192
The service industries journal
187
Journal of the Academy of Marketing Science
171
Journal of strategic marketing
169
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of service research : JSR
117
Journal of hospitality marketing & management
115
The journal of product & brand management
111
Tourism management : research, policies, practice
111
Asia Pacific journal of marketing and logistics
107
The journal of brand management : an international journal
107
Journal of service management
106
Marketing intelligence & planning
105
Journal of retailing
103
Cogent business & management
102
Gabler Edition Wissenschaft
102
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
100
Psychology & marketing
100
European journal of marketing : EJM
95
Services marketing quarterly
94
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Service business
80
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
76
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
74
The international review of retail, distribution and consumer research
74
Journal of financial services marketing : JFSM
70
Business horizons
69
Springer eBook Collection / Business and Economics
69
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ECONIS (ZBW)
200
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200
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1
Effect of customers' skepticism toward CSR practices on customers' behavior in luxury service context
Hyun, Hyowon
;
Hong, EunPyo
;
Ahn, Jiseon
;
Park, Jungkun
- In:
Journal of travel and tourism marketing
41
(
2024
)
1
,
pp. 35-50
Persistent link: https://www.econbiz.de/10014513607
Saved in:
2
Unraveling the difference mechanism of authenticity experience in determining antecedents and consequences of destination loyalty
Fang, Yen-Po
;
Liu, Chih-Hsing
- In:
Journal of travel and tourism marketing
41
(
2024
)
6
,
pp. 849-863
Persistent link: https://www.econbiz.de/10014566336
Saved in:
3
Investigation into the festival brand co-creation mechanism : extended application of the customer-based brand equity model
Chi, Xiaoting
;
Zhou, Heng
;
Cai, Gangwei
;
Han, Heesup
- In:
Journal of travel and tourism marketing
41
(
2024
)
3
,
pp. 377-395
Persistent link: https://www.econbiz.de/10014513650
Saved in:
4
Unveiling the mediating effects of destination gender on tourist loyalty
Ren, Wengu
;
Pan, Li
- In:
Journal of travel and tourism marketing
41
(
2024
)
5
,
pp. 705-725
Persistent link: https://www.econbiz.de/10014566286
Saved in:
5
Converting idol attachment into place attachment : a study of fan tourists' idol-following travel
Yan, Huili
;
Wei, Yuzhi
;
Xiong, Hao
;
Wang, Luqing
- In:
Journal of travel and tourism marketing
41
(
2024
)
5
,
pp. 775-790
Persistent link: https://www.econbiz.de/10014566311
Saved in:
6
A patterns perspective of customers' brand experiences with robotics in hospitality
Tung, Vincent Wing Sun
;
Tse, Serene Wai Tsz
- In:
Journal of travel and tourism marketing
40
(
2023
)
1
,
pp. 75-89
Persistent link: https://www.econbiz.de/10014285201
Saved in:
7
Well-known or well-liked? : the effects of brand reputation on customers' responses to service failure
Liu, Mengzhen
;
Xiong, Wei
- In:
Journal of travel and tourism marketing
40
(
2023
)
3
,
pp. 221-241
Persistent link: https://www.econbiz.de/10014369784
Saved in:
8
Environmental corporate social responsibility and the strategy to boost the airline's image and customer loyalty intentions
Han, Heesup
;
Yu, Jongsik
;
Kim, Wansoo
- In:
Journal of travel and tourism marketing
36
(
2019
)
3
,
pp. 371-383
Persistent link: https://www.econbiz.de/10012179410
Saved in:
9
Satellite fans' team identification, nostalgia, customer equity and revisit intention : symmetric and asymmetric analysis
Chiu, Weisheng
;
Wang, Fong Jia
;
Cho, Heetae
- In:
Journal of travel and tourism marketing
40
(
2023
)
2
,
pp. 91-108
Persistent link: https://www.econbiz.de/10014285205
Saved in:
10
How product design affects repurchase intention, eWOM, and museum visit intention : museum mystery boxes in China
Lin, Feng
;
Ryu, Kisang
- In:
Journal of travel and tourism marketing
40
(
2023
)
5
,
pp. 434-451
Persistent link: https://www.econbiz.de/10014369822
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