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~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Psychology & marketing"
~subject:"Beziehungsmarketing"
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Beziehungsmarketing
Consumer behaviour
968
Konsumentenverhalten
968
Relationship marketing
681
Brand management
398
Markenführung
398
Customer satisfaction
344
Kundenzufriedenheit
344
Einzelhandel
337
Retail trade
337
Dienstleistungsqualität
268
Service quality
268
Brand image
259
Markenimage
259
Brand
198
Markenartikel
196
Online retailing
123
Online-Handel
123
Social Web
119
Social web
119
Marketing management
116
Marketingmanagement
116
Internet marketing
96
Online-Marketing
96
Customer service
95
Kundenservice
94
Emotion
86
Confidence
80
Vertrauen
80
E-commerce
74
Electronic Commerce
74
Corporate Social Responsibility
68
Corporate social responsibility
68
Lieferkette
68
Supply chain
68
Customer integration
66
Kundenintegration
66
Viral marketing
66
Virales Marketing
66
Beschwerdemanagement
59
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677
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4
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681
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681
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4
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4
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English
681
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Prentice, Catherine
11
Lombart, Cindy
9
Hollebeek, Linda D.
7
Park, Jungkun
7
Klaus, Philipp
6
Louis, Didier
6
Agag, Gomaa
5
Khan, Imran
5
Molinillo, Sebastian
5
Mortimer, Gary
5
Quach, Sara
5
Rana, Nripendra P.
5
Thaichon, Park
5
Das, Gopal
4
Fazal-e-Hasan, Syed
4
Gong, Taeshik
4
Han, Xiaoyun
4
Kuppelwieser, Volker
4
Loureiro, Sandra Maria Correia
4
Seger-Guttmann, Tali
4
Söderlund, Magnus
4
Abdelmoety, Ziad Hassan
3
Anaya-Sánchez, Rafael
3
Arndt, Aaron D.
3
Bilgihan, Anil
3
Cambra-Fierro, Jesús
3
Carlson, Jamie
3
Cheah, Jun-Hwa
3
Clark, Moira K.
3
Dwivedi, Yogesh Kumar
3
Elms, Jonathan
3
Frasquet Deltoro, Marta
3
Harun, Ahasan
3
Islam, Jamid Ul
3
Japutra, Arnold
3
Karande, Kiran
3
Kumar, Vikas
3
Lunardo, Renaud
3
Ndubisi, Nelson Oly
3
Pantano, Eleonora
3
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Journal of retailing and consumer services
Psychology & marketing
Journal of business research : JBR
624
Industrial marketing management : the international journal for industrial and high-tech firms
398
International journal of hospitality management
280
SpringerLink / Bücher
258
The journal of services marketing
225
The journal of business & industrial marketing
192
The service industries journal
184
Journal of the Academy of Marketing Science
164
Journal of strategic marketing
161
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of service research : JSR
117
Journal of travel and tourism marketing
115
Journal of hospitality marketing & management
114
The journal of product & brand management
111
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
Journal of service management
106
Journal of retailing
103
Gabler Edition Wissenschaft
102
The journal of brand management : an international journal
101
Cogent business & management
100
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
100
Marketing intelligence & planning
97
European journal of marketing : EJM
95
Services marketing quarterly
90
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Service business
80
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
69
Springer eBook Collection / Business and Economics
69
International journal of retail & distribution management
68
European journal of operational research : EJOR
67
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ECONIS (ZBW)
681
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1
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10
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681
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date (oldest first)
1
Understanding the relationship between marketing analytics, customer agility, and customer satisfaction : a longitudinal perspective.
Agag, Gomaa
;
Shehawy, Yasser Moustafa
;
Almoraish, Ahmed
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014462263
Saved in:
2
Customer definitions of moral value for retail brands : a qualitative understanding
Wei, Yunyi
;
Sit, Kokho
;
Ekinci, Yuksel
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014462367
Saved in:
3
Content marketing in the social media platform : examining the effect of content creation modes on the payoff of participants
Zhang, Xiaojing
;
Zhang, Yulin
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462164
Saved in:
4
When and why signaling frontline employee inexperience can prove to be an asset : effects on consumer forgiveness for service failure
Flacandji, Michaël
;
Cusin, Julien
;
Lunardo, Renaud
- In:
Psychology & marketing
40
(
2023
)
12
,
pp. 2728-2742
Persistent link: https://www.econbiz.de/10014432547
Saved in:
5
The customer is often wrong : investigating the influence of customer failures and apologies on frontline service employee well-being
Robertson, Nichola
;
Rotman, Jeffrey
;
MacQuilken, Lisa
; …
- In:
Psychology & marketing
40
(
2023
)
4
,
pp. 825-844
Persistent link: https://www.econbiz.de/10014290864
Saved in:
6
Is online-to-offline customer care support essential for consumer service?
Sarkar, Biswajit
;
Dey, Bikash Koli
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-29
Persistent link: https://www.econbiz.de/10014373304
Saved in:
7
Hey Google, I trust you! : the consequences of brand anthropomorphism in voice-based artificial intelligence contexts
Patrizi, Michela
;
Šerić, Maja
;
Vernuccio, Maria
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014462234
Saved in:
8
The bittersweet of consumer-human brand relationships in the social media context
Honora, Andreawan
;
Zadeh, Maryam Memar
;
Haggerty, Nicole
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 547-574
Persistent link: https://www.econbiz.de/10014467612
Saved in:
9
The impact of reverse logistics process coordination on third party relationship quality : a moderated mediation model for multichannel retailers in the fashion industry
Haq, Mahin
;
Moazzam, Muhammad
;
Khan, Abdul Salam
; …
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014303379
Saved in:
10
How companies use typeface design to engage consumers in charitable activities
Chu, Xing-Yu
;
Tok, Dickson
;
Zhou, Xiaoyu
;
Chen, Xi
- In:
Psychology & marketing
40
(
2023
)
1
,
pp. 107-123
Persistent link: https://www.econbiz.de/10013465214
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